Nonprofit Tech for Good

FEBRUARY 10, 2013

@NonprofitOrgs only follows nonprofit organizations, nonprofit staff, nonprofit service providers, and activists on Twitter. 1) Following others without having yet uploaded an avatar. Makes a Poor First Impression on Twitter: Makes a Good First Impression on Twitter: 3) Not entering your nonprofit’s website.

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Nonprofit Tech for Good

FEBRUARY 20, 2012

If your nonprofit has yet to start using Pinterest , then hopefully new data released for January 2012 illuminating that Pinterest now drives more referral traffic than Google+, YouTube, and LinkedIn combined will motivate you to start pinning – or at the very least to sign up and reserve your first choice of usernames (hint, hint!).

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TechImpact

FEBRUARY 4, 2014

Twitter is a powerful tool for any nonprofit. It is, in simply put, a free messenger that instantly connects your nonprofit to hundreds of millions of possible constituents. With this powerful contemporary tool, however, comes unknowns. Upload an avatar, and fill out a short blurb about your nonprofit in the bio.

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Nonprofit Tech for Good

APRIL 2, 2012

UPDATED 4/3/12: If your nonprofit has yet to start using Pinterest , then hopefully new data released for March 2012 revealing that Pinterest now generates more referral traffic than Twitter will motivate you to start pinning – or at the very least to sign up and reserve your first choice of usernames (hint, hint!). e-Newsletter.

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Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The range of nonprofits using social media and their subsequent levels of commitment vary widely — as do their expertise, implementation and, of course, return on investment.

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Nonprofit Tech for Good

SEPTEMBER 19, 2017

The webinar content below was presented by Heather Mansfield on September 19, 2017 to 1,175 nonprofit staff. To register for future free webinars, please see the Nonprofit Tech for Good Webinar Schedule. Online donors are increasingly citing social media as the communication tool that inspires them the most to give.

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Nonprofit Tech for Good

NOVEMBER 11, 2012

Mashable wrote up thorough post on Instagram’s new profile pages for Desktop last week, but I wanted to emphasize four points useful for nonprofits: 1) The photos in banner across the top of the new profiles are automatically generated from the photos you have uploaded using Instagram’s mobile apps.

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Nonprofit Tech for Good

JULY 30, 2012

Large nonprofits usually have the expertise and resources necessary to launch and maintain successful online communications and fundraising campaigns. They’ve been able to hire some of the most well-trained and experienced staff, consultants, and designers that work in the nonprofit sector. Hint, hint. CARE :: care.org.

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Nonprofit Tech for Good

OCTOBER 3, 2015

The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. All medium and large nonprofits with multiple chapters eventually experience a unique, but common problem in their mobile and social media campaigns. Step 2: Create avatars and banners for your chapters.

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Nonprofit Tech for Good

JUNE 29, 2014

Google+ Pages have a vast tool set and Google’s quest to integrate Google+ into their most popular products, such as Search, Gmail, YouTube, Local, and Wallet, is paying off as active monthly users continue to grow. That said, Google+ is low on the priority lists of most nonprofits. Curate good content through sharing.

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Nonprofit Tech for Good

NOVEMBER 7, 2011

Nonprofits can now create a “ Page ” on Google+. Again, please read my Google+ Best Practices for Nonprofits and then while logged into your personal account, visit plus.google.com/u/0/pages/create to create your page: 2. Enter your nonprofit’s information. Nonprofit Organizations on Google+.

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Nonprofit Tech for Good

APRIL 4, 2011

On Quora you have to be a person, but Facebook Questions uses your nonprofit’s Page and avatar as your Facebook Questions identity. Step One :: Add Questions to Your Nonprofit’s Facebook Page. Use the new tool sparingly. Subscribe :: Nonprofit Tech 2.0 Subscribe :: Nonprofit Tech 2.0 Very smart.

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Nonprofit Tech for Good

OCTOBER 5, 2011

The following is an excerpt from Chapter 6 in the newly released Social Media for Social Good: A How-To Guide for Nonprofits. The best practice listed below are result of spending the last three years maintaining and building the Social Media for Nonprofit Organizations LinkedIn Group. for Nonprofits. for Nonprofits.

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Nonprofit Tech for Good

JULY 25, 2011

In the meantime, nonprofit staff can prepare for the launch of the new brand pages, also known as Google+ Entity Profiles , by creating a Google Account and then setting up your personal Google Profile (which then also becomes your personal Google+ Profile when you get invited to join Google+ or the site comes out of beta). e-Newsletter.

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Nonprofit Tech for Good

AUGUST 22, 2011

Until then, nonprofits were limited to simply claiming their nonprofit’s Venue Page making it almost impossible to be proactive on Foursquare. However, in recent weeks the site has made a number of upgrades that have rendered the site and it’s tool set much more interesting and relevant to the nonprofit sector.

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Nonprofit Tech for Good

MAY 8, 2013

Seemingly less than 1% of nonprofit have upgraded to YouTube’s new One Channel design , but even fewer appear to be utilizing YouTube’s new InVideo Programming option. Step 2: Select “Feature your channel” to add your avatar to all your videos. View Example: Anaheim Ballet (Starts at 00:10).

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Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. Though most nonprofits in the United States, Canada and the U.K. The successful implementation of social media for your nonprofit requires forethought and planning. Make sure they are the right ones.

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Nonprofit Tech for Good

JUNE 14, 2010

While some nonprofits have been early adopters of Twitter Apps, the vast majority are not. They may not even know the tools exist. Once your nonprofit has mastered the intricacies of Tweeting, ReTweeting, Mentioning, and Lists, it’s time to move your Twitter campaigns up a notch. It is an absolutely must-use tool.

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CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. How to Create a Donor Persona So how do you create a donor persona?

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Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and content of your nonprofit’s blog.

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Nonprofit Tech for Good

JULY 9, 2012

All that said, I know there are many nonprofit staff out there in the exact same position and it’s becoming increasingly clear that adding social media to a long list of job responsibilities is just not humanly possible. The popular misconception that the tools themselves i.e., Facebook, Twitter, Pinterest, blogging, etc.

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Nonprofit Tech for Good

APRIL 18, 2011

The number of low-cost or free, web-based resources and tools available to nonprofits today is astounding. That said, there are some resources and tools that I continually refer to and use again and again, and others that I am still experimenting with that may (or may not) become integral to my communications routine.

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Nonprofit Tech for Good

SEPTEMBER 28, 2017

To tap this potential, your NGO, nonprofit, or charity needs to activate its social media presence before, during, and after #GivingTuesday to help build the movement and, in the process, raise awareness and funds for your organization and mission. Presented on September 27 via webinar, below are the notes and deck.

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Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Nonprofit Tech for Good

AUGUST 24, 2011

The number of low-cost or free, web-based resources and tools available to nonprofits today is astounding. A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. Be to search for your nonprofit to know how and where your brand is buzzing in the blogosphere! 2dCode :: 2d-code.co.uk.

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Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and content of your nonprofit’s blog.

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Nonprofit Tech for Good

APRIL 2, 2016

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Not even large, well-funded nonprofits are doing all ten.

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Nonprofit Tech for Good

APRIL 2, 2012

UPDATED 4/3/12: If your nonprofit has yet to start using Pinterest , then hopefully new data released for March 2012 revealing that Pinterest now generates more referral traffic than Twitter will motivate you to start pinning – or at the very least to sign up and reserve your first choice of usernames (hint, hint!). e-Newsletter.

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Nonprofit Tech for Good

OCTOBER 26, 2009

2010 is going to be the year that the large national and international nonprofits launch iPhone Apps. Many of those Apps are already in development (@ Kiva4iPhone ), but at this early in the game hiring someone to develop an iPhone App for your nonprofit is expensive. That’s how new it is for nonprofits to have iPhone Apps.

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Nonprofit Tech for Good

JANUARY 14, 2013

In the next few weeks I’ll be making recommendations of which tools and trends in technology nonprofits should prioritize in 2013, but for this year’s post on New Year’s resolutions I wanted to get back to basics. That said, here’s a tool kit to help you ask for that raise and get it.

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Nonprofit Tech for Good

DECEMBER 3, 2020

This is the sixth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

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Nonprofit Tech for Good

MAY 18, 2014

One of the greatest obstacles to global online fundraising has been that there in no international database of verified NGOs upon which donation service providers can build online fundraising tools. A featured avatar and header image. Mobile for Good: A How-To Fundraising Guide for Nonprofits. ONG Profile Includes: 1.

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Nonprofit Tech for Good

MAY 8, 2013

Seemingly less than 1% of nonprofit have upgraded to YouTube’s new One Channel design , but even fewer appear to be utilizing YouTube’s new InVideo Programming option. Step 2: Select “Feature your channel” to add your avatar to all your videos. View Example: Anaheim Ballet (Starts at 00:10).

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Nonprofit Tech for Good

JUNE 3, 2012

Heather Mansfield, owner of DIOSA Communications , principal blogger at Nonprofit Tech 2.0, and author of Social Media for Social Good: A How-To Guide for Nonprofits now offers social media and online communications audits for nonprofits. The design and content of your nonprofit’s blog.

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Social Media Communication Media Online 100

Nonprofit Tech for Good

APRIL 11, 2016

That doesn’t mean your nonprofit needs to become regularly active on Snapchat, but you should be aware of its increasing popularity and lay a foundation in case your nonprofit does decide to prioritize Snapchat in the future. You’re nonprofit will need to be creative and embrace Snapchat style and aesthetics.

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Nonprofit Tech for Good

NOVEMBER 21, 2010

What was the very first social media tool your organization utilized, and when? The 1 st tool was MySpace back in 2007. What social media tools are you currently utilizing? Which tool has been surprisingly useful in getting out the word about your organization and its programs? gid=104492.

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Nonprofit Tech for Good

JANUARY 3, 2012

I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector. Most nonprofit Thank You’s are still long, text-intensive messages which more often than not these days feel cumbersome and overwhelming to supporters.

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