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The complete year-end guide to maximizing matching gifts

EveryAction

One way to bring any organization’s end-of-year fundraising strategy to the next level is a matching gift strategy. Understanding matching gifts Matching gifts are a type of corporate philanthropy where companies pledge to match employees’ donations to eligible nonprofits.

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Multi-Year Gift Agreements: Your Donor Retention ‘Ace-In-The-Hole’

Bloomerang

But there’s one unsung strategy that can elevate your donor retention rates, while expanding mid-level and major giving: multi-year gift agreements. However, it’s an increasingly uphill battle to build long-term relationships with donors. Just a small improvement in donor retention rates translates into higher donor lifetime value.

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Pledges vs. Donations: Understanding the Difference

Pamela Grow

Prioritizing donor retention will ultimately build a dedicated pool of supporters who will lend support any time you need it. Defining Pledges and Donations When it comes to types of donations, there can be some overlap between the various categories. This refers to any gift given to your organization.

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Donation Pledges: All You Should Know (+ Free Pledge Form Template)

Donorbox

Donation pledges can be an excellent way to encourage larger gifts and develop relationships with new donors. They can help nonprofits build on earlier gift amounts and entice donors to give again in the case of disaster relief or an organization’s urgent needs.

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Encourage Donors to Give More Through Layering

NonProfit PRO

If you can build trust, plus expand a personal relationship with a donor while also having the knowledge of their gift capacity and areas of interest, a possible layering can occur. In my context of layering, it is securing a major gift or pledge in one area while asking them for a second gift or pledge in another or same area.

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[ASK AN EXPERT] How To Enter And Credit Donor Advised Fund Gifts In Your Database

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on how to credit and acknowledge donor advised fund gifts in their donor database: Dear Charity Clairity, I’m unsure how to enter donor advised fund gifts in our database so they’re credited and acknowledged appropriately. And do I thank the donor or the administrator?

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Strategies to Build Donor Trust and Retention

sgEngage

Here are some strategies your organization can consider for improving donor retention by building donor trust in your brand. Every interaction with donors communicates how your organization views them and their gifts. Such a pledge can be your foundation for trust. Develop two-way trust from there: 1.