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New on SSIR: Global Tools for Going Local

Amy Sample Ward

. —– I truly believe that in all communications, information sharing, marketing and even community building there is a natural balancing between more-and-more-global and more-and-more-local. Social media may connect people around the world but it can also connect them locally. Don’t forget the global context!

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SSIR Post: Swine Flu or Why Local Organizations Matter

Amy Sample Ward

In a recent Op-Ed piece in the New York Times , David Brooks compared the global response vs localized response to the outbreak. Speak the Local Language. Local organizations provide this local face. We can speak the local language, understand the local culture. It’s hard enough to master one geography!

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New on SSIR: Can Giving Days Strengthen Your Community?

Amy Sample Ward

. —– In 2011, Washington, DC, became one of the first major metropolitan regions to host a multimillion-dollar local giving day: Give to the Max Day: Greater Washington. Nearly 18,000 people participated in the 24-hour, online fundraising event, raising more than $2 million to benefit 1,200 local nonprofits.

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How to Run an Online Fundraising Campaign

Get Fully Funded

You can create and run an online campaign to support an offline appeal or an event. Different social media platforms should contain slightly different messages. Incentives: Ask local businesses for small incentives, such as gift cards or gift baskets and use these incentives throughout the campaign. You’ve got your copy written.

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Social Networking Strategies: The Limits of Cutting and Pasting

Amy Sample Ward

—– Google+, the social network launched by Google nearly 5 months ago, has recently opened up the platform to organizations and brands with a profile type akin to the options for individuals and Pages on Facebook. Here are a few reasons why using multiple social networking platforms doesn’t just mean you repeat your effort.

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Community-Driven Social Impact: Presentation, Case Studies, and Workshop

Amy Sample Ward

Where are they: which platforms or tools do they use and when do they use them? Don’t ever go for a new, shiny, cool social media platform or tool simply because you’ve heard others talking about. View more presentations from Amy Sample Ward. The first step: Who’s your community? At least if you plan on interacting with them!

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A Journey to India: Opportunities to Connect Networks

Amy Sample Ward

Part of my role as the Global Community Development Manager at NetSquared is to support and grow our offline organizers from around the world. This offline network, called Net Tuesdays, balances the work we do online to connect all those working at the intersection of technology and social impact.

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