Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

Grantees get better results integrating Facebook, Twitter, and other social media channels best practices and measurement. So, for these organizations, their content pyramid also includes integrating offline w/online channels. Content Curation on Twitter. Getting Started with Content Curation on Twitter.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

Let’s look at some practical examples for engaging and connecting with your Alumni Network on social media channels. For example, use Twitter lists to track alums and subscribe to their Facebook updates. The event also had a hashtag which makes it easy for those on Twitter to find and connect. pic.twitter.com/PXdIUl0IIQ.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2012

The cute animal theory has not gone unnoticed by nonprofits, even those that are not animal welfare organizations, zoos or aquariums are sharing content featuring cute animals on Facebook, Twitter, and YouTube. Michelle’s project was focused on measuring engagement through multiple channels, but especially Facebook.

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Turkey Social Media Mobile Oracle 101

John Kenyon

SEPTEMBER 5, 2018

Data not just on activity but also on what content is most popular across your website, emails and social media channels. Once you know where to grab the data points on content in Google Analytics, your bulk email program and social media channels, it’s easy. You can choose what KPIs are important to you and your nonprofit.

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Data Strategy Online Social Media 52

Achieve

JULY 2, 2019

Once you’ve ironed out your timeline and key goals, it’s much easier to plan strategic campaigns and upcoming content calendars. . To help with consistency, a good first step is to take inventory of your social channels: Which social channels is your nonprofit on? How often are you posting on each channel?

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Connection Cafe

JUNE 25, 2010

While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Define success metrics before starting campaigns. Keep an ongoing dashboard of metrics updated regularly. Specific and easy to assess.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2011

The session was designed a mix of strategy with a deep dive into content, measurement, Facebook, and Twitter. Best practices for effective use of common social media tools: Facebook and Twitter. My favorite tip was that Holly shared her Editorial Calendar Template spreadsheet. Twitter compasspoint. It was fantastic.

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Social Media Effective Media Social 100

NTEN

SEPTEMBER 24, 2009

In fact, the end of the calendar year is also a significant source of the funds raised online for nonprofits. The end-of-year online fundraising opportunity only underscores the importance of this channel as a giving source. " They probably said the same thing about Facebook, Twitter, and other social media tools.

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CauseVox

OCTOBER 11, 2021

Not only that, but with the move to more and more online giving (there was a 32% increase in online revenue in 2020), events like #GivingTuesday have become an even more important part of your fundraising calendar. Is it best to create a monetary goal or one based on impact metrics? Will the money be used much further down the road?

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Guide Giving Campaign Social Media 73

Connection Cafe

JULY 5, 2017

Publish and republish content in multiple formats and channels. Consider starting with your long-form blog post on your website, then slice it up into shorter forms on Twitter, Facebook and Instagram. Create a content calendar. Use all communication channels at your disposal to make this ask. Show the need and impact.

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Connection Cafe

APRIL 19, 2012

They take advantage of the information from a 2010 study by CMB Consumer Pulse that says 51% of Facebook fans and 67% of Twitter followers are more likely to buy their product SINCE becoming a fan/follower. Or maybe an "early bird" registration discount that is announced only through a social channel. Don't be timid! Let loose!

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Achieve

FEBRUARY 9, 2024

To improve your online engagement metrics and boost conversions, you’ll need to roll out fresh and creative engagement tactics. However, if you only engage with your supporters via one digital communication channel, your content or post formatting may become predictable and monotonous, leading to a decline in engagement.

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Digital Communication Tips Poll 52

Qgiv

MAY 23, 2022

Instead, decide on what metrics you can use to measure your success and base your goals around and use that to determine what goals you can work towards. Consider who your donors and supporters are and then use that information to determine what they want to see from your social media channels. Create a content calendar.

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Social Media Practice Media Strategy 52

Achieve

JANUARY 31, 2022

However, perhaps you’ve noticed your online engagement metrics are declining, and you’re looking for fresh ways to engage with your audience. . Remember, a multichannel strategy requires considering every channel at your disposal — including direct mail. Whether you’re hoping to better. engage with donors online. Let’s dive in. .

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Digital Communication Tips Virtual 105

DNL OmniMedia

AUGUST 25, 2021

You’ve read articles about up-and-coming communications channels and whether you should incorporate them into your nonprofit outreach strategy. But, the fact of the matter is, the channels you employ will have little impact on your outreach strategy if the messages you send through those channels are subpar.

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Achieve

JANUARY 31, 2022

However, perhaps you’ve noticed your online engagement metrics are declining, and you’re looking for fresh ways to engage with your audience. Remember, a multichannel strategy requires considering every channel at your disposal — including direct mail. Let’s dive in. Use a multichannel strategy. Social media polls.

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Digital Communication Tips Virtual 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 16, 2011

My Facebook page is a focus group or channel for research. If don’t synthesize the ongoing stream, it gives me vertigo. I set aside an hour or two a month to review my valid metrics , but also to do a meta synthesis of the conversation to curate the best points and resources. How Networked Nonprofits Use Facebook Smart.ly.

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Facebook Network Metrics Nonprofit 101

Qgiv

OCTOBER 5, 2021

The final months of the calendar year bring out the best in all of us. Early preparation will also allow you to prepare your core campaign tools, such as: Your donation form Social media calendars Email series. Measurable: Choose metrics that will help you know whether you’ve met your goal or not. Check them often!

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Campaign Practice Giving Social Media 69

OneCause

JANUARY 31, 2024

If you don’t have a metric for success going in, you won’t be able to measure how well you did or improve your strategies going forward. Keep the following questions in mind as you consult your calendar: Are we planning far enough in advance? Social media (Facebook, Twitter, Instagram, etc). Your event website.

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

Social channels are also used to continue to cultivate and engage with the donor to retain them. Perhaps your nonprofit has been growing its network on social media platforms and you have the opportunity to activate new supporters through your Facebook, Twitter, and social channels. What metrics will you use to measure success?

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Fund Campaign Practice Giving 130

Nonprofit Tech for Good

FEBRUARY 23, 2017

After your nonprofit has crafted a content strategy and created an editorial calendar (Chapter 7), the next step is to start thinking about the tone of voice of your content. Marketing is the strategic use of content and communication channels for direct gain. In the business sector, it’s about selling products and services.

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Communication Online Storytelling Voice 230

Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2013

Source: Spitfire Twitter Feed. Just like message consistency, storytelling, and interviewing skills, proficiency with social media like Facebook and Twitter increases their capacity to make change happen for children in their state. I’m working in partnership with Spitfire Strategies.

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Reflection Action Learning Change 97

Neon CRM

JULY 27, 2023

These donor personas are also important for determining what type of channels you’ll use to connect with different groups of supporters. Meanwhile, someone who is more like Anna will prefer to interact on social media channels like Facebook or Instagram. This is where the content calendar comes in. Our future depends on it!

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Communication Develop Calendar Conservancy 52

Bloomerang

JUNE 25, 2021

You can also do that on Twitter. And appeals can be very specific things like your fall appeal, your calendar year-end appeal. So I’ll do something like calendar year-end appeal 2020, calendar year-end appeal 2021, and make sure the naming conventions are consistent. So don’t be shy. Hey, grants. Look at that.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 30, 2013

You’ve put together an editorial calendar for next month that lays out the themes, news events, and content ideas for all channels, including social media. Social Media Image Sizer: You can also create text overlay images for other social channels like Twitter or Pinterest easily as well. You are on a roll!

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Channel Content PowerPoint Tools 133

Bloomerang

APRIL 16, 2024

Stand-out features: All-in-one event management dashboard to view essential metrics and centralize team communications. An online community for your supporters with channel discussions, a content library, and member groups. Stand-out features: Channels, which are messaging groups designed to focus on specific subjects.

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Software Management Registration Nonprofit 79

Bloomerang

OCTOBER 2, 2021

I’ll keep an eye on Twitter every once in a while, but bottom line, don’t sit on those hands. Here are the metrics. I’m going to be able to make sure the right message and the right donation form gets to the right person at the right time through the right channel.” We love it. Don’t be shy.

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Technology Video Nonprofit System 103

Care2

JUNE 29, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Other key metrics from the study include: The median average gift was $38 in Q1 2009.

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Social Media Advocacy Fundraising Online 31