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To Build or Buy a Software Solution: Which is Right for You?

Association Analytics

While usage is a great data point to evaluate your product’s success, there’s so much more to consider when weighing the options to build an in-house solution or use an off-the-shelf product. Throughout the evaluation process, it’s important to keep your association’s unique goals and success metrics top-of-mind.

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Launching a successful nonprofit communications campaign

Candid

Here we also share the key components of each phase and best practices for streamlining your efforts. Next, define your goals by considering how you’ll track, measure, and evaluate its performance. To test or preview your campaign, consider doing a soft launch first.

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How to Run Facebook Fundraising Ads: 5 Simple Steps

Nonprofit Tech for Good

The guide below covers the key steps to running a Facebook fundraising ad campaign from start to finish, including set-up, monitoring and evaluating success after completion. The risk is low, and the potential rewards are great, so be sure to consider testing this channel as part of your next fundraising effort.

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Nonprofit Technology Consulting: 6 Steps to Success

DNL OmniMedia

While there are many technology consultants available, take the time to evaluate what they specialize in and the services they provide. Ongoing support can be especially helpful for organizations interested in completing their project in phases. Explore a few of our past web design projects. Set concrete guidelines.

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What to expect when you’re expecting to rebrand your nonprofit

Candid

Before beginning a full rebrand, it’s worth evaluating why your nonprofit is considering this in the first place. Be prepared: the research phase may take weeks or even months to complete, but it’s important groundwork to lay for an effective nonprofit rebranding effort. Your audience’s perception of your nonprofit will change.

Nonprofit 119
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Beyond Survival: Post-Disruption Nonprofit Digital Strategy

Bloomerang

Here’s how Solis views the three phases of where we’ve been and where we’re headed: BC = Before COVID. We need a bit of time to take a step back, evaluate what worked and didn’t work, and realize we’re not in a “new normal” but an “interim normal.” The next phase of business evolution is upon us, and it’s digital first.

Digital 117
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How to Succeed With Nonprofit Direct Mail Fundraising

Allegiance Group

A well-designed, professionally executed direct mail conveys professionalism and legitimacy. Steps in the Direct Mail Fundraising Process Designing a direct mail fundraising campaign involves many moving parts, from conducting intensive donor research to enlisting marketing strategists who will develop messaging frameworks and concepts.

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