TechImpact

MAY 8, 2014

Nonprofits have been told since Facebook’s rise to prominence that they need to be investing in a social media marketing / fundraising campaigns. Many nonprofits thinking the path to success would be intuitively obvious hit road blocks, speed bumps and struggle to see a return on their investment. Start your search there.

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Social Media Challenge Media Social 153

Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. Oh, and the book tour thus far has raised more than $14,000 for nonprofits. Subscribe to social media and mobile technology blogs.

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Social Media Social Media Tech 270

Byte Technology

JANUARY 5, 2016

Love it or hate it, social media is a critical element of any successful non-profit’s overall marketing strategy. But what if your non-profit just doesn’t have the resources or manpower to keep all your social media profiles up to date with fresh, engaging content on a regular schedule? Why these two channels?

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Social Media Channel Profit Results 100

Media Cause

NOVEMBER 7, 2022

Amplifying Your Nonprofit’s Brand Across Channel. You’re getting ready to publicly announce a new program your nonprofit is offering. But, will your various audiences have the same experience and customer journey across platforms and channels? . what actions you are asking them to take, etc.)

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Social Media Create Strategy Media 52

Nonprofit Tech for Good

AUGUST 29, 2022

Volunteers are a lifeline for many nonprofits. million volunteers are currently needed to support nonprofits (VolunteerMatch). The challenge that many nonprofits experience is that volunteers start out excited, but the excitement soon fades, and so does their participation. More than 10.4 Select the Right Tools. Let’s get to it!

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Volunteer Management Tips Application 276

Qgiv

JANUARY 12, 2023

Social media is an important channel of communication for connecting with your donors and supporters. billion people were using social media worldwide in 2021, and that number is only expected to increase over time. Here are a few steps to help you get started on your social media journey!

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Social Media Strategy Media Donor 52

DNL OmniMedia

APRIL 26, 2024

From email to your website , your nonprofit’s digital presence spans multiple communication channels, each with its own unwritten rules for success. Managing several of these channels can easily monopolize your marketing team’s time and resources. Other opportunities will come as your nonprofit becomes well-established online.

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Nonprofit Tech for Good

MAY 5, 2013

Google+ can now lay claim to 359 million active monthly users and the title of being the world’s second largest social network. If your nonprofit uses Gmail, Search, YouTube, Maps, etc., Currently in Beta, YouTube just announced the ability to merge your YouTube channel with your nonprofit’s Google+ page.

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YouTube Channel Google gMail 213

Qgiv

JUNE 29, 2021

Social media is an incredibly powerful storytelling tool for your nonprofit. According to our report, Navigating the Unknown: 2020 Findings to Future-Proof Your Fundraising , social media posts were the number one driver of charitable gifts in 2020—ahead of email and direct mail appeals! Sprout Social.

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Social Media Tools Media Create 89

Candid

JANUARY 17, 2024

Candid’s ongoing commitment is to ensure all nonprofits and their communities have equitable access to Candid’s resources. Our mission is to get you what you need to do good—and that includes free access to the nonprofit resources, insights, and tools listed below. foundations have websites.

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Twenti - Digital Marketing For Nonprofits

MAY 15, 2020

10 Tips To Improve Your Nonprofits Youtube Channel. An effective Youtube channel can help you spread your nonprofit’s message and increase donations. . Your nonprofits digital marketing efforts should definitely include Youtube as it’s potential to increase outreach and donations is huge.

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YouTube Channel Tips Social Media 52

Nonprofit Tech for Good

MAY 19, 2011

While writing Social Media for Social Good: A How-To Guide for Nonprofits , I visited over 500 nonprofit homepages looking primarily for links to their social networking communities. Related Link: Social Media and Mobile Technology Webinars for Nonprofits. Stay Teen :: stayteen.org.

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Social Media Media Teen Social 238

Achieve

DECEMBER 8, 2022

Social media can be an extremely effective way to reach new audiences for your nonprofit and secure more donations for your cause. Nonprofit outreach should balance donor acquisition with donor engagement, so how do you utilize social media for both efforts? Encourage donors to follow you on social media.

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Social Media Relationship Donor Media 52

Nonprofit Tech for Good

APRIL 23, 2019

Nonprofits are doing important work every day that impacts lives and makes our world even better. Nonprofits use CRMs to manage their donor relationships, to segment supporters by interest areas, streamline donor communication, automate fundraising, and report on outcomes to the board, donors, and community.

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Metrics Nonprofit Profile Platform 261

EveryAction

MAY 30, 2023

Your technology can help you build a solid virtual turnout by supporting an omni-channel marketing campaign to promote your event—this is an effective strategy for delivering your message to your audience wherever they are. Petitions Looking for an easy way to get people in the door for advocacy work?

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

Here’s a small list of articles and blog posts that help frame this topic, including how the term “Data-Informed” was using in my recent book, “ Measuring the Networked Nonprofit.” Explores the ecosystem of data for social problem solving and the role philanthropy can play.

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Social Media Channel Data Media 100

Candid

APRIL 4, 2023

The secret to successful year-round fundraising for nonprofits is hiding in plain sight. As every seasoned fundraiser will tell you, it comes down to building and sustaining a strong network of nonprofit funders. A funder’s personal and meaningful connections with nonprofits play a pivotal role in guiding their giving decisions.

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Relationship Build Tips Practice 119

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 8, 2015

For the past few years, Social CEOs has recognized nonprofit leaders who are doing a good job on social media. This year’s award nominations for CEOs and Trustees who inspire, encourage and provoke debate is now open and you can nominate a nonprofit leader here. Demonstrate impact. Inspire others.

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Channel Social Media Job Media 50

Bloomerang

APRIL 6, 2021

Now more than ever, effective fundraising is what your nonprofit depends on to survive. Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. What is multi-channel fundraising? Why should I use a multi-channel approach? Social media.

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Nonprofit Tech for Good

MAY 10, 2010

years, I have been providing lots of little tips on how nonprofits can increase their ROI through my Twitter , Facebook , YouTube , and MySpace Best Practices, but now that the vast majority of nonprofits utilize social media and have been for awhile, I think most of us are ready some more advanced strategies.

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Social Media ROI Media Myspace 223

Greater Giving

DECEMBER 15, 2022

In this guide, we’ll discuss how to use digital marketing strategies to update your organization’s nonprofit marketing and outreach plans both now and into the future. Remember that marketing for nonprofit organizations is not only about fundraising. Integrating Marketing Channels . Donor Profiles and Records .

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Digital Marketing Donor Channel 75

Nonprofit Tech for Good

SEPTEMBER 20, 2010

allow individuals and brands to launch their own Web-based “TV&# channels. Currently, these channels can not easily be viewed on the digital TV sets in our living rooms, kitchens, and bedrooms, but it’s just a matter of time. Start building your channel and live-streaming communities now. for Nonprofit Tech 2.0

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Broadcast Channel Stream Myspace 227

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. What Is Social SEO and Why Is It Important for Your Nonprofit? Now what exactly does it mean when we talk about social SEO?

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Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

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Nonprofit Tech for Good

MAY 8, 2020

Nonprofits must similarly align with their internal and external stakeholders around a mission, and storytelling is just as essential to that form of engagement. billion WhatsApp users exchanging more than 60 billion messages every day and that unlike other media, it has an astounding 99% open rate and 40%+ response rate.

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Nonprofit Tech for Good

MAY 3, 2011

Title: Social Media for Social Good: A How-To Guide for Nonprofits. Dedication: This book is dedicated to all the nonprofit staff and volunteers worldwide who Tweet, Share, Update, Friend, Like, Check-in, Join, Connect, and Post for Social Good. Five Must-Have Characteristics of a Nonprofit Website.

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Social Media Content Social Chapter 202

Media Cause

OCTOBER 17, 2022

And it doesn’t stop at your website—many social media platforms are adjusting their algorithms so that hashtags are no longer king—instead, users can search and be found based on copy in the captions. There is a big tie between social and search engine optimization (SEO), which most companies don’t think about.

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Content Channel Search Case Study 52

Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. Though most nonprofits in the United States, Canada and the U.K. Social Media: Before You Get Started, Get Organized! Are you using social media primarily to raise money?

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Nonprofit Tech for Good

FEBRUARY 14, 2010

One of the coolest functions of Gmail and iGoogle is the ability to create a Social Media Dashboard using Gmail, iGoogle, Gadgets, and Themes. There are thousands of useful Gadgets you can explore and utilize, but nonprofits can also easily create and custom design their own Gadgets and Themes to share with the iGoogle community.

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gMail Social Media Create Myspace 212

Nonprofit Tech for Good

NOVEMBER 28, 2011

In June 2007, I presented my first social media training to a small group of nonprofits in Lowell, MA. At the time, nonprofits were primarily only using Myspace and YouTube. There’s definitely a math to social media synergy, and those that start early have both time and math on their side.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 24, 2014

They are the respected voices who others turn to understand sector social change issues. Many nonprofit CEOs use their social media profiles to extend the reach of their thought leadership and connect with professional colleagues, media, and policy makers.

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Allegiance Group

APRIL 15, 2024

When leveraged with other communication channels, direct mail can generate significant engagement and gift-giving from donors. This shows that appreciation for this communication channel is growing among younger generations. This channel also tends to see positive returns—for every $1.27 Direct mail reaches different audiences.

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Twenti - Digital Marketing For Nonprofits

SEPTEMBER 1, 2019

Find out how these 8 nonprofits cracked the code with engaging campaigns that turned thousands of followers into donors. . How can social media campaigns be engaging, inspiring – and effective? Social media is the future of nonprofit outreach. Make-A-Wish’s YouTube Channel. by Zoe Allen.

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Social Media Campaign Media Social 40

Candid

DECEMBER 12, 2022

Let’s say you’ve been tasked with researching potential nonprofits to partner with on an upcoming funding initiative by doing some online research, using Google, Candid’s nonprofit profiles , or the like. What are nonprofit explainer videos? Picture yourself in a donor’s shoes. Craft a compelling storyline.

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Video Support Tips Audio 105

Nonprofit Tech for Good

APRIL 2, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Yes, we’re talking about ChatGPT , an AI-powered tool that’s gaining widespread popularity on social media and revolutionizing the common workplace.

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Tools Fundraising Analytics Analysis 361

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2014

My colleague, Alexandra Samuel, has published a report over at Vision Critical based on integrating survey data with consumers actual social media usage versus self-reporting. So, in other words, research respondents opt-in to integrating their answers with their social media profiles. Let’s dig in.

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Social Media Audience Analytics Media 126

NetWits

JULY 6, 2011

With usage stats like that it’s probably safe to assume that a large portion of your followers use at least one social network, right? As you get more and more involved in using social media, be sure to claim your land by creating your organization’s Facebook page, Twitter account, YouTube channel, LinkedIn profile, etc.

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