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Understanding the Psychology of Why Donors Give to Nonprofits

Nonprofit Tech for Good

However, by understanding the multitude of reasons why a person may donate to a nonprofit organization, you can start connecting with more of your supporters on a deeper level – and transform your fundraising results in the process. Sample identities could be “community leader” or “survivor” or “change maker.”.

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Come and get it! The 2023 M+R Benchmarks Study is served!

M+R

But the results for nonprofits in the Disaster/International Aid space looked very different. We will also sample the key findings, answer your questions, and share a bit about how the Benchmarks sausage is made on a special Benchmarks release webinar TODAY, April 27, from 12:00–1:30PT/3:00–4:30ET.

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professionals

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Quick bites: 2021 End-of-Year Fundraising

M+R

And the thing is, both of these activities expose our fundamental impatience — whether we’re sneaking a quick taste of pre-baked cookie dough or frantically hitting refresh on our fundraising results. . In 2020, maybe your results fell (because COVID) or rose (because COVID). We’re carrying that energy into 2022. Others, not so much.

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Community foundations: Donor-advised fund grants outpaced contributions in 2022 

Candid

As a result, total dollars distributed through DAF grants increased significantly over the previous year, outpacing contributions for the first time since we started reporting this data in 2012. Donors establish their own funds at a sponsoring organization (such as a community foundation) and can recommend grants from those funds at any time.

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Give Local America Disaster Offers Lessons for Next Time

Beth's Blog: How Nonprofits Can Use Social Media

“ Give Local America Disaster Offers Lessons for Next Time – Guest Post by Peter Panepento. It would be easy for community foundations to back away from giving days in the wake of the Kimbia disaster and similar problems that plagued Minnesota’s popular Give to the Max Day in 2013. ” Invest in training and support.

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How Audience Research Is Keeping Up with a Changing World

Forum One

Contingency planning for natural disasters, pandemics, or other large-scale events is not entirely possible, but having a plan B or C helps to navigate uncertainty more quickly and confidently. Diverse research samples result in more inclusive outcomes. Who has previously been included in research samples in the past?

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Reaching Gen Z on social media: Expert advice vs. Gen Z opinion

Candid

While this is a small sample size, it was highly targeted to people interested in nonprofits. The results included a couple of surprises and reinforced some of the expert advice. Here are the top takeaways.

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