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How to Use AI Fundraising Tools to Boost Donor Engagement

sgEngage

According to BWF’s AI for nonprofits guide , the process of using these predictive AI fundraising tools looks like this: Your nonprofit gathers data using sources like your online donation form, donor feedback surveys, and website analytics. You’ll further test and refine the tool over time the more you use it to support your fundraising.

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Your End Of Year Fundraising Questions Answered

Bloomerang

We had close to 2,000 fundraising friends sign up, and we kicked things off by surveying the audience about their year-end fundraising goals (which we defined to include Giving Tuesday ). Included in this article you’ll find: The results of our flash polls we conducted on year-end fundraising. Let’s dive into the poll data.

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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Survey existing donors on what compelled them to support you before. Surveys, interviews, and data analysis can reveal the equivalent of that Rolls-Royce insight – the key emotional triggers, values, and desires of your existing and potential supporters. Sending a recurring newsletter or print mailing to engage supporters.

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4 Reasons to Start Planning Ahead for GivingTuesday

sgEngage

Start testing your outreach plans. Start testing your outreach plans. Test run Facebook fundraising for other campaigns and create a guide of fundraising best practices your volunteer fundraisers can use. Listen to your supporters’ needs by sending surveys and polls where they can provide feedback. Your website.

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Embedding Purpose-Driven Communications into Email Marketing

sgEngage

blogs, videos, photos, etc… Social media platform insights can offer a lot of this information but doing an informal survey or poll can also work to learn more about your audiences. Developing a strategy for embedding purpose-driven communications based on audience data will likely involve a fair amount of trial and error.

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Why Segmentation Is So Important in Email Marketing

NetWits

Preference and Opinion – this is something that you can survey or poll your donors on, and collecting this information via an online portal is a great idea. Lastly, when in doubt, segment your e-mail list like you would for direct mail. E-mail Schedules & Strategies. First, Create a Plan.

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Humane Society: Tactics for Sustained Engagement

Beth's Blog: How Nonprofits Can Use Social Media

She advises using various parts of the Grunig instrument which you can be done for free using Survey Monkey or Zoomerang or a poll on a blog. And very likely they are simultaneously doing direct mail and/ or events or PSAs etc. The problem is that most people are already doing something before they decide to measure.

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