Nonprofit Tech for Good

JUNE 18, 2012

Now that I have had some time to work with the tool set and figure out through a process of trial and error what kind of content works best on Google+, not only has engagement significantly increased on the Nonprofit Organizations Google+ Page in recent months, but so has my Return on Investment (ROI). Time: 1pm-2:00 EDT. Cost: Free.

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Calendar Google Organization Plugin 196

Neon CRM

JANUARY 25, 2024

If your organization sends out a member newsletter, you have a solid communication method on your side! In this article, you’ll find four tips to keep in mind when building your newsletter and 14 ideas for your newsletter’s content. Channel the audience reading your newsletter—what’s helpful to them? Let’s get started!

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Newsletter Content Ideas Tips 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

But more importantly, I wanted to close the loop and show you that after getting back to a consistent editorial calendar, the engagement and reach came back from vacation. I think that is an important insight for small organizations who don’t have a team of people doing the social media and trying to do it with limited hours in the day.

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Content Measure Organization Strategy 101

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2013

Participants at FFL Training Doing Content Strategy Brainstorm. And, if you want to dive deeper into content marketing for nonprofits, go subscribe to Kivi Leroux Miller’s blog. The LightBox Collaborative 2013 Editorial Calendar is here!

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Calendar Content Tunisia Strategy 117

Qgiv

SEPTEMBER 1, 2021

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing? Put together a master marketing calendar.

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Channel Marketing Donation Giving 52

Qgiv

APRIL 22, 2024

Nonprofit marketing is one of the key components of getting your organization seen by potential supporters! Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. Nonprofit marketing content also needs to consistently tie back to your cause and the work you do.

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Marketing Guide Nonprofit Channel 52

Amy Sample Ward

FEBRUARY 23, 2012

There are so many tools out there and so many different options pulling us in so many directions that I’ve found many organizations, especially very small organizers, can feel like they are getting tied up in knots. Monitor multiple channels at once. Track your organization and your cause. Content Map.

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Social Media Management Media Social 249

Association Analytics

OCTOBER 10, 2022

Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Let’s start by identifying the best channels and tools to maximize your campaigns. According to HubSpot, most marketers consistently leverage three channels. How are you tracking success?

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Analytics Marketing Taxonomy Module 169

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2011

Holly did a fantastic session on integrated content strategies. That’s where she shared Editorial Calendar Template , an online spreadsheet. It’s not every day that you come across high quality content shared freely with the community – it helps life all the boats. Content is King. Align Your Team.

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Calendar Voice Chart Content 107

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2013

One of the fun exercises I facilitated is a “Fishbowl” where a small group of participants go through the process of generating ideas for an editorial calendar based on their key goals and audience definition. Become Your Own Publishing Powerhouse with LightBox Collaborative’s 2014 Editorial Calendar guest post by Holly Minch.

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Calendar Measure Strategy Digital 106

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 17, 2014

One of the case studies was about from the Monterrey Bay Aquarium’s content strategy and it featured a cute otter. Someone in the audience asked, “But what if your nonprofit doesn’t have cute animals for its content?” They work well on on social channels. Does your nonprofit use quotes as part of its content strategy?

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Content Strategy Tips Case Study 136

NonProfit Hub

NOVEMBER 12, 2014

This article originally ran in our Nonprofit Hub Magazine, a free bi-monthly magazine dedicated to providing focused content on a particular topic. By now you know that content marketing is all the rage, and we promise you, it’s just going to become a bigger deal in the coming year. Has your organization developed personas?

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Calendar Content Track Marketing 49

TechImpact

JUNE 18, 2014

All these factors and more communicate to any web visitor, not just a potential volunteer, how legitimate, put together, and organized your nonprofit is. Instead of leaking information through just one or two outlets, use a content marketing platform that connects all these different mediums in a coherent and effective way.

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Content Platform Volunteer Marketing 136

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2013

Been thinking a lot about of the work processes around creating content and measuring its against outcomes this week. One idea that came up in my post earlier this week about creating and measuring content , was the concept of an idea dashboard. This post takes it a bit deeper. Then it is time to create content.

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Content Ideas Calendar Plugin 108

Nimble AMS

SEPTEMBER 20, 2022

With proper practice, your organization can leverage your virtual community to drive engagement, boost retention, and attract new members. . Offer examples of inappropriate behavior , unacceptable practices, and impermissible content so members clearly understand what isn’t allowed. . Tie your guidelines to your mission.

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Community Online Guidelines Retention 132

Nonprofit Tech for Good

NOVEMBER 22, 2021

Organically promote your Shop on social media by taking photos and videos of each item, ideally showing them in use in an authentic manner. For example, Heal the Bay’s Gorgongosa Coffee : Don’t promote everything in your Shop all at once on your channels. Analyze your own historical content to gauge optimal times.

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Facebook Los Angeles Online Effective 267

Classy

MAY 12, 2021

Your nonprofit social media presence doesn’t have to be a stressful part of your job with a social media plan to simplify content creation. The following seven steps help you navigate the confusion about what to post on which channels and when. Download The Nonprofit’s Social Media Content Planner. billion users worldwide.

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Social Media Template Marketing Create 99

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Marketing is not just about producing powerful content and sharing it on your platforms. Choose your digital marketing channels. Segment your audience.

Digital 59

Digital Marketing Create Social Media 59

Connection Cafe

FEBRUARY 12, 2020

The amount of digital content coming out of various departments and through various channels (website, social media, etc.) requires a solid content strategy. So, how do you define your content strategy? What is Content Strategy? Content strategy is a guide. This is also known as content governance.

Education 44

Education Content Strategy Texas 44

Allegiance Group

NOVEMBER 2, 2023

An online website isn’t just an advertisement for your organization. Wouldn’t your organization rather spend a little extra money on a website if it means finding more donors and volunteers? If your organization maintains an active presence on social media platforms , include social media links on your website.

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Websites Calendar Registration Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 19, 2015

I taught a section on developing and implementing an effective content strategy after some exercises to help participants identify target audiences, create personas, measurable objectives, and channels. It struck me that an effective nonprofit content strategy is a process of continuous improvement.

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Social Media San Antonio Content Strategy 50

Qgiv

JULY 27, 2021

She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. So, if someone was looking to put together a monthly calendar for their social media channels, what are the types of posts they should look to include in that plan?

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Social Media Media Tips Social 138

Candid

APRIL 4, 2023

How to find the right people to connect with When looking to network with funders, it helps to know who holds the purse strings and has decision-making power at their organization. When engaging nonprofit funders, it’s important to show mutual alignment between their organization and yours. So, be sure to do your homework.

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Relationship Build Tips Practice 119

Get Fully Funded

APRIL 20, 2021

But through shared documents and calendars via cloud-based platforms, the Executive Director of the horse rescue has the extra help they need to get everything done. Hiring a VA can be a perfect solution when your organization does not yet have the financial resources and stability to hire staff. Remember, you get what you pay for.

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Virtual Work Calendar Nonprofit 116

sgEngage

OCTOBER 12, 2022

While your organization has the choice to decide how large or small your GivingTuesday campaign is, the more you invest into planning, the better the return. Download our full GivingTuesday toolkit for even more ways to get your organization ready! How does the target audience interact with your organization?

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Blackbaud Social Media Audience Campaign 91

Candid

OCTOBER 17, 2023

If you already have a relationship with someone at the grantmaking organization, that’s a good place to start. Make sure to personalize all your communications and interact with their content in a genuine way. The funder who rejected your proposal may know of an organization better suited for your project.

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Proposal Grant Contact Relationship 119

DipJar

SEPTEMBER 12, 2022

However, learning to properly market online and offline is an important opportunity for organizations. Producing irrelevant content. That’s why far too many organizations operate without a clear marketing strategy: making a good one is time-consuming. . Channel preference (social media vs. email). Neglecting site design.

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Marketing Social Media Nonprofit Integration 52

Qgiv

JANUARY 12, 2023

Social media is an important channel of communication for connecting with your donors and supporters. And beyond that, you can expand your reach to find even more like-minded people who would resonate with your mission and be interested in supporting your organization. How to Create a Nonprofit Social Media Strategy. Set SMART goals.

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Social Media Strategy Media Donor 52

Media Cause

JUNE 22, 2021

According to the IRS, “no organization may qualify for section 501(c)(3) status if a substantial part of its activities is attempting to influence legislation (commonly known as lobbying). A 501(c)(3) organization may engage in some lobbying , but too much lobbying activity risks loss of tax-exempt status.” Email Cadence.

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Advocacy Digital Fundraising Global 101

Qgiv

JUNE 29, 2021

You can mark certain posts for approval so your coworkers can provide feedback on your content. Similar to Buffer’s approval tools, Loomly has a workflow feature that lets you set up an approval process for your content. Sprout includes content approval tools, social media analytics, and a shared content calendar view.

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Social Media Tools Media Create 89

Neon CRM

DECEMBER 14, 2023

And if you’re a staff member in charge of producing content for your nonprofit, you know how time-consuming content creation can be. That’s why you have to plan ahead: A robust content plan will save you time—and brain space—and help you produce great nonprofit content while also tackling the rest of your mile-long to-do list.

Calendar 52

Calendar Content Strategy Cancer 52

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2010

To help her celebrate, I invited to write a post with some steps and tips for integrating web content, email, and social media. You shouldn’t try to make your Facebook page or email newsletter look just like your website, but they should match enough that we can tell they represent the same organization. Step 2: Share Across Channels.

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Social Media Content email Websites 101

Top Nonprofits

FEBRUARY 16, 2022

Your nonprofit pursues a worthwhile mission, and as a marketing professional, it’s up to you to find the unique channels and messages that help current and potential supporters see that. Otherwise, they might take their support to a different organization that better communicates its purpose and inspires its audience to take action.

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Audience Marketing Nonprofit Search 98

Whole Whale

JANUARY 27, 2022

There are many problems with this which is the subject of a different novel… The purpose of this guide is to help organizations take advantage of this truth. Whole Whale Content Calendar to organize out a year in themes Read this before starting a nonprofit podcast. Social Media Tools. Rev.com or Otter.ai

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Profile Social Linkedin Audio 98

Media Cause

AUGUST 31, 2022

For some clients, we only contributed to a particular channel or two, while for others, we orchestrated their entire effort across channels. The calendar does much of the heavy lifting for you, and wallets are broadly open. Compelling and varied multimedia content . Crucial Dates to Follow. 2021 Year End Success Stories.

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Story Fundraising Case Study Storytelling 52

Nonprofit Tech for Good

OCTOBER 25, 2019

Facebook Fundraisers are a relatively new fundraising tool, but they’re already driving a major boost in revenue for some nonprofit organizations. The focus for campaigns is encouraging donations to Fundraisers during timeframes when it’s most important for your organization. 2) Cross-promote via multiple channels.

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Facebook Raise Fundraising Audience 221

Roundtree

AUGUST 10, 2021

Organizations can’t just have a social media presence. And the best strategy centers on delivering content your customers find valuable. . So without further ado, here are six tips to building your organization’s social media following. . Pick the top two or three channels that your audience actually uses.

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Social Media Tips Build Media 52