Allegiance Group

APRIL 15, 2024

Direct mail fundraising should be an integral part of your nonprofit’s direct response strategy. Direct mail fundraising can also feel more personal for donors, especially when your messaging aligns with their preferences. Allegiance Group makes achieving direct mail success simple. Yes, direct mail fundraising does work.

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Mail Fundraising Nonprofit Channel 52

Greater Giving

SEPTEMBER 12, 2023

As technology continues to advance, nonprofits are turning to artificial intelligence (AI) to streamline and optimize their fundraising efforts, and for good reason. Predictive analysis, chatbots , and automation have the power to increase fundraising capacity. Clearly explain the purpose and benefits of AI tools. Let’s dive in!

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Team Tips Fundraising Training 98

Neon CRM

MAY 31, 2023

But for fundraisers, numbers can reveal a lot of insights that help you understand donors, demographics, and more. Fundraising metrics are the key to unlocking your most effective, generosity-encouraging strategies. Here are 10 fundraising statistics worth noting. 37 Million U.S.

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Statistics Fundraising Metrics Mail 97

sgEngage

APRIL 10, 2023

Fundraising is often a necessity for schools to provide students and teachers with resources that set them up for success. Planning and implementing school fundraisers can involve a lot of work, but that doesn’t mean they have to feel like a chore. How do you turn a standard campaign into a fundraiser your community will love?

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Donor Community Tips Fundraising 77

Bloomerang

JUNE 26, 2023

At the end of 2022, we asked 1,000+ nonprofit professionals what worked well in 2022, what they believed would work well in 2023, and their general outlook on the current fundraising climate. Based on survey results, we found that fundraising success is determined by the media channels nonprofits use to share their message and mission.

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email Campaign Marketing Fundraising 78

Get Fully Funded

JANUARY 5, 2024

With Giving Tuesday and the end-of-year giving season fast approaching, your nonprofit is likely ramping up efforts to reach its annual fundraising goals. Text marketing , also known as SMS marketing, can help your organization engage supporters, build relationships, and ultimately boost your fundraising results.

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Practice Puerto Rico Fundraising Metrics 59

CauseVox

MARCH 1, 2024

This involves looking at demographics, motivations, and preferences. Website analytics: help us track donation page interactions and web traffic. Email marketing analytics: help us track open rate, click-through, and donation conversions. Social media platforms : help us gauge who and what our audience is engaging with.

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Audience Donor Survey Demographics 82

Bloomerang

JULY 7, 2022

Sending a personalized, well-written appeal via direct mail can be one of the most impactful ways for schools to fundraise. Although some people think that all communication should happen online in this digital age, sending appeals through direct mail continues to be a critical fundraising strategy. Refer to the data.

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Mail Retention Practice Donor 109

Nonprofit Tech for Good

DECEMBER 19, 2017

This webinar was presented on December 19 to more than 1,900 nonprofit staff worldwide and focused on what’s new and next in online communications and fundraising to help nonprofits prepare for the future and embrace being an early adopter. JOIN] The Internet of Things for Nonprofit Organizations LinkedIn Group. The Revival of Email.

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Trend Communication United States Online 272

Nonprofits Source

JANUARY 17, 2024

Nonprofit marketing is a huge undertaking—from building your social media presence to solidifying your website’s search engine optimization strategy, there are many tasks you need to complete to spread awareness of your organization and your fundraising efforts. Let’s get started!

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Practice Marketing Fundraising Nonprofit 52

Qgiv

JANUARY 8, 2024

As we embark on another year of impactful endeavors, let’s delve into the top ways you can increase your fundraising efforts in 2024. Fundraising is a pivotal part of your nonprofit’s ability to help change the world. Employing these latest trends and best practices can help you amplify your organization’s fundraising success!

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Trend Raise Tools Tips 52

Bloomerang

DECEMBER 12, 2023

Welcome to the new era of nonprofit fundraising—where technology meets generosity. Today, we’re thrilled to introduce a groundbreaking integration that is set to redefine your fundraising experience: PayPal and Venmo are now part of Bloomerang Payments ! It’s about enhancing the donor experience and meeting donors where they are.

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Paypal Integration Digital Australia 106

TechImpact

JULY 16, 2014

Image courtesy of Fundraiser Help. According to a 2013 study conducted by Blackbaud , overall donations to nonprofits increased in 2013 by 4.9%, and digital donations increased 6.4%. Why are Americans donating more to charitable causes more than ever before despite the severe economic climate of 2013? Program interests.

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Donor Effective Fundraising Blackbaud 237

Bloomerang

APRIL 6, 2021

Now more than ever, effective fundraising is what your nonprofit depends on to survive. All this fundraising definitely involves sending appeals to your donor base. At GivingMail, we’re experts on using direct mail appeals to help organizations big and small improve their fundraising numbers and achieve their goals. Direct Mail.

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Mail Channel Strategy Fundraising 64

DipJar

JUNE 20, 2023

If your nonprofit hosts one or more fundraising events, you know that it’s easy to become predictable with the excuse that “we’ve always done this.” And long-time fundraising events have merit and are often steeped in tradition. Here are five out-of-the-ordinary types of nonprofit fundraising events. A bike race or trail ride.

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Ideas Fundraising Artist Nebraska 52

Allegiance Group

MAY 1, 2024

Navigating the complexities of year-end fundraising for nonprofits can often feel like threading through a maze of challenges. Before anything else, conduct a comprehensive analysis of your donors’ demographics and psychographics. But fret not – this is where our guide comes in. Keep reading to find out more! #1

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Campaign Guide Fundraising Storytelling 52

Allegiance Group

MAY 16, 2024

Nearly all new reports and benchmarks show a decline in both donors and dollars, and the Fundraising Effectiveness Project’s (FEP) latest Quarterly Fundraising Report is no exception. These decreases continue the post-COVID trends, leaving many fundraisers to wonder when they’ll bottom out.

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Trend Podcast Retention Nonprofit 52

TechImpact

MARCH 13, 2014

Image courtesy of The Fundraising Authority. Have you and the decision makers at your nonprofit ever been sitting around a table trying to decide which demographic you should target during an upcoming donation campaign? Well, predicting your nonprofit’s fundraising potential is not a mystery.

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Donor Giving Help Demographics 184

The Modern Nonprofit

APRIL 18, 2023

Estimated Reading Time: 6 minutes Unlock the fundraising potential of your nonprofit by understanding your target audience. Discover our step-by-step guide to connecting with donors who truly care about your mission, and watch your fundraising efforts thrive. Based on your research, create profiles of your ideal donors.

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Guide Donor Fundraising Social Media 52

Bloomerang

OCTOBER 27, 2023

Independent researchers have also conducted a number of studies to understand donor attitudes and behaviors regarding crowdfunding tipping or adding optional contributions when donating on crowdfunding platforms. Others view tipping as an extra expense and prefer not to contribute beyond their primary donation. 2014 ).

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Tips Donor Attitude Platform 94

Get Fully Funded

SEPTEMBER 14, 2021

Luckily, there are some simple actions you can take to boost your nonprofit’s revenue without planning extra fundraisers or dramatically changing your approach. Offer recurring donation options. Reduce donation page abandonment. Offer recurring donation options. Focus on building relationships. Addressing donors by name.

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Donation Strategy Retention Rate 64

Greater Giving

JULY 18, 2023

Your donor data may include phone numbers, emails, birthdays, donation history, and even meal preferences. With the rise of online donor engagement , data collection is a natural part of modern fundraising. Demographics and location: Gather demographic details like age, birthdate, and marital status in addition to geographic location.

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Data Donor History Demographics 98

Qgiv

JUNE 6, 2023

Facebook allows you to target specific demographics for a minimum of one dollar a day. Use ads to promote major fundraising campaigns, events, or cause awareness days. When scheduling your ad campaigns, keep in mind that some months are more lucrative when it comes to donations. How do nonprofits use Facebook Ads?

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Facebook Guide Demographics Nonprofit 86

Qgiv

JANUARY 4, 2022

In the modern fundraising world, creating an online fundraising strategy is essential to the success of your nonprofit. As the world continues to grapple with the ups and downs of COVID-19, it’s essential to meet your donors where they’re most comfortable, and that means coming up with inventive online fundraising ideas.

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Raise Ideas Online Help 98

Nonprofits Source

OCTOBER 25, 2023

And using nonprofit software to help you look at your donor data like a marketer can be your secret fundraising weapon. According to Double the Donation’s guide to donor data , this information can give you insight into donors’ backgrounds and motivations. Online Donation Forms Marketing isn’t just about sharing a message.

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Marketing Support Demographics Nonprofit 52

Bloomerang

OCTOBER 30, 2023

Less than one in five new donors who donated on GivingTuesday will give a second gift, according to the Fundraising Effectiveness Project. Reflect and analyze Review your results from GivingTuesday , including the total amount raised, donor demographics, and the success of your different approaches and social media channels.

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Gift Mobile Phone Demographics 80

ASU Lodestar Center

JUNE 1, 2022

The 2018 Global Trends in Giving Report shows that, regardless of generation, online is now the preferred channel for donations. There’s absolutely no way that we can connect with that big of a base of alumni to do fundraising without technology.” AI fundraising. million alumni. Sentiment analysis.

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Fundraising Analytics Analysis Nonprofit 98

sgEngage

MAY 27, 2021

Whether you’re brand new to nonprofit work or a veteran of the sector, you’re probably aware that GivingTuesday is one of the most important fundraising days of the year for many nonprofits. billion was donated to nonprofits on GivingTuesday in 2020. You can create a research-based fundraising strategy. .

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Giving Retention Metrics Demographics 119

TechImpact

JUNE 3, 2014

Drilling down below surface level, beyond just the gross amount of donations your nonprofit received last year, will reveal a wealth of information that will help your nonprofit better analyze your donation situation. Identify the different groups of donors your nonprofit is currently engaging. Calculate and measure. Strategize.

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Data Donor Retention Demographics 215

Greater Giving

APRIL 16, 2021

Reaching out to a selected group of donors can sometimes miss the mark and not make it to the intended audience. A strong donor segmentation is much more than just breaking up your donor list into the basic demographic groups that define your community by age, location, or gender. What is Donor Segmentation?

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Communication Donor Strategy Phase 80

sgEngage

APRIL 10, 2023

Whether you’re brand new to nonprofit work or a veteran of the sector, you know that Giving Tuesday is one of the most important fundraising days of the year. Because of Giving Tuesday’s major fundraising potential, it’s never too early to start planning your campaign. Create a research-based fundraising strategy.

Demographics 75

Demographics Retention Donor Research 75

Bloomerang

NOVEMBER 8, 2023

Sarah has been donating to protect animals for several years and has gradually increased her contributions over time. This allows nonprofits to tailor their communication and engagement strategies to better meet the unique needs and preferences of each group, ultimately improving donor engagement and fundraising success.

Donor 62

Donor History Director Survey 62

Allegiance Group

APRIL 15, 2024

Donor acquisition is the process of attracting new supporters and convincing them to donate to your cause through marketing efforts. Evaluate past fundraising and acquisition campaigns. the timing of their donation)? Then, nudge them toward lead-capture opportunities, and, finally, compel them to donate. Learn More!

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Fund Donor Strategy Search 52

ASU Lodestar Center

MAY 5, 2020

The sector remains staggeringly white in its leadership structure and fundraising tactics. The monolithic representation at the top of the nonprofit structure bleeds into representation among fundraising professionals. These figures do not mesh with the trending demographics in today’s America.

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San Jose United States Fundraising Arizona 52

sgEngage

APRIL 6, 2022

These days, peer-to-peer fundraising takes many forms. It might be a virtual fundraising campaign. No matter what your peer-to-peer fundraising looks like, one thing’s the same: you must communicate with your participants. Email is a powerful tool for peer-to-peer fundraising. It might be an in-person run, walk, or ride.

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email Communication Create Fundraising 74

Whole Whale

AUGUST 25, 2021

Small nonprofits saw a 17% decline in donations during April, May, and June 2020 compared to the prior year. The outlook for nonprofits in 2021 and 2022 seeking more donations is optimistic—this is especially true if your nonprofit is flexible and willing to adapt to the online donation ecosystem. Corporate giving totaled $18.45

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Stats Trend Mail Fundraising 96

Greater Giving

AUGUST 27, 2021

The recent surge in small, individual donations may shape the future of nonprofit fundraising. GivingTuesday reported an 11% increase in participation small donors (those who gave gifts of less than $500)—a marked change from previous years, when overall charitable donations by individuals actually decreased.

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Trend Donor Giving Social Media 105