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[ASK AN EXPERT] How To Build A Nonprofit Mailing List

Bloomerang

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Our problem is we don’t have much of a mailing list. So, let’s look at some strategies to build your list (both snail mail and email). Consider a “Let Your Friends Be Our Friends” campaign. Also, how big does our list need to be.

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Are your online campaigns raising or losing money?

Get Fully Funded

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. For each of your online campaigns, your revenue goal should tie into your overall fundraising strategy. A campaign’s inputs include all costs spent on running the campaign.

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[ASK AN EXPERT] Is A Gift Chart Appropriate If Not In A Capital Campaign?

Bloomerang

Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., Today’s question comes from a nonprofit employee who wants advice on whether a gift chart is appropriate to raise funds if not in a capital campaign: Dear Charity Clairity, We have an ambitious individual fundraising goal of $500,000 this year – almost 1.5

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Your End Of Year Fundraising Questions Answered

Bloomerang

The response was overwhelming and we received a ton of really great questions. As we wrapped up the webinar we realized there’s an entire universe of fundraisers that could benefit if we shared the data and questions we received, so we’ve pulled it all together for you to share with your team. Let’s dive into the questions.

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Direct mail built the conservative movement. Can influencers beat it?

M+R

Read time: 5 minutes It’s 1980, and you hear the mail slot clank down the hallway. That version of you — now sitting on a valuable piece of real estate — probably had their address bought by a man named Paul Weyrich, a pioneer of conservative political direct mail. It grew from there: more campaigns hired him, and his lists grew.

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15 Tips for a Strong End-of-Year Giving Campaign

Neon CRM

That’s reason enough to shift your focus to end-of-year giving and get serious about planning a year-end giving campaign. Why is the End-of-Year Giving Campaign So Important? Here’s what it takes to create an effective, strategic end-of-year giving campaign. But where do you start? Give these tips a try.

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Direct Mail in a Multi-Channel Fundraising Strategy

Bloomerang

Your team likely spends countless hours planning events and campaigns in order to raise money for programs and projects that will further your cause. . A multi-channel fundraising strategy, or one that targets donors through a variety of mediums, is most likely to reach the widest audience and result in maximum funds raised.

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