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3 Rules to Create Awesome Content that Gets More Engagement

Association TV

If you’ve searched for the secret to creating engaging content, if you’ve googled “how to increase followers” or ever asked the pros how to make great content marketing, then chances are you’ve come across a whole corral of click-worthy advice. Of course, posting a boring read with a jargon headline at 2 a.m. Feels good, doesn't it?

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How to Promote an Event on Instagram to Boost Attendance

Bloomerang

Successful event marketing starts with knowing how to reach your target audience. For most event coordinators, one of the best places to reach their target audience is Instagram. With over 2 billion active monthly users , you can connect with a broader audience there by sharing engaging posts. Conduct a lineup countdown.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. LinkedIn Analytics offer an important key metric that Facebook, Twitter, and Instagram do not – the ability to view clickthroughs on organic posts.

Linkedin 360
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Direct mail built the conservative movement. Can influencers beat it?

M+R

Receptive and swayable audiences are becoming harder and harder to reach. As digital citizens break off into smaller and smaller communities — and have seen every type of marketing copy and tactic in the book — organizations and institutions need new inroads. Enter: influencers. Enter spaces you otherwise would not have access to.

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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

Delivering relevant content to your audiences, though, can significantly increase email click-through rates. *. So, utilize all that great information in your database to deliver the right email message to the right audience. Said another way – what works offline also works online. Examples and practical tips to live by.

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Nonprofit Email: The Rules of Engagement

Pamela Grow

According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! of their total audience. Email marketing offers an unmatched ROI, a vast potential reach, and higher engagement rates compared to social media. Your open rate is, of course, one of the most important metrics you’ll want to track.

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Marketing Automation: The Future of Fundraising for Your Nonprofit

Nonprofit Tech for Good

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. This is full-funnel marketing , and to do it effectively you need some technological assistance.

Marketing 198