The Modern Nonprofit

JUNE 20, 2023

Estimated Reading Time: 3 minutes From Events to Online: Adapting Traditional Fundraising Methods for the Digital Age In the grand theatre of nonprofit work, fundraising is the showstopper act. Yet, for many nonprofits, the shifting backdrop of the digital age is presenting new challenges and opportunities.

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Method Digital Online Fundraising 88

AccelEvents

MARCH 10, 2021

If you’re thinking of hosting a virtual event, then you are likely sourcing the perfect digital environment for your brand’s needs. Should you opt for a streaming platform like Youtube or social media, or would an event technology better suit your needs? Event Platform Overview and Advantages. Marketing and event promotion.

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sgEngage

SEPTEMBER 6, 2023

In fundraising, digital acquisition is the process of acquiring email addresses and converting them into donors. Another client created a digital calendar with tips on how to care for a specific disease in each month of the year. Extend it to social media platforms, too. You could also consider making the email address optional.

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Digital Donor Work Calendar 87

Bloomerang

AUGUST 29, 2022

Nonprofits of all sizes are now running successful digital advertising programs —because you can reap the benefits of digital advertising whether you have hundreds, thousands, or hundreds of thousands to invest. I have been running digital ads for nonprofits for a decade. in digital ads for every dollar raised in online revenue.”

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Digital Program Tips Nonprofit 118

The Modern Nonprofit

JANUARY 25, 2022

Estimated Reading Time: 4 minutes Social Media Platforms for Nonprofits. It’s hard to be an expert in any one social media platform, yet legitimate businesses and nonprofits are expected to maintain several different accounts. Each platform has its unique set of uses and capabilities, reaching different kinds of networks.

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Social Media Platform Media Social 98

Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. We’ll explore a few strategies for integrating your digital and direct mail fundraising strategies to reach donors across various media channels. Let’s get started.

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Nonprofit Tech for Good

MARCH 17, 2020

By Jean O’Brien , founder of Digital Charity Lab , a social enterprise that builds digital skills in non-profits and shares free learning resources. Jean is also a freelance consultant who works on digital strategy, marketing and design for non-profits. And then it will start showing that audience your ads.

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AccelEvents

MARCH 10, 2021

If you’re thinking of hosting a virtual event, then you are likely sourcing the perfect digital environment for your brand’s needs. Should you opt for a streaming platform like Youtube or social media, or would an event technology better suit your needs? Event Platform Overview and Advantages. Marketing and event promotion.

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Stream Platform Synchronous Virtual 52

Nonprofits Source

JULY 31, 2023

However, your chapter can cut through the noise and reach the best matches by leveraging digital marketing. Let’s explore four tech-savvy resources that can complement and improve your digital marketing outreach. Popular options to stylize digital flipbooks include Canva and Flipsnack.

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Digital Chapter Library Video 52

Achieve

AUGUST 12, 2021

Add a visual element with images and videos. Communicate with your audience by showing engaging photos of your work or a testimonial. In other words, social media presents the perfect opportunity to expand your audience and connect with passionate new networks of prospective donors. . from a staff member or volunteer. .

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Audience Tips Fundraising Social Media 82

Nonprofit Tech for Good

FEBRUARY 11, 2022

Moreover, since pop-ups take up so much real estate on the screen, you can expect to see higher bounce rates and lower overall engagement, which can also hurt brand image. You can also use tools such as Zapier to send audience data from place to place. Test out the options. About the Author.

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EveryAction

NOVEMBER 9, 2022

Many nonprofits have finalized their plans, but some are still adapting and adding tactics, like tweaking donation page settings, updating social media images, or double-checking that their organizations are in alignment with email best practices before the big day. Segment your audience. Don’t worry, it doesn’t need to be complicated.

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Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. About the Sponsor Firefly Partners is a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency.

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Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Some users are migrating to new platforms, like Post, or to decentralized, open-source services, like Mastodon.

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Social Media Media Strategy Social 92

Nonprofit Tech for Good

JULY 20, 2022

Elevate fundraising tactics to reach a wider audience (AR, Metaverse, etc.). The Metaverse is a virtual reality “world” where users can interact with each other and digital objects in a three-dimensional, simulated space using any internet-connected VR device. What is the Metaverse? Create Empathy with Augmented Reality.

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Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. Then, once you understand your audience members and which strategies resonate with them, you can build a strategy. Engage new donors from the start with compelling digital marketing. What are the steps to digital donor acquisition?

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Fund Donor Strategy Search 52

Qgiv

JUNE 10, 2022

The short answer: Digital advertising and marketing. The long(er) answer : You’ll need a comprehensive digital marketing strategy to create and publicize successful virtual fundraising events. What is Digital Marketing? Digital marketing is one of the fastest growing types of marketing. Why Do You Need It?

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Digital Marketing Online Fundraising 52

Qgiv

NOVEMBER 17, 2022

This guide is here to help you learn more about nonprofit fundraising platforms, what’s available to your organization, and when you should consider using each. Staying ahead of the game in the digital age requires nonprofits to gather a collection of online tools that will help them accomplish their mission. Peer-to-peer platforms.

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Platform Guide Fundraising Nonprofit 52

Volunteer Hub

OCTOBER 16, 2020

Your nonprofit’s digital presence is more important now than ever in order to reach donors and raise funds. One thing we know for sure is that technology and digital marketing are more central than ever to nonprofits’ strategies. Focus on digital fundraising efforts. Read our guide for the top tips to improve it. .

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Digital Tips Virtual Alternative 86

The Modern Nonprofit

AUGUST 22, 2023

In this fast-paced, ever-evolving digital world, it’s important to adapt and harness the power of technology to engage with and benefit from different income sources. An online store offers a consistent and scalable revenue stream, especially when integrated seamlessly with your existing online platforms.

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Stream Online Integration Nonprofit 98

Nonprofits Source

APRIL 3, 2024

Marketing campaigns dedicated to membership recruitment can help you build brand recognition, reach the right audience, and grow your networking opportunities — increasing your membership’s value in the process. In this guide, we’ll review how you can harness the power of digital marketing to promote your membership-based organization.

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Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. The short answer is, more than ever before, you have to embrace the pay-to-play nature of the platform.

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Nonprofit Tech for Good

APRIL 23, 2023

By Jessica Fox , writer at Eventgroove – a one-stop, integrated platform for events, fundraisers, and e-commerce driven to help its customers amplify their brand and reach their goals. Enterprise AI Platforms—Next-Level Tools In addition to AI chatbots, there are enterprise AI platforms. On social media and the news.

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Content Calendar Language Social Media 352

Nonprofits Source

APRIL 15, 2024

By sending the right donor communications and reaching your target audience where they are, you’ll be able to successfully promote your event and expand your nonprofit’s reach. Depending on your target audience, you’ll want to vary your messaging. This is why a strong marketing strategy is essential. Segment your communications.

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Marketing Fundraising Tips Registration 52

Nonprofits Source

NOVEMBER 27, 2023

However, relying on digital ads can quickly eat up your marketing budget, and word of mouth might not get you the momentum you need to expand your reach quickly. Let’s jump into the essential marketing platforms to add to your strategy and how you can harness their full potential. Your small business needs a way to get on the map.

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Nonprofit Tech for Good

NOVEMBER 1, 2020

Written by Findjoo , this is the second post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. The first thing that you’ll need to do is start creating content that will attract your target audience. Source: revive.digital. Source: Go-Gulf.

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Nonprofits Source

MARCH 27, 2023

When it comes to your charity golf tournament, a digital strategy is crucial for attracting golfers and selling sponsorships to make the event a success. Using a software platform built just for golf makes it simple to promote your tournament, especially when it includes a custom event registration website. Reduce load speeds.

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Charity Marketing Online Tips 78

Socialbrite

SEPTEMBER 26, 2022

Image by Cam Miller (CC BY NC ND). Go where your audiences are most comfortable. It is especially important to meet our audiences where they already are. That is, if your users are on digital platforms, that is where you should spread your message. Your audience is your most valuable asset.

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Top Nonprofits

JULY 20, 2022

Feature relevant images. Always think about your branding, goals, and target audience ahead of the actual creative procedure. This will make your audience more likely to attend the event. In the digital age, paper resources are becoming increasingly obsolete over time. Informational tips for your fundraising flyer.

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Examples Tips Fundraising Images 105

EveryAction

JUNE 8, 2023

The goal is to move your position forward while engaging your supporter audience. Through integrated multichannel campaigns and intense optimization based on audience and key performance metrics, MESG Marketing helps nonprofits raise more money, grow and cultivate constituent bases, drive advocacy actions, and develop their online brands.

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Advocacy Local Audience Poll 143

Candid

JANUARY 24, 2024

As Candid’s manager of digital communications, I’ve been digging through our social media analytics, researching broader trends, and determining our strategy and tactics for 2024. You can see here how each platform is doing, comparing numbers and averages from 2023 with the previous year. Facebook is an interesting one for us.

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Nonprofit Tech for Good

AUGUST 10, 2018

Julia Campbell is social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. In actuality, Pinterest is a fast-growing discovery platform that can amplify your nonprofit message and get more visibility for your cause and for your work. . By Julia Campbell .

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Nonprofit Tech for Good

JULY 4, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. That’s because a digital strategy can truly transform every aspect of your organization’s work – from marketing to events. That said, the summer slowdown is the perfect time for a digital makeover!

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Ideas Online Fundraising Social Media 357

Nonprofits Source

NOVEMBER 3, 2017

In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google. How to measure and track digital marketing success. Digital Marketing Plan Chapters. Chapter 1: Digital Marketing Plan. Chapter 3: Digital Promotion Strategies.

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Beginner Digital Marketing Guide 91

AccelEvents

MARCH 18, 2021

As the event industry moves into the digital age, more and more brands are seeking ways to capture audience engagement and garner revenue through event marketing. Hybrid events are usually hosted in-person, but the digital components are well-incorporated into the event agenda. Benefits of Hybrid Events.

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Forum One

JANUARY 19, 2023

Your website, in many cases, is the entry point for the majority of your audiences. It serves as the digital face of your organization and is the main source of knowledge about the programs and issues you work on. Consider how these various elements connect and work together to vocalize your mission and brand.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 1, 2018

The changes have also prompted nonprofits to reevaluate their digital strategies and make changes in strategies and tactics. For example, my one colleague replaced her profile photo with a black and white image that states “Away.” How has your nonprofit adjusted it digital strategy in light of Facebook News Feed changes?

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Facebook Digital Strategy Social Media 76