Connection Cafe

AUGUST 17, 2017

Few industries have seen as much change in the past decade as healthcare. And because the forces shaping the industry are so varied—shifts in the regulatory environment, the evolution of technology, changing consumer needs and expectations—it can be hard to keep up, much less stay ahead.

Analytics 35

Analytics Fundraising Nonprofit Foundation 35

Qgiv

MAY 11, 2021

Google Ad Grants for nonprofits can be a great and versatile marketing tool. Google will even give your nonprofit free ad money to help you out, but many nonprofits have yet to take the plunge. Nonprofits see it as a poor investment of time because they haven’t been able to succeed in the past. The Basics.

Google 52

Google Grant Rate Headline 52

Allegiance Group

FEBRUARY 2, 2024

In 2022, nonprofits of every size allocated roughly one-third of all spending to search ads—as a result, these organizations saw the highest return on ad spend (ROAS) of any channel. In the internet age, nonprofits need to have a prominent digital presence. What are the benefits of digital marketing for nonprofits?

Digital 52

Digital Marketing Channel Nonprofit 52

Wild Apricot

JUNE 27, 2008

5 Keys to Effective Knowledge Transfer for Nonprofits. is vital to any nonprofit organization. It lies at the root of everything a nonprofit does â?? In defining your target audience, too, keep the intended outcome in mind: Which people are actually in a position to act on your information? Effective communication â??

Knowledge 60

Knowledge Effective PDF Evaluation 60

Nonprofits Source

AUGUST 26, 2017

The truth is if you don’t show up on the first page of search results, then are you’re missing out on a lot of views to your website. In chapter 3, we’re going to share examples of digital promotion strategies we use to: Rank on the first page of Google for a competitive keyword. But don’t lose hope.

Results 82

Results Digital Strategy Chapter 82

Nonprofits Source

MARCH 11, 2017

Informative keywords like, “ best charity to donate a car ”, or, “ what can I do with my old car ,” implies the searcher is in the process of a decision, but is not ready to take an action. This idea extends to other broad phrases like, “ 10 best charities ,” or “ 10 biggest nonprofits.” A low searched term, but that’s okay.

Content 112

Content Donation Marketing Online 112

Bloomerang

MAY 14, 2021

Ephraim Gopin moderates a panel of nonprofit pros – Mimosa Kabir, Sarah Willey, and Lisa Chmiola – to look at the issue of being laid off and ask: what next? We got a really fun panel discussion for you all around what you should do if you happen to find yourself out of the job in the fundraising and nonprofit sector. Sarah: Sure.

Job 106

Job Video Interview Nonprofit 106

NTEN

MARCH 1, 2011

By Steve Spiker, Director of Research & Technology, Urban Strategies Council As more and more people are bombarded with maps from every media source, many nonprofits find themselves asking “How can we use maps in our work?” – followed by, “Just how hard can it be for us to make maps for our work?” Below are five of our favorite tools.

Tools 96

Tools Map Photography PDF 96

The Modern Nonprofit

FEBRUARY 20, 2024

Estimated Reading Time: 6 minutes The Nonprofit Guide to Optimizing Website Traffic for Maximum Impact A website serves as the digital face and gateway for any nonprofit organization. It provides a platform to share the nonprofit’s mission, programs, accomplishments, and opportunities for the public to get involved.

Websites 59

Websites Guide Impact Metrics 59

NonProfit Hub

MARCH 27, 2020

Marketing and fundraising at a nonprofit is tough. . I recently reached out to marketing experts at nonprofits and organizations who work closely with nonprofits to share their insights when it comes to engaging donors and raising funds in 2020. Right now you’re likely dealing with a major crisis ? something you already know.

Marketing 72

Marketing Strategy Fundraising Storytelling 72

Connection Cafe

SEPTEMBER 26, 2017

I’ve worked in the nonprofit sector for over 20 years and witnessed many ways to increase and decrease ticket sales. Ask for references and reports from other clients. A good Google search will lead you to some resources on how to best set your pricing. If you acquire one, make sure you get your money’s worth.

Audio 20

Audio National Social Media Attention 20

Nonprofits Source

JULY 5, 2018

According to industry research , 63% of marketers say generating traffic and leads to their website is their top marketing challenge. This list is by no means exhaustive, but rather an observation of industry trends along with my own experiences of trial and error. Jump to a section below: Your Content Doesn’t Serve A Purpose.

Results 58

Results Digital Marketing Practice 58

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. I'm looking to blend different perspectives and have a workshop session that can speak to nonprofits and grassroots media makers.

Metrics 56

Metrics Social Media Media ROI 56

Nonprofits Source

OCTOBER 11, 2017

A like here, a comment there, and a link back to your site can, with time, have a huge impact on search rankings. A good framework to follow, especially if you want to show the impact your nonprofit makes , goes something like this: Give an example of a success story by highlighting results. Introduction. The Value Proposition.

Process 98

Process Content Digital Marketing 98

Care2

JUNE 1, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « Social Media Webinar on June 10th | Main | Is Direct Mail Really Headed for the Exit?

Mail 47

Mail Social Media Online Advocacy 47