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SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

What this guide isn’t : There are a ton of SEO factors that aren’t mentioned in this guide and is intended to help beginners learn and navigate through the best practices. Responsive Mobile Design. Image Alt Tag. Use multimedia to engage and retain visitor attention. Add your keyword to an image alt tag.

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The Picture Show: The Best WordPress Themes for Video Ventures

Byte Technology

Indeed, one need only look at the resounding success of Facebook Live and the myriad social media applications and it’s clear that video can bring loads of attention to you products, services or causes in a way that photos and words alone cannot. Here are some stand-outs certainly worthy of further exploration.

WordPress 100
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Best to Test: Tools for Gauging your WordPress Site’s Speed and Performance

Byte Technology

Having images that are too large, a poorly coded theme, a lousy hosting service and far too many plugins are all things that can slow down your site considerably and have visitors hitting the “back” button immediately. It’s easy to use and intuitive and a great option for beginners wanting to test out their new site.

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Save the Day: Knowing Which WordPress Files to Always Back Up

Byte Technology

Ask any WordPress designer or seasoned administrator what is one of the most important aspects of keeping a website safe and secure and you’ll no doubt get a vehement answer: back up! Think of the nightmare of losing years of blog posts, original images and all the custom tweaks and add-ons you’ve slaved over to build your dream page?

WordPress 100
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The Heart and Soul of Lean Impact: A/B Testing Experiments and Validated Learning

Beth's Blog: How Nonprofits Can Use Social Media

Use human centered design principles, not your arrogance of thinking you know what works for your audience without testing. Luckily, Hubspot just published this awesome guide, one of the clearest and easiest to understand how-tos on A/B testing for Beginners. Images: Images convey more than mere text, shapes, and colors.

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The AI Writing Prompt Formula and Prompt Ideas

Whole Whale

These models are presently built on snapshots of internet data and aren’t designed to be research assistants. Social Media Content : AI writers can craft compelling social media posts, including captions, images, and videos, that promote a nonprofit’s mission and encourage action.

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Using Super-Short Videos to Reach New Audiences

Tech Soup

Our attention spans are growing remarkably shorter. Using Instagram to create videos is simple : just open the app on your smartphone or tablet, click to record a 15-second video, then customize the look of your video using Instagram's menu of filters (see image at right). A beginner's guide to Vine. Images and Videos.