Tech Soup

JANUARY 19, 2017

2017 is a great time to re-envision and reboot your efforts to keep in touch via email with your constituents, volunteers, and donors. They might be people who attended an event, downloaded a PDF from your website, donated a one-time gift, or signed up as monthly donors. Write less lengthy copy and better headlines.

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Digital Marketing Game Headline 36

BoardAssist

DECEMBER 15, 2014

This post will give you tips for: Drawing donors in to the letter. Upgrading your donors’ gifts. Writing a letter your donors will actually read. Asking lapsed donors to renew their gift. Raising more from your top donors. Following up your appeals so donors say yes. Welcoming new donors. Guaranteed!

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Mail Money Raise Tips 61

Nonprofit Tech for Good

NOVEMBER 7, 2020

Many of the issues they champion have taken a backseat in people’s minds this year, as our nation’s attention has been captured by one shocking event after another. There’s still time for your organization to secure important year-end gifts—if you can capture people’s attention and motivate them to support your cause.

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Channel Sierra Leone Story Digital 247

Get Fully Funded

DECEMBER 4, 2022

There are plenty of ordinary happenings that can grab a headline, such as your nonprofit’s annual student art contest or upcoming 5K. It’s okay if the donor wants to remain anonymous. Draft your pitch as an email with the subject as the headline you would like to see. Start with a headline that summarizes your news.

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Story News Press Local 122

Care2

AUGUST 22, 2013

Your board, donors, and activists love it too. Site Insights: 10 most visited pages on the site, top 10 referring sites, and top 10 exit pages (How can you improve the content on pages where you are loosing people’s attention?). topic, draft headline, and bulleted ideas to expand on. Media – Photos, Video, Audio.

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Online Tips Calendar Test 71

Get Fully Funded

JUNE 11, 2023

Writing and mailing a fundraising letter to your donors is a popular fundraising strategy for nonprofit organizations. Your purpose in raising money through the mail is two-fold: generate dollars for immediate needs and build relationships with individual donors for long-term success. In 2021, over $484.85

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Fundraising Guide Mail Gift 111

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 10, 2008

Ning, which lets you set up your own custom social network, has attracted attention for its ability to create communities that are more functional than those created through competing services from Google and Yahoo listservs. Users can import their Flickr photos from their account and promote their profile pages and widgets on Facebook.

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Ning Interview Practice Community 76

Get Fully Funded

AUGUST 1, 2022

One of the best ways to stay in touch with your donors on a consistent basis is through a nonprofit email newsletter. When done well, email newsletters can be fast and cheap for you and heartwarming for your donor, basically meeting everyone’s needs. Stay in touch with donors to create regular communications (consistency).

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Newsletter email Create Template 124

Connection Cafe

JUNE 9, 2011

Photo credit: lady gaga galore.com. Her call to action inspired over 30,000 hours of community service and a new wave of attention on homeless youth. Are you, and your cause, prepared to handle the headlines when your celebrity takes a fall? Notice the operative word here: energy. The risk and reward of celebrity endorsements.

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Celebrate Philanthropy Homeless Headline 48

Care2

MARCH 4, 2009

It’s about the content and how it’s written—and sadly it’s usually the piece of a website that gets the least amount of attention. 1) Get To The Point: When a user visits your website you have about 5 seconds to grab their attention before they click off. Remember, content is still king.

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Social Media Content Practice Web 38

NonProfit Hub

JANUARY 18, 2019

Without them, copy or headlines can become boring and predictable. Receiving photos and updates of the children they’ve helped. The Princess Margaret Cancer Foundation puts the name of every donor on a publicly viewed list as a reward for donating. Using the word “you” instantly address the reader and gets their attention.

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Conversation Headline Nonprofit Children 67

Byte Technology

OCTOBER 30, 2015

However, that time is long gone: today, a non-profit can live or die by its web persona and social media efforts as more and more donors and volunteers seek out causes in the virtual world. This gives the ability to feature photos and large fonts and highlight important elements that encourage people to act.

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Design Profit Practice Headline 100

Have Fun - Do Good

MARCH 4, 2007

The blog also kept people informed during the second trial, when media coverage had diminished, and eventually drew attention to the trial when the blog got news coverage. Web publishers use RSS to easily create and distribute news feeds that include links, headlines, and summaries.

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Blogger Causes Support Nicaragua 41

Nonprofits Source

MARCH 21, 2018

Whether it’s aid workers, blood donors or people who have been helped by the American Red Cross, they make everyone feel welcome and appreciated. They get people’s attention, not through scaremongering or telling even more lies—they are direct and honest, appealing to just about anyone who will listen. What We Can Learn.

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Social Media Resource Marketing Media 109

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

28% of donors are repeat donors. Social channels are also used to continue to cultivate and engage with the donor to retain them. Are you reaching out to younger donors, including Philanthrokids or Millennials or another target? 534 is the average total amount raised by an individual. How would you describe them?

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Fund Campaign Practice Giving 130

Bloomerang

SEPTEMBER 12, 2021

But if you’ve never heard of Bloomerang, we are a provider of donor management software. So like you said, the four-step plan to get more donors to grow your fundraising results. I’m also a girl dad and I can’t miss an opportunity to show photos of my three daughters. We love doing them. Steven: Yeah.

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Results Video Donation Fundraising 84

Nonprofits Source

FEBRUARY 25, 2017

How content marketing influences donor behavior. Thereby connecting all aspects of your message to donor intent. Intent meaning what types of content will compel donors to give a charitable gift. Begin by mapping out your content to support your donor’s journey. EDF used their donor list to target activists on Facebook.

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Content Leadership Marketing Files 40

Connection Cafe

DECEMBER 22, 2013

You’ve got 3 kinds of donors – the True Believer, The Casual Fan, and The Reluctant Tagalongs. More and more donors are giving online, especially towards the end of year. Yes, even your older donors! million tweets and 914,000 photos shared, the Movember movement did something right. And I want more.

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Story Nonprofit Social Media Content 54

Nonprofit Tech for Good

DECEMBER 13, 2020

Now, more than ever before, we need to secure the attention and devotion of our colleagues, most important donors, and supporters. The longer you keep a slide on screen, the greater the chance of losing your audience’s attention — no matter how good a speaker you might be. Pay close attention to legibility.

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Design Slides Tips Online 278

Nonprofits Source

OCTOBER 11, 2017

Planning – Align research with business goals and capabilities (often limited by resources) to attract leads into a paying customer or donor. There’s writer’s block, competition for our attention in the form of social media or our phones, and who can forget about the 50 other responsibilities we have on our plate.

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Process Content Digital Marketing 98

The Storytelling Non-profit

DECEMBER 5, 2021

But what I really want to highlight is how they divide up the newsletter sections with great headlines. They use very catchy headlines that show the organization’s work. Unlike some of the other emails that we’ve looked at, this one does not use headlines or varying weights of text to make the copy easier to read.

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Newsletter Charity Headline Learning 62

Connection Cafe

JULY 22, 2015

Perhaps you’ve heard the stories in the news about celebrities having their photos and other personal information stolen from SaaS providers. Nevertheless, the reasons these stories make headlines is because they are the exception, not the rule. Having a mobile-friendly approach to engaging donors has never been more important.

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License Nonprofit Mobile Integration 20

DNL OmniMedia

OCTOBER 22, 2020

Without in-person events and amid increased competition for attention online, being able to reach, engage, and convert new donors online effectively is critical. Let’s explore a few ways that this site promotes engagement through creativity and attention to detail: Responsiveness. Donor-focused content.

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Websites Organization Nonprofit Site 52