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5 Reasons Why Social Media is Essential for Small Nonprofits

Nonprofit Tech for Good

According to Pew Research Center , 85% of people have a smartphone and even more than that are active on a number of social media platforms. Here are five reasons why your nonprofit’s social media presence is one of the most valuable marketing tools at your disposal: 1) It’s accessible.

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How Nonprofits Can Steward Corporate Donors on Social Media

Nonprofit Tech for Good

Deciding how to handle donor recognition on social media is a complex exercise. Read on to learn how Feeding America and The Global FoodBanking Network have recently stewarded their corporate donors on social media. The company generously took the first step in sharing their recent donations on social media.

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Design Series: Understanding Audience Needs

Forum One

Understanding audience needs is the core of good design. For mission-driven organizations in particular, forging deep connections with audiences is paramount. The questions we hear often are about how organizations can identify and adapt designs to meet the evolving needs of their audiences and ensure that the mission resonates deeply.

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How To Recruit New Members for Your Association on Social Media

Nonprofit Tech for Good

There are dozens of ways to attract new members for your association, however one of the most effective methods is using social media. It has been estimated that more than half of the world’s population has at least one social media account. 1) Establish a presence on social media for your association.

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Rethink, reuse, and repurpose: How to create more social media content with less work

Candid

Creating a consistent supply of social media content for a nonprofit is hard. At the Nonprofit Marketing Summit earlier this month, I shared how we do this—from how we rethought why we are on social media and our process for repurposing content (without getting too repetitive). Here are some of the highlights: 1.

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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

She helps brands grow engagement and build relationships with their audience. While social media is now a common part of every nonprofit’s communication strategy, a common sentiment is that interacting on social media is a poor substitute to in-person interactions. COVID-19 obviously changed this dynamic.

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Your Guide to Social Media Advertising for Nonprofits

Media Cause

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with.