Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

One of the posts that got a lot of engagement and contributed to the uphill trend in the metrics was about editorial calendars. Regular Content Editorial Meetings: At the Case Foundation, Jenna Sauber reported that they have editorial meetings every two weeks to plot out content in detail. My answer: Yes!

Content 101

Content Measure Organization Strategy 101

Bloomerang

JUNE 1, 2022

For instance, you might group supporters based on their engagement level, recency and frequency of giving, or preferred communication channel. Your online donation form itself should be easy to fill out to facilitate ongoing donations through your website. Round up metrics such as your: Fundraising total. Analyze your success.

Guide 112

Guide Giving Nonprofit Mail 112

Amy Sample Ward

OCTOBER 24, 2012

Description : This all-day workshop starts with the real foundation of social media engagement: community and content. Understanding who you are working with and the kinds of content you want to create and share, will help you then build engaging and valuable social media channels.

Kentucky 122

Kentucky Leadership ROI Social Media 122

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 5, 2009

Last week, I had an opportunity to participate in a two-day workshop was designed for Packard Foundation grantees, from across the Foundation’s funding areas, who lead and manage networks or accomplish much of their work through networks. The workshop, facilitated by the Monitor Institute, was focused on Network Effectiveness.

Social Media 65

Social Media Map Foundation Network 65

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 26, 2013

The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. Step 5: Define your metrics. The process of linking results to key performance indicators and associated metrics it is like hooking up a big TV. Flickr Photo by HorrorTaxi.

Results 97

Results Metrics Measure Associations 97

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2011

Part of my work as Visiting Scholar at the David and Lucile Packard Foundation is facilitating several peer learning groups on social media measurement. The content was on all channels, not just social media. The intent is to help grantees improve their social media practice through measurement and learning.

Measure 98

Measure Social Media Media Social 98

Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2012

Use of counting metrics. Increase reach on social media channels. Increase engagement on social channels. Social media content mirrors other channels. The skill building sessions focused on content optimization for integrated social media channels and working SMARTer with social media – time saving tips.

Network 97

Network Build Learning Strategy 97

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2011

As part of my work as Visiting Scholar at the David and Lucile Packard Foundation, I’m facilitating peer exchange groups on measuring the networked nonprofit with 60 grantees. In addition to weekly check-ins, the dashboard includes key performance metrics related to goals as well as more detailed metrics.

Results 95

Results Data Charlotte Measure 95

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2011

The workshop was hosted by Compasspoint and its partner Thrive, The Alliance of Nonprofits for San Mateo County and with the support of the David and Lucile Packard Foundation. I recently took a workshop on visual facilitation with David Sibbet. JD Lasica and I co-facilitated a workshop on measurement. Morning Session.

Social Media 100

Social Media Effective Media Social 100

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

Grantees get better results integrating Facebook, Twitter, and other social media channels best practices and measurement. So, for these organizations, their content pyramid also includes integrating offline w/online channels. Mixed-Media Engagement: How will you traditional media, social media, email, mobile, and other channels?

Social Media 97

Social Media Training Train Network 97

Qgiv

JUNE 23, 2021

Creating the perfect fundraising strategy takes a lot of time and effort, so your best bet to grow and raise more each year is to first lay out a solid fundraising foundation. Measure all fundraising metrics. Use the data in your CRM to measure all metrics, including donation amounts, donation frequency, donor details, and more!

Campaign 98

Campaign Effective Fundraising Nonprofit 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

I had some privacy concerns and also it felt like it would require feeding another channel – why bother when I already had a brand page. I’ve changed my mind. Questions: Do you know what content resonates and how to engage your audience on your Facebook brand page based on thorough understanding of your metrics? (If

Facebook 112

Facebook Change Profile Impact 112

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2012

With facilitator’s guidance, grantees will design and implement a small action learning project. Social media can be filled with metrics to track results. But not all metrics are equally valuable, and choosing the measurements that matter can be complicated. Day 2: Certificates Awarded To Senior Staff Attendees.

Pakistan 111

Pakistan NGO Network Exercise 111

Qgiv

JUNE 4, 2021

A good way to facilitate an in-kind donation campaign virtually is to take advantage of your online tools and make an eCommerce page with a list of needed products. These “Family Meetings” are a great way to not only keep supporters engaged, but also to facilitate them meeting other supporters they don’t know. Event registration tool.

Virtual 69

Virtual Ideas Guide Fundraising 69

Beth's Blog: How Nonprofits Can Use Social Media

JULY 28, 2011

As part of my work this year as Visiting Scholar at the David and Lucile Packard Foundation, I’m designing and delivering peer training sessions for grantees all around the theme of social media, learning, and measurement. Spectragram is a facilitation technique I learned from Allen Gunner at Aspiration. Spectragram.

Case Study 98

Case Study Social Media Studies Integration 98

Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2009

Earlier this week, I gave a presentation to a group of Bay Area Foundation program officers and funders who work on population research issues. Tom and Cecile shared a rich story about culture change, loosing control, building relationships, story telling, multi-channel strategies, engagement techniques, online/offline metrics, and more.

Story 90

Story Platform Build Organization 90

Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2010

As Visiting Scholar in Nonprofits and Social Media at the David and Lucile Packard Foundation, I am coaching grantee organizations and leading workshops and peer trainings on how to become a Networked Nonprofit. They discovered that Twitter has value as a listening channel to support their overall communications strategy.

Social Media 99

Social Media Network Media California 99

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2012

This year a lot of my work as Visiting Scholar at the David and Lucile Packard Foundation is working with grantees outside of the US. I’ve just returned from leading a training for Population and Reproductive Health grantees from India. Social media can be filled with metrics to track results. Anupam Shukla and Ms.

India 102

India NGO Network Exercise 102

Bloomerang

JULY 20, 2023

Choose an online fundraising platform Choose the software solutions that will facilitate your online fundraising efforts. Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track. We’ll cover more about the metrics you should analyze later.

Ideas 77

Ideas Online Fundraising Tips 77

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 9, 2011

As part of my work as Visiting Scholar at the David and Lucile Packard Foundation, I’m facilitating several peer exchanges on the topics of measurement, social media, and networked nonprofits. Instead, they identify key organizational results areas and associated metrics to define successes and failures.

Results 115

Results Facebook Metrics Measure 115

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

The next day, I facilitated a workshop on Best Practices for Crowd Funding that blended traditional instruction with innovation lab facilitation techniques. Social channels are also used to continue to cultivate and engage with the donor to retain them. 2: Identify results, metrics, and mini goals for your campaign.

Fund 130

Fund Campaign Practice Giving 130

Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2013

I’ve been working program and instructional design, facilitation of peer calls and workshops – in collaboration with the fantastic team at Spitfire. This week was the third face-to-face meeting I’ve helped design and facilitate. Source: Spitfire Twitter Feed.

Reflection 97

Reflection Action Learning Change 97

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 28, 2011

Last week, I read Jocelyn Harmon’s post about Nonprofit Facebook Fail and in the comments, Petri Darby refers to the dramatic increase of visits to his nonprofit’s Make-A-Wish Foundation Web site. He goes onto say how they focusing their integrated strategy on a metric that matters: conversions. First-Person Storytelling.

Conversation 106

Conversation Chapter Channel Module 106

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 19, 2013

Are you using engagement on social media channels with a purpose? .” You have to measure conversions from social media – from engagement to whatever action or goal you want people to take. million views on YouTube, but failed to convert anyone to donate used sports equipment. What is a conversion? Are you measuring conversion?

Measure 117

Measure Social Media Media Social 117

Bloomerang

NOVEMBER 13, 2021

She’s also certified by the Institute of Cultural Affairs, in the USA, for facilitation. We need to know what metrics we need to be tracking. ” Like, “I’m building a foundation today because there is a plan for the future.” Sample metrics. We have a great YouTube channel.

Report 82

Report Measure Process Impact 82