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11 Digital Marketing KPIs That Every Nonprofit Should Be Tracking

Twenti - Digital Marketing For Nonprofits

11 Digital Marketing KPIs That Every Nonprofit Should Be Tracking. How do you know your nonprofit’s Google ads are paying off? Without tracking how your digital marketing strategy is performing, you can’t know how to improve or where to invest next to see results. by Zoe Allen. 11 Important Digital Marketing KPIs.

Track 52
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SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google. How to measure and track digital marketing success. Search engines like Google, Bing and Yahoo then use complex search algorithms to index and rank content.

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27 Recommended Affordable or Free Nonprofit Software Tools

Bloomerang

67% of nonprofits use a constituent relationship management system (CRM) to track donations and manage supporter communications. That means you likely won’t see the results—increased fundraising revenue, increased donor retention rate, increased average gift size—that you would likely see when using a paid solution.

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Easily Measure Conversion Rates by Setting Goals in Google Analytics

NonProfit Hub

Google Analytics can be overwhelming and confusing, but setting up Goals in your Google Analytics account helps to narrow down what you need to be looking at. Setting Goals in Google Analytics is an easy way to track these conversion metrics on your supporters. Google Analytics is helpful at suggesting common goal types.

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Best to Test: Tools for Gauging your WordPress Site’s Speed and Performance

Byte Technology

Indeed, responsive sites that provide stellar visits—especially in the e-commerce industry—are proven to have better engagement, more conversion rates and, very importantly, better search engine rankings. Google PageSpeed Insights. Leave it to Google to come up with the industry-leading site testing app. YSlow Browser Plugin.

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The Picture Show: The Best WordPress Themes for Video Ventures

Byte Technology

Most are free and many are easy to use for beginners, but don’t be afraid to call in some help from the WordPress experts if you’re unsure of how to install and launch them or if you need a tutorial on how to safely and efficiently administer the themes. For those who want their site to have a print magazine feel, VideoZ can do just that.

WordPress 100
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Event Management Software for Nonprofits: Top Tools for 2024

Qgiv

And with the right event management tools, organizing your guests and tracking your fundraising progress can be done all in one place! Donor management systems offer communication solutions and help track and monitor donor data. You can even track volunteer hours with Blooomerang’s two-way profile sync.