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10 Website Maintenance Tips for Nonprofits

Nonprofit Tech for Good

3) Use and monitor Google Analytics. Google Analytics is an essential website analytics tool for nonprofits. If it is not installed on your website, this tutorial provides set up instructions. Google Analytics is free to use and its most recent upgrade is named GA4. 4) Prioritize SEO.

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Web Analytics Resources for Nonprofits

Tech Soup

Web analytics can help reveal how much traffic your site is getting and how people are finding it. You can also use analytics to see how long people are staying on your site and which pages are the most popular. But are you missing out on some of the most useful features in Analytics? Tutorials and Webinars.

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New on SSIR: What the New Facebook Changes Mean for Nonprofits

Amy Sample Ward

. —– Whether your organization has had a presence on Facebook for years or just days—or you’re considering starting now—trying to follow along with all the changes to functionality, options, and analytics is incredibly overwhelming. This increased activity in a public channel is increasing search results on Google too.

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Help! My Nonprofit Needs A Data Nerd

Beth's Blog: How Nonprofits Can Use Social Media

Last week, I facilitated a mini-innovation lab on measuring impact for grantees of the Google Nonprofit program at the Impact Hub. Get Free Help with Your Google Analytics: The Analysis Exchange has a goal to “dramatically increase the number of people on Earth doing web analytics the right way.”

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20+ Nonprofit Tools You Need to Get Your New Nonprofit Up and Running

Get Fully Funded

There are two major players: Google Workspace , formerly known as G Suite, and Office 365. With Google Workspace you get: Gmail, Chat, Calendar, Drive, Docs, Sheets, Forms, and many more tools, all for just $6 a month. Google products are widely used in the nonprofit and for-profit sectors. A paid account is about $150 a year.

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Does Playing Video Games Make You Smarter about Google AdWords Campaigns? Yes!

Beth's Blog: How Nonprofits Can Use Social Media

Being over the legal age limit for these devices, I needed a tutorial.). I'm working on another screencast (sponsored by NTEN and SalesForce ) about the SalesForce/Google Ad Words Integration. What advice would you give to someone who is developing their keyword advertising campaign with Google Ad Words?

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How To Spend Wisely On SEO

Connection Cafe

There are few in the digital marketing world who wouldn’t include SEO in their strategy, with organic search being the dominant channel (gaining 53% of web traffic in 2019). SEO (Search Engine Optimisation) comprises a number of tactics that encourage traffic to your website. What is SEO and why does it matter?