Nonprofit Tech for Good

APRIL 14, 2013

And even though a recent report pointed out that email open and donor response are dropping in the nonprofit sector, I can’t help but wonder if current (yet old) e-newsletter design trends have a lot to do with the results. Pitch to “Follow” on social networking sites in every issue. Bottom of e-Newsletter: 1.

Newsletter 240

Newsletter Learning Social Media Social Network 240

Nonprofit Tech for Good

SEPTEMBER 28, 2014

That was a 21% decrease from the previous year, but the decrease is mostly likely due to poor online fundraising practices , such as not having a mobile-optimized donate page and e-newsletter design. Prioritize mobile design. Integrate a “Donate” button and social networking icons. Enable social sharing.

Newsletter 271

Newsletter Practice Social Media Social Network 271

Nonprofit Tech for Good

JULY 30, 2012

They’ve been able to hire some of the most well-trained and experienced staff, consultants, and designers that work in the nonprofit sector. How I chose the nonprofits is that I have a basic set of criteria that I use as a litmus test when I audit nonprofits and their social media campaigns. Hint, hint.

Social Media 277

Social Media Media Hints Social 277

Nonprofit Tech for Good

JULY 11, 2011

On July 7 YouTube announced the launch of their new YouTube Channel design experiment cleverly named Cosmic Panda. Although it is still in beta, rumors of a dramatic new look for YouTube Channels have been floating around the blogosphere for a few months now. Current Design :: youtube.com/nonprofitorgs.

Avatar 194

Avatar YouTube Channel Flickr 194

Nonprofit Tech for Good

OCTOBER 24, 2013

Priority #1: Launch a new website that is responsively designed. Social networks have gone mobile. As of February 2013, 55% of social networking occurs on a mobile device especially during commutes, lunch breaks, and evening hours. Fundraising Mobile Media Social Media Mobile Wallets Websites'

Mobile 275

Mobile Web Social Network Social Media 275

Nonprofit Tech for Good

APRIL 24, 2013

People on social networks ignore links that do not pull up thumbnails and are heavily text-based. If you have a video that is directly related to the pitch in the press release, then feature the video on your YouTube channel on the day of the press release and include a link to your YouTube channel in the press release.

Press 278

Press Tips Social Social Network 278

Nonprofit Tech for Good

APRIL 7, 2011

To begin, here are five ways to integrate social media into your nonprofit’s website: 1) Add social networking icons to your homepage. Increasingly supporters expect to find social networking icons on your nonprofit’s homepage. 3) Add Flickr SlideShows or YouTube videos to content pages.

Social Media 248

Social Media Integration Websites Widget 248

Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI.

Social Media 278

Social Media Avatar Media Ratio 278

Nonprofit Tech for Good

NOVEMBER 11, 2009

Designed in Dreamweaver and updated weekly, Nonprofit Tech 2.0 The design is intentionally very simple so it’s easy to read on smartphones and mobile phones. The mobile web’s growth is exploding as well as the use of social networking sites on the mobile devices. The URL is: www.nonprofitorgs.mobi.

Mobile 178

Mobile Tech Websites Myspace 178

Nonprofit Tech for Good

JUNE 3, 2012

With an objective eye and knowledge gained from utilizing online technology for nonprofits for more than 15 years, Heather will review: The design and navigation of your nonprofit’s website to ensure that the aesthetic and functionality is compatible with today’s online donors and supporters. The design and content of your nonprofit’s blog.

Social Media 170

Social Media Communication Media Online 170

Nonprofit Tech for Good

MAY 3, 2011

Eleven Website Design Best Practices for Nonprofits. Eleven Qualities of an Effective Social Media Manager. The Big Picture: Social Networking. Chapter 5 YouTube and Flickr. Introduction to YouTube Channels. Eleven YouTube Best Practices for Nonprofits. The Importance of the E-newsletter.

Social Media 202

Social Media Content Social Chapter 202

Nonprofit Tech for Good

JULY 9, 2012

The successful use of social media requires a significant time investment. To be successful on the Social Web, nonprofits need to have a presence on mutliple social networks and should be consistently creating content that can be shared on the Social Web, such as blog posts, photos, and videos.

Social Media 272

Social Media Management Media Social 272

Nonprofit Tech for Good

JUNE 3, 2012

With an objective eye and knowledge gained from utilizing online technology for nonprofits for more than 15 years, Heather will review: The design and navigation of your nonprofit’s website to ensure that the aesthetic and functionality is compatible with today’s online donors and supporters. The design and content of your nonprofit’s blog.

Social Media 150

Social Media Communication Media Online 150

Nonprofit Tech for Good

JULY 14, 2014

It’s very common for nonprofits to assume that volunteers and interns can effectively manage their mobile and social media presence simply because they are young and came of age during the rise of social networking. Facebook Fundraising Google Plus LinkedIn Mobile Media Social Media Twitter YouTube' Multitasking.

Skills 279

Skills Management Media Social Media 279

Nonprofit Tech for Good

NOVEMBER 29, 2010

YouTube: youtube.com/BigCatRescue. What was the very first social media tool your organization utilized, and when? Who maintains your social media campaigns? We have two full-time, paid people working on social networking along with me. Name: Carol Baskin. Title: CEO. Website: BigCatRescue.org. com/savethecats.

Social Media 261

Social Media Interview Examples Media 261

Nonprofit Tech for Good

APRIL 2, 2016

LinkedIn, Pinterest, Snapchat, YouTube, Google+, Vine, Tumblr? Social media is in a weird transition right now. As a result of this temporary decline in social media ROI, web and email campaigns are being rejuvenated and very soon digital payments within social networks will revitalize online fundraising.

Social Media 100

Social Media Media Social St. Louis 100

Wild Apricot

MAY 22, 2009

By now, even your grandmother knows social media is hot, but what’s the ROI on that social networking? But what if you could track stats for all your major networks - free - from your desktop or home page, without giving out your passwords? SociafyQ is designed to do just that.( read more ).

Social Media 108

Social Media Analytics Track Free 108

Nonprofit Tech for Good

FEBRUARY 27, 2012

These best practices serve as a foundation for your online fundraising campaigns, but much of your nonprofit’s success also depends upon the service you choose to process your online donations and the design and frequency of your e-newsletter. Design it into your website’s template or navigation bar.

Donation 235

Donation Practice Mail Newsletter 235

Nonprofit Tech for Good

NOVEMBER 28, 2011

In June 2007, I presented my first social media training to a small group of nonprofits in Lowell, MA. At the time, nonprofits were primarily only using Myspace and YouTube. The media had made Myspace, and social networking in general, out to be dangerous, life-threatening even. Flash forward four and a half years.

Social Media 250

Social Media Media Social Stats 250

Nonprofit Tech for Good

DECEMBER 13, 2010

YouTube: youtube.com/natureconservancy. What was the very first social media tool your organization utilized, and when? My guess would be either MySpace, YouTube, or Facebook Causes. I know our YouTube channel started in 2007. What social media tools are you currently utilizing? Twitter: twitter.com/nature_org.

Social Media 209

Social Media Conservancy Interview Media 209

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 29, 2010

Foursquare is a location-based social network.      Think of it as a social network where your status up is not what you're doing, but where you are.   " I like the idea of leveraging a networked effect of the swarm badge.   Photo by Neatonjr.

YouTube 95

YouTube Badge Museum Mashup 95

Nonprofit Tech for Good

JUNE 3, 2012

With an objective eye and knowledge gained from utilizing online technology for nonprofits for more than 15 years, Heather will review: The design and navigation of your nonprofit’s website to ensure that the aesthetic and functionality is compatible with today’s online donors and supporters. The design and content of your nonprofit’s blog.

Social Media 100

Social Media Communication Media Online 100

Nonprofit Tech for Good

MARCH 4, 2010

4096 Color Wheel : A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, etc. Creative Commons on Flickr : A great source for images for your organization’s website, blog, e-newsletter, social networking profiles, etc. oneforty : A gallery of over 2,500 (and counting) Twitter Apps.

Resource 220

Resource Fun Alexa Stats 220

Nonprofit Tech for Good

JANUARY 5, 2015

Cause awareness days can be very powerful for fundraising because social network communities are highly likely to promoting your nonprofit on cause awareness days. Experiment with at least one new social network. Also, now ten years into social networking, online communities are becoming more niche-oriented and mobile.

Goal 100

Goal Media Management Adobe 100

Nonprofit Tech for Good

FEBRUARY 14, 2011

For nonprofits, the ROI of e-newsletters translates into online dollars raised through “Donate Now&# technology, event attendees, website and blog traffic, and paradoxically new Followers, Fans, and Friends on social networking sites. That said, here are five ways to do so using social media: 1) Blog, blog, blog!

Newsletter 254

Newsletter Social Media Build Media 254

Nonprofit Tech for Good

JULY 23, 2012

Finally, there are icons for SMS that you can download and integrate with your social networking icons on your website and your blog. Create a “Text-to-Subscribe” Graphic for Social Networking Sites. Pitch Your Social Networking Communities in Text Messages. page on your mobile website. Use Bit.ly

Group 214

Group Practice Mobile Nonprofit 214

NetWits

FEBRUARY 2, 2011

Share what you do and ask for enewsletter subscriptions on social networking sites (Facebook, Twitter, etc). Social media is no longer seen as a fad or waste of time or thing that young people do. Think about what social networking sites are right for your organization and go create an account.

email 246

email Social Social Media Search 246

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 20, 2013

As the event organizer, we allocated a few thousand dollars to paid promotion of posts on Twitter, Facebook, Google and YouTube. And we were looking forward to having fun on social media celebrating giving during the fifth annual Give to the Max Day. Those plans changed at around 12:30 p.m. on November 14, 2013. Our Response.

Social Media 118

Social Media Media Minnesota Social 118

Nonprofit Tech for Good

AUGUST 24, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. It’s a throwback from social networking circa 2006. Based in the U.K.,

Fun 278

Fun Resource Audio Stats 278

Nonprofit Tech for Good

NOVEMBER 22, 2016

Facebook launched in 2004, YouTube in 2005, and Twitter in 2006. For over a decade nonprofits, charities, and NGOs worldwide have been embracing social media with the hope of raising funds and creating social change. YouTube has donation cards. billion to 5.59 billion ( Radicati Group ). Twitter is working on $Cashtags.

Technology 100

Technology Trend Social Media United States 100

Nonprofit Tech for Good

DECEMBER 2, 2009

When I first started myspace.com/nonprofitorganizations almost 4 years ago I had no idea that it would evolve to become as large as it has, or that the brand/community/concept would spread to Facebook , then YouTube , and now Twitter. MySpace was designed to be a marketing tool. So, my Ode to MySpace: 1.

Myspace 190

Myspace Teen Facebook Social Network 190

Nonprofit Tech for Good

APRIL 18, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. It’s a throwback from social networking circa 2006.

Fun 243

Fun Resource Stats Wikipedia 243

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 29, 2007

In April, I blogged about HSUS "Stop Canada's Cruel Seal Hunt" campaign over at blogher and my blog and last December on my blog as part of a roundup of articles on using social networking spaces for campaigns. We pointed people to youtube to watch the videos and to our website to participate in the advocacy.

Social Network 50

Social Network Campaign Site Interview 50

Nonprofit Tech for Good

OCTOBER 12, 2015

The good news is that there were only three nonprofits that I was unable to donate to in this round of donations (thus 9%), but it was frustrating to see how many “Thank You” landing pages and “Thank You” emails are still underutilized and poorly designed (heavy on text, void of visuals, lacking in creativity).

Donation 100

Donation Lesson Online Learning 100

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 23, 2007

When I saw the title of this post, " I'm Engaged ," I thought he was talking about the report that The Network Centric Advocacy Blog mentions as a must-read for advocacy and communication staff called Activation Point. Social Network Fragmentation. Social network fragmentation? Social networking burnout?

Social Network 50

Social Network Nptech Tag Summary 50

Care2

MARCH 3, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The only cost, as with many social campaigns, was staff time.

YouTube 41

YouTube Generation Video Social Media 41

Nonprofit Tech for Good

SEPTEMBER 20, 2010

Ideally, it should match your Twitter, Facebook, YouTube, MySpace and Foursquare URLs. Unlike Twitter, Facebook, YouTube, MySpace, and Foursquare, this image should be rectangular, not square. When you are ready to broadcast, simply posts links to your “Show&# [see below] to your social networking communities.

Broadcast 227

Broadcast Channel Stream Myspace 227