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SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

What this guide isn’t : There are a ton of SEO factors that aren’t mentioned in this guide and is intended to help beginners learn and navigate through the best practices. Image Alt Tag. Use multimedia to engage and retain visitor attention. Add your keyword to an image alt tag. SEO Friendly URL. Heading Tags.

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Best to Test: Tools for Gauging your WordPress Site’s Speed and Performance

Byte Technology

Having images that are too large, a poorly coded theme, a lousy hosting service and far too many plugins are all things that can slow down your site considerably and have visitors hitting the “back” button immediately. It’s easy to use and intuitive and a great option for beginners wanting to test out their new site.

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The Picture Show: The Best WordPress Themes for Video Ventures

Byte Technology

Indeed, one need only look at the resounding success of Facebook Live and the myriad social media applications and it’s clear that video can bring loads of attention to you products, services or causes in a way that photos and words alone cannot.

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Save the Day: Knowing Which WordPress Files to Always Back Up

Byte Technology

Think of the nightmare of losing years of blog posts, original images and all the custom tweaks and add-ons you’ve slaved over to build your dream page? And the sad reality is that too many WordPress users—especially beginners—believe that having a backup system in place is of no importance. The “WP-Content” Folder.

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Pecha Kucha

NCE Social Media

It causes the audience to pay attention. A couple of tricks to consider when creating a Pecha Kucha style presentation include: using strong images, using timely information, and if you use text and or chart, make sure the audience can read them in 20 seconds or less. You can do Pecha Kucha with a live audience.

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The Heart and Soul of Lean Impact: A/B Testing Experiments and Validated Learning

Beth's Blog: How Nonprofits Can Use Social Media

Luckily, Hubspot just published this awesome guide, one of the clearest and easiest to understand how-tos on A/B testing for Beginners. Colors, when used in pleasing combinations, can attract attention and also make other elements easier or more difficult to comprehend – whether text, objects or images. Don’t just guess.

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Fall in Love with Your Data

Tech Soup

This transformed data can become an image gallery, interactive map, personalized dashboard, online story canvas, pivot table, contact database (CRM), and more. Silk will show you how to create attention-grabbing stories and appealing images from your data, easily. Image : Emma Story / CC BY-NC. Register today.

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