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Nonprofit Donor Retention 101: Always Do This

Bloomerang

For as long as the Fundraising Effectiveness Project has measured nonprofit donor retention it has been abysmal. Donor and dollar retention rates have averaged well below 50% for over a decade, and it’s been getting worse over time. Long-term retention (5+ years) is now 10% or less. “ People give. One week after gift: .

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Lessons from a Fundraising Insider: How our Donor Retention Rates grew to 43%

Connection Cafe

We impact over 10,000 lives each year, and in 2013 we had a donor retention rate of 43% ( compared to 27% ). I’m not writing this post to tell you the ‘5 Sure Fire Ways to Increase Your Donor Retention’. So, what led to our above industry average donor retention rates? Want to improve your donor retention rates?

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Fundraising Best Practices: How To Host A Successful Peer-To-Peer Event

Bloomerang

It all comes down to your donor retention strategies. Another way to increase your retention rate is by asking the donor to turn their one-time donation into a recurring donation. Be careful with this method, as being too aggressive can lower your retention rates. eBook – Retaining Your P2Peeps.

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How Many Year-End Giving Emails Should I Send?

Neon CRM

Creating a donor-centered experience is vital for both immediate results and long-term retention. Ebook The Annual Fund Giving Guide: Planning an Annual Campaign Learn More The Basics When sending your end-of-year appeals, there are a few key items that all nonprofit emails need to include. With that said, let’s dive in.

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One Thing Most Nonprofits Stink at (Donor Retention) and How You Can Change It in 2014

Connection Cafe

In 2013, Chuck Longfield was on a mission to shed light on the importance of donor retention in the nonprofit industry. According to Chuck, ten years ago the average retention rates of a newly acquired donor were roughly 33%. If the ten-year trend continues, we’ll eventually end up with donor retention rates under 20%.

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Making Your First Donor Retention Calendar, Step by Step

Connection Cafe

Her second book is The Wild Woman’s Guide to Social Media, published 2012, given a 5 star rating by About.com. According to Chuck Longfield , ten years ago the average retention rates of a newly acquired donor were roughly 33%. Make a donor retention calendar to keep your donors loyal! Her latest book, Get the Job!

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Nonprofit Fundraising Strategy: Guide, Best Practices, & More

Qgiv

The six pieces you need in your fundraising strategy How to create your fundraising strategy The six pieces you need in your fundraising strategy While no two nonprofits are alike, they all share common goals, like donor connection and retention , memorable fundraising events, and supportive partnerships. And the list goes on.