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Ten Things Nonprofits May Not Know About MySpace [But I Wish They Did]

Nonprofit Tech for Good

As I spent the Thanksgiving weekend pondering gratitude, MySpace made the top of my list of things to be grateful for. If it were not for MySpace, my professional life no doubt would be much less fulfilling. And for that, I will be eternally grateful to MySpace and the “Nonprofit Organizations&# MySpace community. MySpace was designed to be a marketing tool. MySpace was and still is (for some) the easiest social networking site to grow a community quickly.

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Facebook and Nonprofits: Success Stories? ROI?

Nonprofit Tech for Good

Nonprofits with national and international name recognition do great on Facebook in terms of growing a large fan base, but many small to medium-sized nonprofits struggle to achieve the elusive Facebook ROI (Return on Investment) – website traffic, new e-mail newsletter subscribers, mobile subscribers, online donors, thumbs up and comments i.e, Compared to Twitter and MySpace, it’s been a much more difficult community to grow and engage. I like Facebook.

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Five Ways Nonprofits Can Transform Their Social Media ROI (Return on Investment)

Nonprofit Tech for Good

years, I have been providing lots of little tips on how nonprofits can increase their ROI through my Twitter , Facebook , YouTube , and MySpace Best Practices, but now that the vast majority of nonprofits utilize social media and have been for awhile, I think most of us are ready some more advanced strategies. When I first got on MySpace in February 2006, the early adopters were the Humane Society, Peta, ASPCA, Oxfam, To Write Love on Her Arms, and Invisible Children.

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Four Reasons Why Nonprofits Should Question Facebook’s Integrity, Longevity, and ROI (Return on Investment)

Nonprofit Tech for Good

To question Facebook and it’s integrity, longevity and ROI [Return on Investment]. Facebook would do well to follow the lead of Twitter, MySpace and YouTube. 3) Facebook ROI is limited and often over-rated. Personally, my ROI from Facebook isn’t that great. There is some ROI, but there is also a lot hype about Facebook. years now, and in comparison to Twitter, LinkedIn, MySpace and YouTube, the Facebook Page tool set is pretty limited.

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10 Social Media Metrics for Nonprofit Organizations (and How To Track Them)

Nonprofit Tech for Good

For those 79% of nonprofits out there, I have listed 10 social media metrics below that can be easily tracked and plotted on a Social Media Return on Investment (ROI) Spreadsheet ( Download ). If you don’t already, get access to your website’s traffic logs and track and plot unique visitors on the Social Media ROI Spreadsheet. Though subscription rates are dropping by an average of 1% each year, e-Newsletters are still a powerhouse of ROI.

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See What’s Out There » Blog Archive » MySpace Launches Applications

See3

Heather will be demonstrating the new MySpace Apps in a webinar in April. Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today!

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Sunny the Seal Melts Hearts on MySpace - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Did you experience any increased site traffic to HSUS as a result of your MySpace presence? Weve seen a 50% increase in traffic to our site from MySpace since the campaign went live. Have you seen any donations from MySpace folks?

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10 Tips for Managing Social Media Burnout

Nonprofit Tech for Good

Even when I wasn’t at home at my desk, I was on my iPhone updating Facebook, Twitter, MySpace, etc. The good news is that I have found using Twitter, Facebook, MySpace, etc. I tend to lose more followers, fans and friends on weekends than during the week, and my stats show that there is very little ROI [Return on Investment] in terms of traffic, e-mail newsletter and mobile subscribers, event sign ups, etc. Tags: Uncategorized Facebook MySpace Twitter

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See What’s Out There » Blog Archive » Obama’s MySpace Problem

See3

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Michael Hoffman MAY 9, 2007 Obama’s MySpace Problem In a meeting with a major nonprofit this week, I was asked about the tension and issues related to Web 2.0

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[Book Interview] Nonprofit Example of Social Media Excellence: The Nature Conservancy

Nonprofit Tech for Good

My guess would be either MySpace, YouTube, or Facebook Causes. I would say MySpace has dropped off the most for us. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. We track ROI by looking at a couple of different factors – first we see how much revenue is generated from sites like Facebook Causes, Crowdrise , Social Vibe , etc. ROI (Return on Investment) Social Media The BookOrganization: The Nature Conservancy.

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11 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML. Make new friends (Google+) and keep the old (Myspace). They move with you from one site to the next and maybe in the case of Myspace, back again. That’s something we will learn by watching Justin Timberlake re-launch Myspace in 2012. ROI (Return on Investment) Social Media

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See What’s Out There » Blog Archive » Ugliest MySpace Pages

See3

Home • About Us Mission Team News Partners Careers • Services Overview Interactive Marketing Video Web Design and Development • Clients Clients List Client Login • Resources Overview Events YouTube for Nonprofits Guide to Online Video Video FAQs Our Blog • Contact POSTED BY Michael Hoffman JUL 17, 2006 Ugliest MySpace Pages So I wrote a while back about how I don’t like MySpace all that much. Facebook is the second big social networking site behind MySpace.

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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" An ROI Calculator for Social Network Campaigns Tuesday, July 24, 2007 at 09:10AM | by Justin Perkins Wonder if you should spend your time campaigning in social networks? ROI = (gain from investment - cost of investment)/(cost of investment).

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The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

Nonprofit Tech for Good

It’s a strategy that I have been using, testing, and adapting since @NonprofitOrgs first launched on Myspace in 2006 and now there’s an ever-increasing flow of data being released that proves that social and mobile media are, in fact, powerful fundraising tools. Facebook Fundraising Mobile Media Social Media Twitter ROI (Return on Investment There absolutely is a math to social and mobile media.

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[Book Interview] Nonprofit Example of Social Media Excellence: National Wildlife Federation

Nonprofit Tech for Good

Back in 2006 when I joined the organization we had a MySpace page with 25 friends. While the giants (Facebook, Myspace, Twitter, Flickr and Youtube) are great for outreach and relationship-building, we’ve had surprising successes with StumbleUpon, LinkedIn, Plancast and other sites. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. ROI (Return on Investment) Social Media The BookOrganization: National Wildlife Federation.

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11 TwtPoll Results Nonprofits Can Use to Plan 2010 Communications Strategies

Nonprofit Tech for Good

7) Is your nonprofit monitoring your Website stats to see how much traffic is coming from Facebook, Twitter, MySpace, LinkedIn Groups, etc.? [ [link] ]. 9% MySpace. Related Posts: Tags: ROI (Return on Investment During 2009 I created and promoted 34 TwtPolls to help better understand the needs of nonprofits. The TwtPoll results are often surprising and can be very useful for nonprofits as they forge ahead with their 2010 communications strategies.

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Four Reasons Why Nonprofits Should Reconsider Facebook

Nonprofit Tech for Good

Facebook would do well to follow the lead of Twitter, MySpace and YouTube. 3) Facebook ROI is often overrated. Personally, my ROI (Return on Investment) from Facebook isn’t that great. There is ROI, but it is often overrated. Tags: Facebook ROI (Return on Investment) Social Media Reconsider. To think about again. To reassess. To reevaluate. I have been mulling this post over for months, and with some recent changes made by Facebook, the time has come.

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Social Media ROI Case Study Slam Panel at 08NTC: Carie Lewis, Human Society

Beth's Blog: How Nonprofits Can Use Social Media

to quantify ROI Page views from our stats program & Video view count from youtube ??? good for time-sensitive response (answer questions, defense, etc) -do a regular google search for related terms - Pr / newspaper coverage Friend recruitment (TAF) - bulletin reposts on myspace Not just number, but quality of blogs look at technorati and alexa rankings PROCESS / STRATEGY Top 10 referrers were all from mail programs ??? | View | Upload your own.

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What's It Cost? ROI of social media can be an intangible- The NonProfit Times March 15, 2011

AFP Blog

ROI of social media can be an intangible- The NonProfit Times March 15, 2011: "here's Facebook, Second Life, Myspace, LinkedIn, YouTube, Twitter and now Jumo. What's It Cost? There are many smaller social networking platforms. When it comes to deploying assets, where to be in cyberspace is a tough decision.Catholic Relief Services (CRS) in Baltimore is going through the evaluation process. CRS is. NPSocialMedia NPSocialNetwork

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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" An ROI Calculator for Social Network Campaigns Tuesday, July 24, 2007 at 09:10AM | by Justin Perkins Wonder if you should spend your time campaigning in social networks? ROI = (gain from investment - cost of investment)/(cost of investment).

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Is It Worth It? An ROI Calculator for Social Network Campaigns - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" An ROI Calculator for Social Network Campaigns Tuesday, July 24, 2007 at 09:10AM | by Justin Perkins Wonder if you should spend your time campaigning in social networks? ROI = (gain from investment - cost of investment)/(cost of investment).

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Is It Worth It? An ROI Calculator for Social Network Campaigns | Beaconfire Wire

Allegiance Group

An ROI Calculator for Social Network Campaigns Posted Wednesday, August 8th, 2007 at 10:44 am by Tim (35 posts) John Brian has has been blogging quite a bit lately about Facebook. FrogLoop (powered by Care2) has put together an ROI calculator for organizations thinking about getting involved with social networking (Facebook, MySpace).

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Don’t Think Social Media Results in Online Donations? Think Again!

Nonprofit Tech for Good

Well, that’s when nonprofits started using MySpace to engage the MySpace community. Many nonprofits have concluded prematurely that social media does not directly contribute to online dollars raised because amounts given through Facebook, Twitter or MySpace apps and widgets have been relatively low. Online Fundraising ROI (Return on Investment) Social MediaSource: Social Good: Charity and Technology in the Online Universe.

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The Coming Wave of Web 2.0 Consultants and Vendors - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" With the rise of MySpace and Facebook , it will only be a matter of time before there are Facebook consultants who can develop and implement a comprehensive Facebook strategy for organizations and campaigns.

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Top 8 Social Media Tracking Tools - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" link] It tracks Twitter, Facebook, Myspace, Digg, Delicious, StumbleUpon, LinkedIn.

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Social Networking Communities Are Migrant Communities

Nonprofit Tech for Good

They move with you to The Next Big Thing i.e., from MySpace to Facebook to Twitter to Foursquare. I first got on MySpace in February 2006 when I created a portal to Nonprofit Organizations on MySpace. This is when the MySpace vs. Facebook debate began to rage in the blogoshphere. I was loyal to MySpace and the community there, and honestly quite offended by all the MySpace bashing. Stay loyal to MySpace or expand and embrace something new.

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See What’s Out There » Blog Archive » Why you need social media marketing.

See3

We are working with our clients to engage constituents on sites like YouTube, Facebook and MySpace. Share and Enjoy: 4 Comments comment Social Networking News for Myspace / Facebook / Etc. Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today!

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MySpace.com: A Place for Donors? - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" With estimates up to 200 million members globally and 12% of all internet traffic, MySpace certainly earns the title of the "top dog" of social networks. Does this mean you should abandon MySpace altogether?

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Crowdsourcing Your Professional Learning With Social Media: An Example

Beth's Blog: How Nonprofits Can Use Social Media

I've seen a lot of colleges creating groups on Twitter ([link] Myspace, Facebook, and LinkedIn. Tags: collaboration ROI Kevin Gilnack workes for the Providers Council. Yesterday I did one of the Chronicle's Live Chat Discussions that was billed as "How Can Charities Figure out How Much Time and Money To Invest in Social Media." The transcript is here. I got flooded with questions and wasn't able to answer them all in an hour.

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See What’s Out There » Blog Archive » The Contest: User Generated Crap, er… Content

See3

It is fueled by easy-to-use blog software, social networking sites like MySpace and Facebook, and the online video phenomenon of YouTube, and a thousand other video sharing sites. Recent Posts 5 Questions to Evaluate Your Nonprofit Video ROI Enter the 2010 Tagline Awards Today!

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What Social Network Demographics Mean for You - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Well, theoretically, if you believe MySpace is a place for donors , your presence there also reaches 64% of Facebook users, 65% of Bebo , and 69% of Hi5.

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To the Small Nonprofits on the Social Web: 5,000 is the Magic Number

Nonprofit Tech for Good

I’ve observed this phenomenon on Facebook, Twitter, LinkedIn, Myspace, and Foursquare. The larger your communities, the higher your ROI.

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The Three Most Common Mistakes Nonprofit Group Admins Make on LinkedIn

Nonprofit Tech for Good

LinkedIn Groups can be very high in ROI as long as you’re patient and willing to invest at least an hour a week promoting and monitoring your LinkedIn Group. They were on Myspace and utilizing Facebook Groups and YouTube long before business, higher education and the media had overcome their fear social media, but when it comes to LinkedIn Groups, it’s clear that the vast majority of nonprofits have not dug deep into the LinkedIn Group toolset.

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[Book Interview] Nonprofit Example of Social Media Excellence: Pancreatic Cancer Action Network

Nonprofit Tech for Good

The 1 st tool was MySpace back in 2007. The tools I am currently using are Facebook, two Twitter accounts (one for National messaging via @PanCAN and one specifically for advocacy efforts via @Advocate4PanCAN), YouTube, LinkedIn, MySpace and Delicious. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. I am tracking the ROI. I track the ROI a few ways. (1) Summary of ROI. Organization: Pancreatic Cancer Action Network.

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10 Common Mistakes Made by Nonprofits on Social Media

Nonprofit Tech for Good

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. I’ve watched the early adopters of MySpace in 2005 propel themselves into the national and international spotlight using social media, and I’ve seen latecomers begin to dabble with Facebook and Twitter just this year.

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A Social Media Reality Check

Care2

MySpace : 1.19% of the US population is on MySpace. An ROI Calculator for Social Network Campaigns. Fear of Missing Out. If you work in Communications, escaping the latest hype around social media can be tough. You may even find yourself obsessing about it and have a condition called FOMO (Fear of Missing Out) because you are not posting or monitoring the chat on Facebook, Twitter or LinkedIn. The U.S. Population Does Not Spend Their Day Using Social Media.

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10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

Facebook has the highest ROI and it is worth investing $100-500 in a test advertising campaign for your monthly giving program. This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield.

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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

Before Myspace then Facebook and then Twitter, I was a voracious reader. 10) Track the growth and ROI of your online communities. Almost three years ago I wrote and published on this blog a simple system for tracking your Social Media ROI (Return on Investment). I am firm believer in the math of the social media – as your communities grow, so does your ROI.

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Social Media: What To Do If Your Boss Doesn’t Get It

Nonprofit Tech for Good

At the time, nonprofits were primarily only using Myspace and YouTube. The media had made Myspace, and social networking in general, out to be dangerous, life-threatening even. Your ROI (and thus your boss’s willingness to invest in social and mobile media) is directly related to how well-integrated these tools and communities are with one another.

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[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

MySpace, back when it was cool. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. In terms of ROI, social media has grown our email file and we’ve raised significant money on social networks. Organization: The Humane Society of the United States. Organization Size: 11 million supporters, 500+ staff. Name: Carie Lewis. Title: Director of Emerging Media. Website: HumaneSociety.org. Blog: hsus.typepad.com.