NetWits

JUNE 24, 2011

Often, I am the only presenter on good old email in a conference packed with sessions about social media and mobile. At these times I can really relate to direct mail specialists, who’ve dealt with their channel being out of vogue for a decade. The report, which covers 15.6 million donors and more than $1.16 Register today!

Offline 153

Offline Channel Fundraising Mail 153

NetWits

JUNE 19, 2012

I was there to share what I’ve learned about engaging email campaigns. Mobile-friendly. A 2011 Gleanster survey found the most important value drivers for top corporate email programs were: Testing and measuring everything. And perhaps your next tweet or mailing. Just look at some of the considerations: Frequency.

email 150

email Test Conference Benchmark 150

Achieve

JULY 26, 2021

Maybe you’ve hosted a couple of events already or have launched a fundraising campaign, but have found that your messaging hasn’t resulted in many donations. or fantastic marketing materials, but a great event or campaign message must also include a compelling ask. This might be because of how you’ve framed your ask. . Get creative.

Donation 85

Donation Fundraising Tips Channel 85

Care2

JULY 22, 2011

Email goes direct to the inbox, our online strategy metrics are led by terms like open rate and clickthroughs, and online fundraising campaigns depend on email marketing. Today, “mobile&# is receiving lots of attention. Add tablets into the mix and its clear that people are quickly adopting mobile computing. Your email?

Mobile 77

Mobile email Strategy gMail 77

Connection Cafe

AUGUST 9, 2013

Nonprofits can learn from email campaigns corporate marketers are sending. A 2011 Gleanster survey found their most important value drivers were: Testing and measuring everything. So, how can your email campaigns stand out? And perhaps your next tweet or mailing. 3 is important for appeal campaigns.

email 48

email Campaign Test Benchmark 48

Nonprofit Tech for Good

DECEMBER 13, 2010

Mobile: m.nature.org. Who maintains your social media campaigns? Of all the mass communications tools your organization is using (website e-newsletters, social networking sites, mobile), which is resulting in the most online dollars being raised (directly or indirectly)? Direct mail and e-newsletters are still the leaders.

Social Media 205

Social Media Conservancy Interview Media 205

Nonprofit Tech for Good

NOVEMBER 29, 2010

Who maintains your social media campaigns? We also have quite a bit of anecdotal evidence that our online efforts are paying off because when people mail in a check they will often say something like, “I loved your YouTube video of the cats playing with pumpkins,&# or “I found you on facebook.&#.

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Social Media Interview Examples Media 254

Nonprofit Tech for Good

FEBRUARY 1, 2011

Who maintains your social media campaigns? With specific social media campaigns, it is easier to have specific goals and measure whether or not you met them with the time allotted. Are you currently investing resources in mobile marketing i.e, a mobile website, texting, mobile Apps, text-to-give, etc.?

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Social Media National Interview Examples 190

NTEN

JANUARY 6, 2012

Will 2012 be pretty much like 2011? It replied: Based on that, plus 27 years in the field, I foresee that 2012 will be pretty much like 2011. It replied: Based on that, plus 27 years in the field, I foresee that 2012 will be pretty much like 2011. Ditto for a social media campaign. Weiner Consulting. it’s not cloud-based.

Develop 76

Develop Technology NTEN Conservancy 76

Tech Soup

AUGUST 24, 2012

Some of the 2011 Winners Were: Best Overall Use of Convio — Project On Government Oversight (POGO) was presented the award for their sophisticated use of Convio Luminate™ Online, Convio Luminate™ CRM, and Convio CMS and complementing it with social media tools and staff creativity to reach more of the general public.

Blackbaud 60

Blackbaud Award Impact Convio 60

Connection Cafe

JULY 23, 2019

From hosting special member events to fulfilling membership cards to all related marketing, mailings, and collateral, everything adds up fast! Traditional membership programs issue paper/plastic cards and use a combination of direct mail and email marketing to reach their constituents. Rapid Shifts in Consumer Expectations.

Museum 34

Museum Trend Mail Culture 34

Care2

AUGUST 16, 2014

Forward this to all the girls online” By 2011 the meme evolved a couple of times. On January 8, 2011 the meme ranked number 11 on Google Trends search queries and the Susan G Komen Foundation said that their Facebook page grew by over 100K “likes” in 24 hours. In 2011 he was diagnosed with ALS.

Meme 77

Meme Cancer Awareness France 77

sgEngage

JANUARY 3, 2012

Back in 2010, I wrote about all the direct mail pieces that I had collected over a year. This time I collected all of the nonprofit emails that I was sent between December 15, 2011 and January 1, 2012. Several nonprofits ran matching gift campaigns and others focused on outcomes. Tax Deduction 2011. Last chance!

email 93

email Fundraising Gift Attention 93

NTEN

APRIL 14, 2011

[Editor's note: The following first appeared in the March 2011 issue of NTEN:Change. Nonprofits are using QR codes as a way to provide potential donors or activists with more information about their cause: create a catchy ad, mailing, or paper flyer with a QR code to find out more or direct donors to a specific URL. (At

Badge 99

Badge Journal Phone Profile 99

Connection Cafe

NOVEMBER 4, 2011

Congratulations to United Way of Lake County (UWLC) for receiving the 2011 Innovator Award in the Peer-to-Peer Fundraising category! Check out what Valerie Petersen, Marketing Communications Associate at UWLC, has to say about their Page It Forward personal fundraising campaign and how they exceeded their goal by more than 50 percent.

Convio 28

Convio Award Mail Channel 28

NTEN

MARCH 24, 2010

Many organizations have been using mobile technology successfully for years, but I believe 2010 will stand above the rest for nonprofits jumping on board and maximizing the potential of text messaging campaigns. Let’s face it -- we have seen a virtual explosion of mobile marketing campaigns in the past year alone.

Channel 44

Channel Rhode Island Charlotte Integration 44

NTEN

MARCH 24, 2010

Many organizations have been using mobile technology successfully for years, but I believe 2010 will stand above the rest for nonprofits jumping on board and maximizing the potential of text messaging campaigns. Let’s face it -- we have seen a virtual explosion of mobile marketing campaigns in the past year alone.

Channel 44

Channel Rhode Island Charlotte Integration 44

Care2

AUGUST 12, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) 3) Tailor the message for a mobile world.

Social Network 28

Social Network Mobile Social Media Network 28

Connection Cafe

AUGUST 4, 2011

There are a bunch of websites and mobile apps that’ll whip one up for you in seconds ( check out this list for a few of the best ). The fun times I had on the NPWF mobile site kept me entertained while in line and enhanced my experience at the luncheon itself. Direct Mail: Consider putting a QR code on a direct mail piece!

Convio 54

Convio Hints Mobile Wikipedia 54

Nonprofit Tech for Good

SEPTEMBER 26, 2012

With 90% of your nonprofit’s supporters and donors now accessing the Internet on multiple devices every day , nonprofits really need to prioritize mobilizing their Web content. Today, for the exact same reason, we’re starting from the beginning in mobile website design. Make sure that it links to your mobile website home page.

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Mobile Websites Design Practice 226

Amy Sample Ward

JUNE 22, 2011

Today, I’m live blogging a few sessions from the 2011 Millennial Donor Summit. Multichannel approach: direct mail still works, with a life of about 4-6 weeks. They recommend you begin with email before you branch into social media, like facebook or mobile. What did they find out in the Millennial Donor Report?

Research 224

Research Donor Gift Leadership 224

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. The Mobile Web. .” The Mobile Web. At the time the book was written, mobile wallets hadn’t been launched yet.

Social Media 264

Social Media Social Chapter Media 264

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. The Mobile Web. .” The Mobile Web. At the time the book was written, mobile wallets hadn’t been launched yet.

Social Media 210

Social Media Social Chapter Media 210

Nonprofit Tech for Good

OCTOBER 22, 2012

After spending all that energy and time researching, writing, and editing 75,000+ words about social and mobile media best practices for nonprofits – living and breathing it for three months straight – it was frustrating, heart-breaking, mind-boggling even to have to let it go and accept that the book was going to be imperfect.

Social Media 253

Social Media Social Chapter Media 253

NTEN

JUNE 22, 2011

Today, I'm live blogging a few sessions from the 2011 Millennial Donor Summit. Communicating Multichannel approach: direct mail still works, with a life of about 4-6 weeks. They recommend you begin with email before you branch into social media, like Facebook or mobile. What did they find out in the Millennial Donor Report?

Research 59

Research Donor Gift Leadership 59

NetWits

APRIL 11, 2012

There was also a session on creating email campaigns that increase donations and optimizing emails for mobile phones , which leads into the next takeaway. Just like direct mail, email isn’t going away just because some new thing called social media came along. 2) Mobile (as expected) is On the Rise.

Technology 245

Technology Game NTC San Francisco 245

NTEN

SEPTEMBER 29, 2011

In the 2011 Consumers Guide to Low Cost Donor Management Systems , we look at a lot of technology solutions designed to do exactly that. Can you store all the phone numbers and addresses you need, including seasonal addresses (so mailings follow them to summer or winter homes)? Information is dynamic.

Track 59

Track Database Donor Gift 59

Connection Cafe

JULY 11, 2019

The internet makes it easier than ever to create content and become an influential individual…since its founding in 2011, Creators on Twitch have raised over $115 million for over 300 charities across the globe. They want to take part in an established larger campaign. They are incentivized to join a campaign.

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Fundraising Game Stream Charity 36

Connection Cafe

MAY 6, 2011

However, it’s really interesting how integrated online and offline marketing has evolved into in 2011. Ten years ago online/offline integration meant sending similar messages at similar times to a direct mail list, complimenting with a single email and maybe a landing page and special donation form. That more or less covered it.

Offline 30

Offline Integration Online Mail 30

Connection Cafe

JANUARY 1, 2014

This is the 2013 edition of my annual review of year-end email subject lines that started in 2011 and continued in 2012. As nonprofits continue to shift to more mobile friendly strategies the smart organizations will start focusing on other time frames. The best email campaigns of December had a mix of the right ingredients.

email 46

email South Carolina Fundraising Gift 46

Tech Soup

DECEMBER 9, 2013

Whether for a campaign, an appeal, or an organization's main web presence, I think 2014 will see organizations focus their online content on specific actions or messages, pulling back from the clutter or information overload. He got the NTEN Award IN 2011. Cloud & Mobile.

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Celebrate News Technology Nonprofit 90