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Qgiv’s Generational Giving Study and Giving USA’s “Giving by Generation”: A Comparison

Qgiv

While Baby Boomers and Generation X are the majority of donors today, Millennial and Gen Z donors will need to be stewarded for the future prosperity of your nonprofit. Giving USA ’s Special Report, “Giving by Generation: Examining the Shifts in Giving Among Donor Generations” also addresses generational giving.

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Pop the champagne: This year Candid’s grants data set turns 21!

Candid

2013-2014 – Tweens A decade in, the importance of consistent year-over-year comparisons grew. Analysis tip: The increased size of Candid’s grants data during the period from 2013-2015 shouldn’t be conflated with an increase in giving by donors. Staff entered, cleaned, and coded this data using largely manual processes.

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How to Stop Donor Attrition and Track Relevance

NonProfit Hub

If you find a donor and don’t plan for how to keep him or her, the costs are too high. We’re hemorrhaging donors, losing support as fast as we find it, seemingly condemned forever to pay a fortune just to stand still. Our social sector is in dire need of determined action to diminish donor attrition. It’s called “retention.”

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Unicef’s Little Bet on Pinboard

Beth's Blog: How Nonprofits Can Use Social Media

The main objective was awareness in the first instance, but with the clear intent of moving people to becoming a donor. We’d like to try to benchmark it against other disruptive pinterest campaigns but we’re not sure there is a good comparison case study. Have you experimented with converting pinners to donors?

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Donor Management: The Ultimate Guide

Neon CRM

You work for a nonprofit that is totally stuck in the donor acquisition cycle from hell. You work long hours and spend a ton of resources getting new donors in the door, only to then see them never make a second gift, leaving you right back where you started. What is Donor Management? What is Donor Management? Sound good?

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5 Ways to Effectively Use Your CRM

Everyaction

Baby boomers and millennials take a fundamentally different approach to charitable giving than their silent generation counterparts, meaning that nonprofit fundraisers also need to update their methods in order to stay at the top of the game. Track supporters' engagement across channels. People who have volunteered for your events?

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The Comprehensive Guide to Nonprofit Branding

DNL OmniMedia

Why should a donor give to your cause? Your donors, volunteers, and other stakeholders already support your mission. This is because your organization’s identity spreads far beyond your decision-makers— it’s in each donor, volunteer, staff member, and constituent impacted by your organization. Why should a volunteer give?

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