Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

Benchmark 62

Benchmark Digital Trend Report 62

sgEngage

SEPTEMBER 7, 2022

There are many factors in fundraising, from early engagement to a donor’s ultimate or legacy gift. Blackbaud’s research, however, shows the average time from the first solicitation to a donor’s first gift is four years, yet the average development officer’s term is only 18–24 months. That’s why retaining top officers is so important.

Develop 73

Develop Management Gift Proposal 73

Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. That’s because all nonprofits have similar goals, including connecting with more donors, boosting their donor retention rates, and developing strategic, sustainable partnerships with other organizations. Major gifts.

Strategy 103

Strategy Develop Fundraising Nonprofit 103

Allegiance Group

FEBRUARY 14, 2023

From January to June 2022, the number of donors declined by 7%, and overall donor retention decreased by 4.2% Additionally, retention rates for first-time donors declined from 25.3% We recommend you start with these 7 Key Database Metrics. The Q2 2022 Fundraising Effectiveness Project paints a concerning picture. year over year.

Mail 52

Mail Donor Strategy Files 52

Connection Cafe

APRIL 1, 2020

The world is going to face economic challenges and there are various key metrics to monitor as this happens. Perhaps they ask for their monthly gift support to be put on pause for 3 months. These events can cause a metric like retention or new donor acquisition to swing up and down. Donors are looking for a way to help.

Environment 46

Environment Teach Fundraising Lesson 46

Givinga

FEBRUARY 26, 2019

Unlike traditional employee incentive programs that simply offer a monetary bonus, gift card, or product rewards, CR incentive programs are connected to positive community impact. Employee retention? Use Benchmarks to Determine How Effective Your Corporate Responsibility Software Is. Business Strategy Integration.

Profit 45

Profit Software Benchmark Student 45

NonProfit Hub

JUNE 8, 2016

It’s understandable why Retention Fundraising author Roger Craver chose Burnett to write the forward for this book. Unfortunately, many fundraisers accept low donor retention as a fact of life. We asked Craver about how to make a case for retention activities if you need to enlist your colleagues and leadership in the process.

Track 28

Track Donor Retention Metrics 28

Connection Cafe

MAY 13, 2019

As you begin to think about your strategy and goals for next fiscal year, it’s good to spend some time understanding the current climate and key metrics within higher education fundraising. Unlike some metrics in this analysis, there is little difference between public and private institutions. .

Report 21

Report Strategy Giving Analysis 21

Connection Cafe

JUNE 22, 2017

While it might seem a little early to start thinking about 2018 to some (hint: it’s not ), it’s the perfect time to benchmark where 2017 has taken you. Gift range chart : Utilizing a gift range chart is a great way to created focused, goal-oriented campaigns. Want some quick donor retention advice?

Resource 48

Resource Blackbaud Chart Retention 48

Nonprofits Source

OCTOBER 4, 2023

For example, Double the Donation’s matching gift auto-submission tools integrate with leading CSR software providers like Millie, POINT, Selflessly, and Givinga. Let’s say an employee gives to a nonprofit that uses Double the Donation, the world’s most popular matching gift tool. Then, the software will complete the request for them.

Software 52

Software Business Guide Companies 52

NonProfit Hub

FEBRUARY 18, 2021

You might answer this question with metrics like the number of new donors or the number of donations. While these basic figures can be informative from a year-over-year trend perspective, they do a poor job answering questions like: Why did these metrics change? I consider those basic metrics to be “rearview mirror” metrics.

Metrics 87

Metrics Fundraising Retention ROI 87

NTEN

MARCH 19, 2009

I just finished reading the 2008 donorCentrics Internet Giving Benchmarks Analysis , put out by Blackbaud company Target Analytics. Online donors give much larger gifts than traditional donors. Despite the fact that online-acquired donors give higher gifts both initially and over time, they renew at lower rates overall.

Attention 36

Attention Metrics Online Fundraising 36

Tech Soup

MARCH 12, 2013

In their gigantic 2011 email benchmark report, Marketing Sherpa indicated the most effective way to improve email message relevancy was to automatically send email based on triggers.What's a triggered email campaign? Sending the right message to the right constituent at the right time can be almost impossible to organize manually.

email 55

email Marketing Registration Nonprofit 55

DNL OmniMedia

DECEMBER 13, 2021

Fundraising features such as tools to plan and launch campaigns, manage a variety of gift types (e.g., recurring gifts, planned gifts, and tributes), and process donations. Reporting and analytics functionality includes tracking key metrics and creating custom reports with advanced data visualization capabilities.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

Bloomerang

JUNE 20, 2023

After a year of significant growth, online fundraising grew by a more modest 3% in 2021 , and the number of gifts increased by 5%. Share the gifts they’ve made. Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track.

Ideas 94

Ideas Guide Online Fundraising 94

Bloomerang

JULY 20, 2023

After a year of significant growth, online fundraising grew by a more modest 3% in 2021 , and the number of gifts increased by 5%. Share the gifts they’ve made. Track key metrics To determine how successful your strategy is and see if you’re reaching your goals, you need to know which metrics to track.

Ideas 77

Ideas Online Fundraising Tips 77

Connection Cafe

OCTOBER 25, 2016

Monthly giving still continues to grow and what I love about this session is that it will focus on the growth of existing programs and how organizations should evolve, test and focus on upgrades and retention. 1:30 PM – Content Strategy and Constituent Personas. It’s the perfect time to unwind and plan your night out in DC.

Podcast 20

Podcast Benchmark Blackbaud DC 20

Connection Cafe

SEPTEMBER 30, 2020

bbcon 2020 is just around the corner, and I’m excited to be presenting on the critical role of benchmarking and analytics in shaping your fundraising strategy. Average gifts, retention rates, channel giving, big data, small data…the sheer volume of information involved with fundraising can be daunting.

Benchmark 43

Benchmark Analytics Strategy Fundraising 43

Neon CRM

MAY 31, 2023

You work long hours and spend a ton of resources getting new donors in the door, only to then see them never make a second gift, leaving you right back where you started. Understanding the Donor Journey Donor Acquisition Donor Retention Donor Stewardship How to Communicate With Your Donors Donor Data Management 1. Sound good?

Donor 52

Donor Management Guide Retention 52

Bloomerang

MAY 30, 2022

What were our donor retention and new donor acquisition rates? We will improve overall donor retention by 5% (to 50% overall) by creating and implementing a donor-centered stewardship plan. Benchmarks to hit along the way. Email marketing software to help create campaigns and analyze email engagement metrics.

Guide 127

Guide Fundraising Social Media Channel 127

Givinga

JANUARY 22, 2019

In a recent survey, 72 percent of companies reported that the most important way to improve impact measurement was through business and ROI metrics³, including brand awareness and reputation along with customer and employee-related metrics. Matching Gift Administration. Seventy-eight percent of employees want to engage with CSR.

Platform 45

Platform Business Giving Charity 45

Bloomerang

JULY 19, 2021

For example, simply saying “we prioritize major gifts” or “we focus on donor retention” isn’t helpful without understanding specifically how you’re doing so and then tracking and measuring your results so you can improve. . Take a look at the M+R 2021 Benchmarks report and s hare some data and examples with your “powers that be.”

Digital 95

Digital Marketing Fundraising Strategy 95

sgEngage

APRIL 29, 2021

The seventh annual donorCentrics® Sustainer Summit brought together, via webinar, 31 of the nation’s largest national fundraising organizations to share results and discuss sustainer growth and retention strategies against the backdrop of the pandemic and other significant events that impacted donors and giving in 2020.

Retention 47

Retention Gift Rate Conversation 47

Care2

JULY 10, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Philip King: ROI or cost of funds raised.

Social Media 34

Social Media Trend Advocacy Online 34

Connection Cafe

JUNE 27, 2013

So Chas Offut told us back in April when he and Dennis McCarthy presented a sneak peek of the Blackbaud 2013 Online Marketing Benchmark Study for Nonprofits at NTEN’s Nonprofit Technology Conference. What’s responsible for this growth in the face of other declining metrics? Sustainers and repeat gifts.

Benchmark 42

Benchmark United States Metrics Gift 42

Connection Cafe

APRIL 21, 2020

Monitoring your metrics is a best practice anytime, but it’s particularly important during periods of crisis fundraising. What’s your average donor retention from one campaign or event to the next? What’s the average gift amount for your campaigns compared to events? Review your historical data. Leverage social media promotion.

Charity 30

Charity Strategy Online Virtual 30

Bloomerang

JUNE 25, 2021

And in order to do an audit and assessment, you have to know what your baseline data is so that you can create some goals around that and then benchmark against those goals. And to me, that’s how you solicited the gift, so what prompted this gift? When I look at it, those are kind of like how did you solicit the gift?

Database 65

Database Donor Video Mail 65

NonProfit Hub

MARCH 7, 2016

Make sure that fundraisers in particular know proper etiquette and methods for approaching major gift donors and planned giving contributors. You also shouldn’t email a major gift donor asking for a massive donation. Are your donor retention rates lower than you’d like them to be? Offer Recurring Donations.

Fundraising 28

Fundraising Tips Method Social Media 28

NonProfit Hub

MARCH 10, 2016

Make sure that fundraisers in particular know proper etiquette and methods for approaching major gift donors and planned giving contributors. You also shouldn’t email a major gift donor asking for a massive donation. Are your donor retention rates lower than you’d like them to be? Offer recurring donations.

Fundraising 28

Fundraising Tips Method Social Media 28

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). Your blog is your gift to them, as well as to yourself.

Story 54

Story Nonprofit Social Media Content 54

sgEngage

OCTOBER 28, 2010

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking 5 Troubling Nonprofit Statistics Posted by Steve MacLaughlin on October 28th, 2010 I spend a lot of time looking at metrics and benchmarks from across the nonprofit sector. First Year Donor Retention is 29.3%

Statistics 81

Statistics Trend Benchmark Blackbaud 81

Connection Cafe

DECEMBER 5, 2017

From donor retention to nonprofit marketing to organizational leadership, every ebook is an invaluable resource. Data and the understanding and interpreting of metrics is something I have to work hard at, because it simply does not come naturally to me. Donor retention rates across lifecycles. Lifetime value measurements.

Analytics 33

Analytics Data Analysis Metrics 33

Care2

JUNE 29, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) The median average gift decreased by 2.4%

Social Media 31

Social Media Advocacy Fundraising Online 31