Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 11, 2012

Note from Beth: Here’s a guest post from my colleague Steve MacLaughlin that is a great example of “ data informed fundraising.” ” A Fundraising Cliff? Over the past few months I’ve been asked a lot of questions about giving trends: What explains the flat trend in overall fundraising?

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Data Hurricane Fundraising Disaster 118

Care2

NOVEMBER 13, 2011

Year-end fundraising is here. Yes, that’s right - up to 40% of donations come in at the end of the year for many nonprofits that have a solid year-end fundraising plan in place and an engaged list of supporters. Looking for some good data and examples for your fundraising team? Fundraising Facts. – AFP.

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Fundraising Blackbaud Benchmark Info 73

Connection Cafe

MARCH 4, 2019

In 1999, Blackbaud pioneered the nonprofit technology market by introducing reliable, secure, and donor-friendly online donation forms. The last three years, in particular, have shown how online giving continues to be a growth engine for fundraising in the nonprofit sector. of total fundraising revenue. of total sales.

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Online Giving Offline United States 36

Tech Soup

MAY 22, 2012

Online fundraising has become a popular method for increasing revenue and acquire new donors. While it does not yet amount to the bulk of fundraising for most nonprofits, online giving grew by 13 percent from 2010 to 2011. Are they visiting your key online fundraising pages? Look at Web Traffic. Search engines?

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Results Online Donor Fundraising 44

sgEngage

APRIL 12, 2011

Charity and Technology in the Online Universe This infographic from Mashable and Shane Snow puts social good into better context with donation numbers, growth charts, and some comparisons to its offline counterparts. A lot of good information about how donors research their giving to nonprofits.

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Blackbaud Benchmark Nonprofit Chart 87

Care2

JUNE 15, 2011

Unless you’ve been living under a rock, you’ve heard that multichannel fundraising, i.e. enabling your donors to give via postal mail, your website, telemarketing, social media, etc. is the answer to all of your fundraising woes. and includes transactions for over 15 million donors and $1 billion in revenue.

Channel 58

Channel Fundraising Blackbaud Advocacy 58

Amy Sample Ward

JANUARY 29, 2010

Earlier this week, an announcement on the Causes Application blog broke the news that over $20 Million has been donated since May 2007 via donors using the social networking application. million raised by 2009 America’s Giving Challenge participants. Tags: fundraising issues causes data facebook myspace. Skewing the numbers?

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Causes Myspace Donation Application 166

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 24, 2014

I have been tracking this giving day since its first Giving Day back in 2009 and every year do a debrief post or interview. Total donors: 62,607 (a 20% increase over 2013). While I am thrilled that we broke our record for dollars raised, the growth in donors and organizations are the numbers that I am over the moon about.

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Minnesota Donation Giving Adwords 131

Care2

DECEMBER 8, 2010

Care2 is pleased to provide this overview of The Online Giving Study: A Call to Reinvent Donor Relationships just released by Network for Good and True Sense Marketing. million gifts to 66,470 different nonprofits from 2003 – 2009.&# Online fundraising is all about relationships. Here are some key findings.

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Studies Summary Online Giving 70

NTEN

SEPTEMBER 24, 2009

When it comes to online fundraising, an obvious tip is to meet your current and potential donors where they are. As of September 2009, scores of Facebook applications have been developed to support the nonprofit sector in one way. Over $5 million has been raised in 2009 alone. Peter Deitz, Social Actions. and Canada.

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Facebook Money Raise Strategy 99

Care2

JUNE 5, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 47

Social Media Online Advocacy Media 47

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2012

These local giving days focus more a community approach and help nonprofits build capacity in fundraising on all channels, while also promoting the idea of a Giving Day in the local community or geographic area. million raised for over 4,300 nonprofits and schools by more than 53,000 individual donors. Social media specific webinars.

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Giving Minnesota Social Media Offline 104

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 14, 2011

The training event, which will be live streamed starting at 9:00 am , will feature fundraising and social media gurus Katya Andresen, Danielle Brigida, Tracy Equality Viselli, Jocelyn Harmon and more. Some tips to build capacity and benefiting from a fundraising contest: Get organized both online and offline.

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Washington Training Train Giving 97

Care2

FEBRUARY 20, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) we had reached our fundraising goal of $300.

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Case Study Local Studies Social Media 35

NTEN

FEBRUARY 17, 2010

There is little debate that online communication, fundraising, and advocacy have become important parts of the modern nonprofit's fundraising and marketing mix. Some of the key trends supporting rapid adoption of technology by nonprofits are: 1) Online lifestyle, behavior and giving of consumers and donors leading to success.

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Online Giving Convio Mobile 74

Connection Cafe

MAY 27, 2011

Guest blog alert: Donna from Charity Dynamics (a Convio Solution Provider ) is sharing an real-life example of how integrated marketing and fundraising helped a nonprofit increase online revenue by more than 100%. A couple of weeks ago I shared some insights on integrating online and offline fundraising channels for strong results.

America 24

America Results Volunteer Offline 24

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 11, 2010

Beth Kanter and Allison Fine, the authors of The Networked Nonprofit that inspired this experiment, wrote an Assessment and Reflection Report on America’s Giving Challenge 2009. In light of that, I personally met only 4 of the 12 donors (excluding myself). Two donors were former colleagues who also have Twitter accounts.

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Nashville Twitter Blogger Contest 97

NTEN

NOVEMBER 2, 2009

"I don’t have enough resources to do online fundraising and marketing", and. "I’m not sure I can afford to invest in online fundraising." Last year, Convio clients raised more than $777 million online and 2009 looks to be even better. 8 percent of file are donors. Do these statements sound familiar?

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Convio Mail Newsletter Game 76

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 3, 2009

I've been experimenting with online fundraising in an age of social media since 2006. Last week, I wrote about Twestival , the most recent example of fundraising on Twitter and a networked fundraiser of a scale we haven't seen before. It is evolving from individuals leveraging their personal networks to groundswells.

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Organization Synchronous Fundraising Social Media 70

Zen and the Art of Nonprofit Technology

JANUARY 14, 2009

If you have an email list captured by one application, a donor list captured by another, a social network in another, and you give them all equal “weight,&# then you’re asking for trouble. Integrating online and offline communications. The key, I think, is to make sure that one repository of data rules them all.

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Integration API Drupal Open Source 100

Care2

MAY 29, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) 60) Search « Is Direct Mail Dying or Dead?

Mail 34

Mail Social Media Advocacy Online 34

Beth's Blog: How Nonprofits Can Use Social Media

MAY 11, 2009

In December 2006, I launched my first experiment in using social media for fundraising - raising $800 on my blog to help send Leng Sopharath, a young Cambodian woman, to her freshman year at college. I was delighted that Mark Grmes, from nedspace, who has been a repeat donor to my Cambodian campaigns made me an offer I could not refuse.

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Portland Oregon Work Cambodia 50

Care2

APRIL 16, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Q: Does this include offline giving too?

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Q: Does this include offline giving too?

Advocacy 44

Advocacy Social Media email Online 44

Connection Cafe

JANUARY 8, 2010

The New Year has officially begun, and it’s the perfect time to reflect on the year past, or for most people, look forward to see what resolutions and initiatives can be planned to make the new 2010 better than 2009. Increase fundraising for participant-led events.

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Jordan Offline Channel Exercise 30

Care2

MARCH 13, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Whitehouse.gov 2.0:

Social Media 44

Social Media Interaction Advocacy Online 44

Care2

MAY 22, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Word of mouth, etc. All rights reserved.

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Track Social Media Media Advocacy 41

Connection Cafe

SEPTEMBER 8, 2011

Word on the street is that acquiring new donors and then retaining them is getting more and more difficult and more and more expensive for nonprofit organizations. Here are a couple examples of money left on the table, from the donors’ point of view. That happened sometime in 2008 or 2009. Author: Michelle Shefter.

Support 30

Support Convio Gift Pledge 30

Care2

MARCH 3, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) Good article, Allyson. All rights reserved.

Social Media 31

Social Media Local Advocacy Media 31

Amy Sample Ward

JUNE 6, 2011

In 2009, 350, working in tandem with communities around the world and partner organizations aligned on the shared goal of creating a global movement to solve the climate crisis, ignited the largest collective action that has ever been taken around the world with their 10/10/10 Day of Action. A year later, in 2010, it was even bigger.

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Build Community Technology Action 220

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2009

At the end of that panel, we all hoped there would be a larger nonprofit presence on the agenda for this 2009. And yes, indeed, in 2009 there were many more panel proposals about or by folks who work with nonprofits and voting. How do you balance online action with offline engagement? It was organized by Ed Schipul.

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Comment Social Media Jordan Cancer 95

Care2

MAY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 34

Social Media Tools Online Advocacy 34

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 3, 2009

At the end of that panel, we all hoped there would be a larger nonprofit presence on the agenda for this 2009. And yes, indeed, in 2009 there were many more panel proposals. on whether social media for fundraising and marketing can effect real on the ground change. . How do you balance online action with offline engagement?

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Social Media Cancer Jordan Kiva 79

Connection Cafe

FEBRUARY 10, 2010

Integrated online tools make it much easier to market to your pool of valuable activists, moving them to deeper and deeper levels of engagement and commitment both online and offline. Some donors will also be more than happy to advocate on behalf of the organization as their identification with the organization deepens.

Advocacy 28

Advocacy Homeless Convio Empowerment 28

Connection Cafe

APRIL 25, 2012

Confession time: when I am not thinking about everything fundraising, I am a part-time energy economy dork. So direct mail and telemarketing (offline) for the large part rule the roost. Many organizations learned this the hard way during the acquisition cuts of 2008-2009 trying to save money during the economic downturn.

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email Channel Conservancy France 32

NTEN

AUGUST 21, 2009

At the end of that panel, we all hoped there would be a larger nonprofit presence on the agenda for this 2009. And yes, indeed, in 2009 there were many more panel proposals. on whether social media for fundraising and marketing can effect real on the ground change. How do you balance online action with offline engagement?

Social Media 67

Social Media Nonprofit Jordan Cancer 67

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 28, 2009

As nonprofit organizations increase their use of social media tools, including social networking, to spread their message, gain new supporters and serve clients, it’s important for us to understand – and address - the risks we’re taking on organizationally, as well as the risks of our people, from employees and volunteers to donors and clients.

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Social Network Network Law Social 96