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Is Direct Mail Really Headed for the Exit? - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

60) Search « Is Direct Mail Dying or Dead? 60) Search « Is Direct Mail Dying or Dead? Main | The ROI of Social Media » Friday May 29 2009 Is Direct Mail Really Headed for the Exit? The younger generation seems to prefer to donate online, rather than through the mail. junk mail,” Ball said.

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10 Best Web Content Practices - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

It’s about the content and how it’s written—and sadly it’s usually the piece of a website that gets the least amount of attention. Remember, content is still king. Here’s a list of 10 best practices you can follow when working on your site content.

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A Social Publishing Strategy by John Gautam, Pratham Books

Beth's Blog: How Nonprofits Can Use Social Media

In ongoing conversations with John Gautam on Twitter, I've learned more about how their overall social publishing strategy which balances their curated content or "branded" content with community conversations to co-create social content. Curated Content. India has a reading problem and the problem is two fold.

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How do you define Creative Commons Attribution?

Beth's Blog: How Nonprofits Can Use Social Media

Earlier this week, I wrote a post called " What happens when you set your content free using Creative Commons Licensing? " I explained why I set my own work free, provided some examples, and pointed to a new tool. The license deed and language do not specify what that means. It's left up to the person who created the work.

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Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

» Tuesday Feb 17 2009 Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising Tuesday, February 17, 2009 at 03:50PM | by Allyson Kapin By: Allyson Kapin , Blogger-In-Chief Direct Mail acquisition is one of the most expensive ways to raise money these days. Direct Mail typically generates a 0.5%

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Replay: Growing Your Online Communities and Getting Them to Give Online (and Off) - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

The webinar, hosted by Care2s own Eric Rardin, features two highly successful online fundraisers, Madeline Stanionis , CEO and founder of the Watershed Company and online fundraising guru, and Elise Fullerton, direct mail manager and online fundraising maestro for Alley Cat Allies. All rights reserved.

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10 Fast Tips to Boost E-newsletter Performance - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

How are standard links at the top (such as Tell A Friend) and content areas (such as a Letter From The Editor area) performing? Use Graphics Strategically: Graphic elements such as photos break up cluttered text, highlights key content areas and makes e-newsletters easy to skim. 60) Search « What Makes A Campaign Go Viral?