article thumbnail

GA4 FAQs: What Mission-Driven Organizations Need to Know

Forum One

It might record that the user clicked play and then clicked pause after 16 seconds, or that they searched for the hours of a museum, clicked through to the information page, and stayed for 40 seconds. In our webinar, we provide step-by-step instructions! It may sound cliché, but the first step is really to embrace the change.

FAQ 57
article thumbnail

Helping Strangers Participate through Instructions: Deconstructing the MP3 Experiment

Museum 2.0

The MP3 experiment is an exercise in following instructions. He explains that you will have to follow his instructions to have “the most pleasant afternoon together.” Steve has a deep, fake “god” voice, which makes him sound both benevolent and like someone you want to please. He’s not your friend, but he likes you.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Museums, Church, and Doable Evangelism

Museum 2.0

I often think museums are like church--passionately loved by staff and devout audiences, irrelevant or off-putting to lapsed or uninterested adults, alien and overwhelming to newcomers. Two years ago, my dad and I embarked on a podcast project called Museum Hater. Help people understand why you do what you do.

Museum 25
article thumbnail

Navigation by Recommendation: Lessons Learned from a Little Experiment

Museum 2.0

How do you find your way around a multi-faceted museum? I spent some time playing with this question last week at the Milwaukee Art Museum, a large general museum that is moving toward redesign of the permanent galleries. The instruction becomes a kind of social object that gives people something to talk about.

article thumbnail

Guest Post by Nina Simon -- Self-Expression is Overrated: Better Constraints Make Better Participatory Experiences

Beth's Blog: How Nonprofits Can Use Social Media

Submitted by Nina Simon, publisher of Museum 2.0. I’ve had it with museums’ obsession with open-ended self-expression. I know this sounds strange coming from someone writing an admittedly self-expressive blog post, but hear me out. And yet many museums are fixated on creators. This is a problem for two reasons.

article thumbnail

What I Learned from Beck (the rock star) about Participatory Arts

Museum 2.0

It is what it sounds like: a book of original sheet music, beautifully designed and complemented with artwork and text. There are many artistic projects that offer a template for participation, whether a printed play, an orchestral score, or a visual artwork that involves an instructional set (from community murals to Sol LeWitt).

article thumbnail

New Models for Community Partnerships: Museums Hosting Meetups

Museum 2.0

I've long believed that museums have a special opportunity to support the community spirit of Web 2.0 This month brings three examples of museums hosting meetups for online communities: On 8.6.08, the Computer History Museum (Silicon Valley, CA) hosted a Yelp! To some people, these events may sound like losers.

Museum 22