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6 Website Elements to Include to Drive Year-Round Donations

Greater Giving

The nonprofit fundraising calendar tends to go through phases of ups and downs. The “up” months include the year-end giving season, where donors are inspired to make their last tax-deductible donations for the year. A conversion-optimized donation page. A conversion-optimized donation page. Let’s dive in!

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Donation Processing Set-up: 4 Tips for New Nonprofits

Get Fully Funded

Setting up an online donation system might seem like an easy next step in your nonprofit’s journey. With no pre-planning, quickly setting up an online donation tool certainly might be easy and quick. Transfer current data to your new donation processing tool. Integrate your processor with your donation page.

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The Audiences of a Capital Campaign: Who to Target and When

Achieve

Traditionally, capital campaigns are broken down into seven phases: Pre-Campaign Planning. The Quiet Phase. The Public Phase. Spreading the word far and wide to secure the smaller donations that will help you exceed your goal. Defining your campaign’s core objectives and determining a working revenue goal.

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Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters

The Modern Nonprofit

In the face of humanitarian crises or natural disasters, the generosity of individuals often shines through, leading to a significant influx of donations. The post-emergency phase sees many organizations grappling with a decline in donations, a critical period where strategic donor engagement can make a difference.

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Creating an Omnichannel Marketing Experience with Teach For America and Salesforce Interaction Studio

Cloud 4 Good

Following two successful phases of a Salesforce Marketing Cloud implementation, TFA again engaged Cloud for Good to implement Interaction Studio into the organization’s marketing stack. For more information on Teach For America, including how to support, donate, and/or volunteer, visit teachforamerica.org. Written by Blake Becker.

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5 Tips to Optimize Your Healthcare Organization Website

sgEngage

Make your donation and volunteer opportunities easy to find. Review your site’s metrics such as time spent on each page, call to action (CTA) click-through rate, bounce rate, and conversion rates for pages such as your donation form or new patient registration page. Make your donation and volunteer opportunities easy to find.

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4 Tips to Optimize Your Healthcare Organization Website

sgEngage

Make your donation and/or volunteer opportunities easy to find. Consider your own user pathways and design your site to facilitate a faster transfer of information. Make your donation and/or volunteer opportunities easy to find. Using call-to-action (CTA) buttons to point visitors to your donation form.