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Digging Into Data: 7 Key Metrics to Track + Common Data Questions

Allegiance Group

To truly understand the health of your organization, there are seven key metrics you should track in your database: Year-on-year revenue Donor file growth Donor retention Gifts per donor Average gift Revenue per donor Cost to acquire Data can be overwhelming. Look at metrics like response rate, average gift, and revenue per thousand.

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[ASK AN EXPERT] How Do You Calculate Your Nonprofit’s Average Dollar Retention Rate?

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on how to calculate an accurate nonprofit dollar retention rate. Should we track retained dollar value in 2021 compared to total retainable revenue in 2021 (the same year) or compare that amount to total retainable revenue in 2020 (the previous year)?

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5 Tips to Craft Your Nonprofit’s Year-End Fundraising Campaigns

Nonprofit Tech for Good

Show your donors how their giving makes a difference for your mission. Pair your impact stories with high-quality photos showcasing the difference you make in your community. For direct mail, include a reply device and return envelope so your donors don’t have to track down an envelope or stamp at home. About the Author.

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Why is Donor Retention Rate So Important?

Qgiv

Research consistently shows that it almost always costs more to acquire a new donor than it does to retain an existing donor, making your donor retention rate a very important metric to track. It’s vital to nurture your relationships with existing donors with an eye toward retaining them as donors. What Is Donor Retention Rate?

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Donor Stewardship: Expert Tips to Build Strong Relationships

Bloomerang

The foundation of an effective fundraising strategy is built on the relationships your team forms with the people who power your mission. Every member of your nonprofit team already knows how to build strong relationships with friends, co-workers, family members, significant others, and more. What is donor stewardship?

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Fundraising CRM vs. Fundraising Platform: What’s the difference?

Qgiv

And what’s the difference between a fundraising CRM and a fundraising platform? This blog post will break down what a fundraising CRM is, what a fundraising platform is, and the key differences between them. A CRM, or Constituent Relationship Manager, is software that makes it easy to retain information about your constituents.

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A Beginner’s Guide to Tracking In-Kind Donations for Nonprofits

Neon CRM

However, with the right tools and strategies for tracking in-kind donations for nonprofits, your organization can benefit from them while avoiding potential pitfalls. There are a few different ways that organizations go about handling this, from simple self-reporting to detailed appraisals.

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