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3 Data-Driven Marketing Strategies to Maximize Major Gifts

Get Fully Funded

As Freewill’s guide to major gift fundraising explains, there are four main components to the process. For example, if your after-school club has a donor who is passionate about childhood literacy, they may want to volunteer to read to the kids one afternoon. Here’s how marketing can assist with each step: 1.

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Build a Non-profit Website that Works [Steal These Ideas!]

Get Fully Funded

A well-defined brand supports your marketing and fundraising efforts and lets people know instantly what you’re about. Primary colors evoke childhood and optimism. Or will snapshots from cell phones work for your website to convey the grassroots nature of your work? A logo can’t tell someone everything about an organization.

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How Hospital Foundations are Building a New Case for Support

sgEngage

This simple answer is why MHP Foundation is shifting our fundraising focus to the social determinants of health within our community. Our focus areas are: early childhood learning, behavioral health, obesity, and transportation. Using #GivingTueday to Fundraise for Community Health. MHP Foundation is not doing this alone.

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The Importance of the Thank You: Creating an Attitude of Gratitude

NonProfit Hub

From early childhood, we are taught the magic words: thank you. Developing a donor-centric gift acknowledgment policy is key to ensuring that our donors feel appreciated and our board members are excited about fundraising—a win-win for any organization! Sponsored by Network for Good. What is your gift acknowledgment policy?

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How can nonprofits leverage digital technology to increase giving?

ASU Lodestar Center

With merely a click of a mouse or tap on a phone, individuals can quickly learn about and donate to nonprofit organizations. Digital fundraising, specifically on social media channels, provides a way for nonprofits to connect to younger generations who do not have the time nor desire to receive lengthy appeal letters or printed newsletters.

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Next-Level Fundraising with Nonprofit Psychology

NonProfit Hub

Don’t overwhelm them – speak calmly, especially if you’re meeting over the phone. Research on nearly any topic can be found, from early childhood development to education to addiction recovery. The post Next-Level Fundraising with Nonprofit Psychology appeared first on Nonprofit Hub. Principles of Persuasion.

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Which Crowdfunding Platform Is Best for Your Organization?

Tech Soup

If you're just doing a general fundraising campaign, Razoo or CauseVox might be the way to go. They also offer a guide for cause-based campaigns as well as customer support on the phone or online. CauseVox is a fundraising platform and isn't project based like Kickstarter or Teespring.