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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. Data should inform and optimise your fundraising strategy , and attribution is a simple technique you can use to really help you get it right. How to keep growing your donor acquisition. Let me give you an example.

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SEO Reputation Management for Your Nonprofit

NonProfit Hub

In fact, the first impression is formed somewhere else: on Google’s Search Engine Result Page (SERP). . Brand SERPs are the first touch-point between your business and search users. So, Google strives to present a comprehensive picture of your company to ensure that users make informed decisions.

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5 Web Reports Every Nonprofit Should Know

NetWits

Those who follow me on Twitter , or for whom I’ve helped implement NetCommunity websites, won’t be surprised to find me write about Google Analytics. Note : This post is written with regards to the current, original, version of Google Analytics. Google Analytics Dashboard. Top Content. What is it?

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Google Analytics - Site Search

Connection Cafe

Author: Alissa Ruehl. This post is the fifth in an ongoing series about Google. If you’re not yet familiar with Google Analytics, it’s a free tool from. If you’re not yet familiar with Google Analytics, it’s a free tool from. Google that you can add to your site to give you information about how.

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SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

The time has finally come to demystify Search Engine Optimization ( SEO) for nonprofits. In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google. The top 13 on page SEO factors for content marketing. Chapter 4: SEO For Nonprofits.

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How to Build a Strong Digital Presence for Your Nonprofit

Nonprofits Source

Given that your organization needs to grab people’s attention quickly, it’s essential that you build an engaging website that will encourage users to stick around and explore your content. . You can then reference this guide whenever you create new content. Add accessibility features. Create a well-designed donation page.

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Digital Marketing Plan For Nonprofits: The Definitive Guide (2017)

Nonprofits Source

Or, are you throwing a ton of content on the web hoping someone will find it? By the end of this guide, you’ll learn how to get your content read … how to build brand authority & trust… And how to grow your revenues online. Ready to get started? Digital Marketing Plan Chapters. Chapter 1: Introduction.

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