article thumbnail

10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Positive news about your mission and programs. With so much stressful, depressing news in the world today, positive news stands out. Breaking news relevant to your mission and programs. People who are active on Twitter tend to be plugged into current events and trending news. Twitter can be mean.

Twitter 355
article thumbnail

Nonprofit Social Media Benchmarks Study

Care2

Interested in setting Facebook and Twitter benchmarks for your nonprofit but don’t know where to start? Check out M+R Strategic Services first Nonprofit Social Media Benchmarks Study , which includes sample research by groups such as Easter Seals, Oxfam, Human Rights Campaign, League of Conservation Voters, and more.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How are you using metrics, benchmarks, and experiments to improve your Facebook presence?

Beth's Blog: How Nonprofits Can Use Social Media

I resisted it for a year because I was concerned about having yet another social media outpost to feed and tune. Total Fans / Unsubscribers: Total number of fans over time, overlaid with the total number of fans who have chosen to hide your posts in their News Feed (unsubscribers). What is the way out of this problem?

Metrics 97
article thumbnail

“Social Media for Nonprofit Organizations” LinkedIn Group Reaches 40,000 Members

Nonprofit Tech for Good

The Social Media for Nonprofit Organizations LinkedIn Group reached 40,000 members today – a benchmark that took three years, 323 days, and countless clicks of “Flag as Promotion” and “Block & Delete” to keep the group as spam free as possible and on its trajectory of growth. Attention Nonprofits!

Linkedin 192
article thumbnail

10 Emerging Trends in Online Communications and Fundraising to Watch in 2018

Nonprofit Tech for Good

Due to the decline in reach on social media, nonprofits should prioritize email communications and fundraising in 2018 [ Benchmarks for Success ]. Since the release of Facebook Live , Facebook video exposure has increased 360% across everyone’s news feed. The number of smartphone users worldwide has reached 2.4 billion by 2020.

Trend 278
article thumbnail

Your Burning Questions (& Our Answers) on Facebook Metrics and Strategy!

NTEN

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. Combine all this knowledge with your free copy of the Benchmarks Extra: Facebook study , and you’ll be rocking your organization’s Facebook page in no time! EdgeRank gives these higher value for news feeds.

Metrics 64
article thumbnail

11 LinkedIn Group Management Best Practices for Nonprofits

Nonprofit Tech for Good

As with most other communities, the magic number when you no longer need to actively promote your group and it grows on its own hovers around the 5,000-member benchmark. Don’t Use News Feeds. You can add your nonprofit’s news or blog feed to your group, but it’s best to resist the temptation.

Linkedin 196