Connection Cafe

AUGUST 13, 2012

Post your comments in the form of a question. The part that's still very tricky for most is measuring the impact of these activities. Try calculating a ratio of how many people comment and/or like and/or share your posts divided by how many like your page. So maybe that gets you an “engagement” ratio.

Facebook 51

Facebook Ratio Influence Social Media 51

Amy Sample Ward

APRIL 27, 2009

what things need to be measured. Learning: evaluating what is being said and what information is needed. ARC - social media team evaluate/watch everything and then send summary and highlights to team. Think about which things you really need to track and measure those, not everything you could possibly track.

Social Media 102

Social Media Map Strategy Media 102

Bloomerang

DECEMBER 10, 2021

The key to successful fundraising is asking smarter questions. We’re here to talk about “Raising More Money By Asking and Answering Better Questions.” There’s also a Q&A box specifically, your questions might be a little more visible there if you use that one. We’ll take questions at the end.

Money 104

Money Question Raise Video 104

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2009

I think engagement metrics are far more useful for evaluating reader interest. Next, you need to know the right metric(s), the tool or combination of tools to collect the data, and how the tools measure the metric. If you use wordpress, Joost Blog Metrics will give you a post to comment ratio. . If not, why? If yes, why?

Metrics 81

Metrics Social Media Strategy RSS 81

Connection Cafe

OCTOBER 12, 2017

Asking questions like “How large is a major gift at your organization?” The 2017 Major Gifts Fundraising Benchmark Study asked the question of its respondents and found that 26% of organizations say that donations between $1,000 – $2,499 are considered a major gift at their organization. And if they do, they do it wrong.

Gift 35

Gift Strategy Benchmark Arts 35

ASU Lodestar Center

MAY 4, 2011

News and World Report , and Money routinely publish stories that emphasize program spending and fundraising cost ratios. Federated campaigns often "help" their donors make giving decisions by prominently publishing such ratios next to the organizations names. A lot of people really didnt like the approach.

Teach 90

Teach Ratio Student Classes 90

Bloomerang

AUGUST 5, 2021

A high open rate to click-thru rate (CTR) ratio helps you determine the efficacy of your content. You can send the same email but use two different subject lines to measure which one received a higher open rate. Open rates are also crucial for evaluating your send times. Open rates are helpful with A/B testing.

email 130

email Change gMail Rate 130

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

She recommends that you don't go into your analytics or stats program without composing a specific question first. I've been advocating this approach for a long time and offer you a set of data points and questions. Here are seven tips to help you start measuring social media efforts. If not, why? If yes, why?

Measure 95

Measure Tips Metrics Bookmarking 95

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

Measuring outcomes for social media tools and strategy is as Avinash Kaushik notes in his recent post on the topic , "an evolving art (not quite a science yet) and you have to be up to the challenge of both thinking a bit differently and be ok with leveraging several different tools. measuring your impact on the world!).

Measure 50

Measure Social Media Tools Technorati 50

Nonprofits Source

FEBRUARY 25, 2017

How to measure data to influence your marketing decisions i. Here are a few questions you should answer to get you started: Does my nonprofit have a content marketing strategy? The efficiency ratio , also known as the revenue to cost ratio. The best part of the efficiency ratio is that it doesn’t involve any complex math.

Content 40

Content Leadership Marketing Files 40

NTEN

MAY 5, 2015

He attributes Water for People’s success to their relentless focus on (and measurement of) outcomes. There were a lot of data points they could measure, but by selecting and focusing on six key levers and limiting the sources of data (for now), they have a usable program to which they can continue to add functionality and improvements.

Data 36

Data Conference Report Proposal 36

Qgiv

JULY 21, 2022

Monitor the ad performance to gain benchmarks against which to measure future performance. This is a good benchmark against which to measure the performance of your donation page. Instead, carefully collect data about each of the aspects that you adjusted to evaluate the impact of each change. We all have that family member.

Channel 59

Channel Marketing Fundraising Nonprofit 59

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. I also don't want to get too deep into geeky measurement crap. So, here's the session description: Social Media Metrics/ROI Game. Owyang ).

Metrics 56

Metrics Social Media Media ROI 56

Zen and the Art of Nonprofit Technology

APRIL 8, 2007

From the stories I’ve heard this week, nonprofits of the size that I’m most familiar with (small to medium-sized) still don’t have in-house technology expertise to make evaluations about what directions to go in. at 11:23 pm Wow, Michelle, those are *exactly* the questions that I want schools to start asking themselves.

Summary 100

Summary Consultant NTC Technology 100

Nonprofits Source

JANUARY 13, 2017

This will attract reader’s attention by making them question the steps you took to get those results. Armed with this information, you can evaluate keywords that present an area of opportunity. If you want real measurable results in the form of increased reach and exposure you need to spend more time promoting your content.

Research 89

Research Marketing Case Study Search 89

Connection Cafe

DECEMBER 5, 2017

We all use data and analytics in some measure every day to guide our strategic planning and tactical decision making. And we all have likely asked these same questions: How much do I really know about my donor’s relationship with my charity? Lifetime value measurements. Measure and report on your success.

Analytics 33

Analytics Data Analysis Metrics 33