Remove Benchmark Remove Channel Remove Mobile Remove Trend
article thumbnail

Why omni-channel fundraising works at year-end

EveryAction

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

Channel 224
article thumbnail

2024 Online Fundraising Statistics for Nonprofits

Nonprofit Tech for Good

Direct mail was the second most preferred channel at 21%, followed by social media (17%), text messaging (8%), and phone calls (2%). M+R Benchmarks ] Online Giving The average gift made on desktop devices is $194; for mobile users, the average gift is $94. [ M+R Benchmarks ] Online Donors 54% of US households donate to charity.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Digital Must-Haves for Fall Fundraising Success Part 6: Mobile Messaging

EveryAction

This week’s sixth and final topic: mobile messaging. What is mobile messaging? Many of us know mobile messaging as texting , or if we’ve been using it long enough, as SMS (short messaging service) and MMS (multimedia messaging service.) Why should nonprofits use mobile messaging?

Mobile 130
article thumbnail

12 Key Digital Engagement Trends from the 2018 M+R Benchmarks Report

Everyaction

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

article thumbnail

14 Mobile Marketing Statistics Your Nonprofit Needs To See

TechImpact

By now, the move to mobile has been a well documented phenomenon. How much time do we spend on mobile devices per day? How long do we spend checking email on mobile devices? If your nonprofit isn’t sure how to make the move to mobile, Tech Impact has you covered. ExactTarget – “The 2012 channel preference survey” (2012).

article thumbnail

What We Learned About Digital Engagement from the 2019 M+R Benchmarks Report

The Science Behind Engaging your Supporters

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. The big sound bite from this year’s Benchmarks Report is that total online revenue grew by only 1% in 2018. Compare that to 2017, when It grew by 23%, and 15% growth in the year before.

article thumbnail

2011 donorCentrics Internet and Multichannel Giving Benchmarking Report

NetWits

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. This report continues to be the most significant analysis of online/offline giving trends based on actual data from nonprofits.

Benchmark 144