article thumbnail

[Book Interview] Nonprofit Example of Social Media Excellence: The Nature Conservancy

Nonprofit Tech for Good

Organization: The Nature Conservancy. For tools specifically, we use CoTweet to manage our Twitter communications and MBuzz for monitoring our social media mentions. Facebook and Flickr have been two of the most useful social media sites. We use Flickr to collect all of the photos for our annual nature photo competition.

article thumbnail

Ocean Conservancy: The Art of Social Media Experimentation, Learning, and Reflection

Beth's Blog: How Nonprofits Can Use Social Media

Flickr Photo by PCSO900. A few weeks ago I had the pleasure of speaking with Vikki Spruill, Ocean Conservancy 's President and CEO and members of her communications team, Laura Burton Capps, and Dove Coggeshall about their recent experiments and learning on Facebook. Facebook was an uncharted territory for the Ocean Conservancy.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

10 Blogging Best Practices for Nonprofits

Nonprofit Tech for Good

Posts can be as little as 250 words with a featured image or as long as a 5,000-word photo essay. For example, the Pancreatic Cancer Action Network makes wise use of their sidebar by prominently featuring a call-to-follow on social networks and an e-newsletter opt-in. Reading and seeing (include photos and videos!)

Practice 352
article thumbnail

10 Blog Design Best Practices for Nonprofits

Nonprofit Tech for Good

Your nonprofit could have a wide variety of excellent blog content , but if your blog’s design doesn’t make a positive first impression, then few will read it – much less share it with their followers on social networks. First, the body text column is wide enough to feature photos and large font.

Design 100
article thumbnail

Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

” Beyond that, only add information and photos that you’re comfortable sharing with others: Again, to re-iterate Google Profiles are public and the information you add to your Google Profile can be viewed by others when you are participating in various Google Products. Upload at least five photos to your Google+ Profile.

Google 201
article thumbnail

Project AWARE Dives Deep Into Ocean Data, Turning Scuba Divers into Citizen Scientists

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: In 2014, digital marketers predicted the rise of ” niche social networks ,” as it becomes increasingly harder to reach your audiences on general social networks like Facebook, these highly targeted online social networks are going to become more valuable. Data Engagement'

article thumbnail

Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Upload your nonprofit’s avatar as one (or all five) of your featured profile photos. Add links to your nonprofit’s website, blog, and social networking communities. There’s way too much marketing happening on social networking sites and not enough storytelling. Photos and slideshows. .

Google 206