NonProfit PRO

JULY 13, 2023

We know that more targeted and relevant marketing drives higher response rates and engagement, and to get more targeted and relevant, you need great data. Here are some techniques to help any organization use data to create new models, audiences, and pools of targeted prospects that look just like their best donors.

Technique 220

Technique Model Audience Profile 220

EveryAction

AUGUST 29, 2023

However, relying on legacy data and outdated tools can hamper your fundraising efforts and keep you from meeting your fundraising needs. Here’s how—and why—nonprofits should move from legacy systems to data-driven decision-making. Consider one donor, Janet, who earns $300,000 per year, and another donor, Bethany, earning $200,000.

Data 214

Data Gift Giving Children 214

Greater Giving

JULY 18, 2023

Donor Data Management How To Supercharge Relationships You’ve spent weeks, months, or even years collecting every bit of data your donors produce. Your donor data may include phone numbers, emails, birthdays, donation history, and even meal preferences. Organize and segment your data in your CRM.

Data 98

Data Donor History Demographics 98

NonProfit PRO

SEPTEMBER 7, 2023

The first obstacle in any quest for clean data is knowing what’s in it. Download this ebook to learn how data profiling can help you find, fix & monitor the bad data in your system to boost donor engagement, optimize fundraising efforts, and improve decision-making.

Data 231

Data eBook Business Guide 231

NonProfit PRO

SEPTEMBER 14, 2023

The first obstacle in any quest for clean data is knowing what’s in it. Download this ebook to learn how data profiling can help you find, fix & monitor the bad data in your system to boost donor engagement, optimize fundraising efforts, and improve decision-making.

Data 223

Data eBook Business Guide 223

NonProfit PRO

JANUARY 20, 2023

Start your new year off right with this essential resource for 2023 success!

Retention 215

Retention Donor Program Data 215

NonProfit PRO

JANUARY 27, 2023

Start your new year off right with this essential resource for 2023 success!

Retention 209

Retention Donor Program Data 209

NonProfit PRO

OCTOBER 19, 2023

The first obstacle in any quest for clean data is knowing what’s in it. Download this ebook to learn how data profiling can help you find, fix & monitor the bad data in your system to boost donor engagement, optimize fundraising efforts, and improve decision-making.

Data 181

Data eBook Business Guide 181

Nonprofit Tech for Good

SEPTEMBER 13, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 592 online fundraisers.

Stats 280

Stats Data Online Fundraising 280

NonProfit PRO

MAY 10, 2023

Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!

Data 215

Data Tools Fundraising Mail 215

NonProfit PRO

JUNE 7, 2023

Successful direct mail campaigns help donors understand the goal, visualize their impact, and get excited about giving. Using data and segmentation, nonprofits can target donors with customized messaging that resonates on a personal level. And while managing segmented data can be complex, it does not have to be difficult.

Data 183

Data Giving Mail Goal 183

Bloomerang

APRIL 19, 2024

In the realm of nonprofit organizations, effective data management is essential for optimizing resources, enhancing donor relations, and achieving mission-driven goals. However, many nonprofits grapple with the challenges of managing data efficiently due to limited resources, disparate data sources, and manual processes.

Data 86

Data Management Government Analytics 86

NonProfit PRO

JANUARY 10, 2023

Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!

Data 235

Data Tools Fundraising Mail 235

NonProfit PRO

JANUARY 26, 2023

Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!

Data 211

Data Tools Fundraising Mail 211

Kindful

MARCH 25, 2021

Nonprofit marketing leaders are always thinking about how to best communicate with their donors. Personalized and valuable communication is what builds relationships, and long-lasting donor relationships are what set the foundation for nonprofit growth. You’ll be exploring: What type of donor data should you collect?

Communication 98

Communication Donor Data Guide 98

NonProfit PRO

NOVEMBER 3, 2022

Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!

Data 227

Data Tools Fundraising Mail 227

Bloomerang

MAY 8, 2023

Understand how your donors give to unlock their generosity. Donor segmentation is essential to every nonprofit’s toolkit. Segmentation creates a personalized experience for constituents and impacts donor retention. Effective donor segmentation requires an understanding of your donors and how they give.

Group 80

Group Action Data Donor 80

Bloomerang

AUGUST 14, 2023

Becoming savvier about donor advised funds is a current trend in nonprofit fundraising. As a nonprofit, finding out which donors have a donor-advised fund (DAF) can be challenging since DAF accounts are privately held and not public entities, and because they are managed by sponsoring organizations or financial institutions.

Fund 68

Fund Donor Strategy Help 68

Nonprofit Tech for Good

MAY 13, 2022

How much time do you spend thinking about where your donors are coming from ? It is super important to understand where your donors are coming from and how you could be acquiring more! How to keep growing your donor acquisition. While acquiring (and keeping) new donors can often feel like a game of chance, it really shouldn’t.

Donor 294

Donor Track Campaign Facebook 294

sgEngage

MARCH 15, 2024

There is no one-size-fits-all approach to measuring performance, but every successful fundraising team should have the ability to assess and refine its data. The goal is then to turn those data insights into actionable tasks. Your team can decide which data points and KPIs matter most to your strategy and your mission.

Measure 88

Measure Help Analysis Metrics 88

NonProfit PRO

MARCH 7, 2023

Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!

Data 195

Data Tools Fundraising Mail 195

CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter? From there, you can analyze the data.

Audience 82

Audience Donor Survey Demographics 82

Bloomerang

OCTOBER 1, 2021

Your donors fuel your organization’s work, so it’s crucial to maintain a healthy, thriving base of supporters. A major part of connecting with these individuals and optimizing the giving experience is utilizing the data you collect about their giving trends to inform your future fundraising decisions. . Great question!

Report 121

Report Data Donor Metrics 121

Nonprofit Tech for Good

SEPTEMBER 23, 2020

#GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign. From the 2020 Global Trends in Giving Report : 2) 9% of donors worldwide donated to a nonprofit, NGO, or charity on GivingTuesday 2019. 12) 74% of GivingTuesday donors volunteer.

Statistics 363

Statistics Donor United States NGO 363

Bloomerang

FEBRUARY 13, 2023

Community Brands recently shared donor retention data that reinforced alarming trends that the nonprofit sector has been monitoring for a while. In their survey, they asked nonprofits what their current donor retention rate was: about 60% said they didn’t know and the rest had an average donor retention rate of 45%.

Donor 102

Donor Strategy Retention Help 102

Nonprofit Tech for Good

FEBRUARY 1, 2022

The Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To access the complete data, please take the Global NGO Technology Survey and then visit the Open Data Project Hub. 5% use TikTok.

Social Media 335

Social Media Stats Data Media 335

Nonprofit Tech for Good

FEBRUARY 5, 2023

But did you know it’s also a great way to acquire new donors for your nonprofit? You can easily acquire new donors using peer-to-peer fundraising. Are you ready to expand your donor base? If yes, keep reading to learn four ways that you can acquire new donors with your next peer-to-peer fundraiser! That’s right!

Donor 339

Donor Fundraising Template Game 339

NonProfit PRO

MAY 13, 2021

As nonprofit organizations struggle to become agile, development staff members often must work overtime to get donor and gift data into the system quickly and correctly. If you’re a Salesforce user, wouldn’t it be great if you didn’t have to waste precious time on manual efforts?

Data 204

Data Impact Gift System 204

Candid

JANUARY 11, 2024

Among Candid’s top evergreen priorities is to ensure we both have the best data possible for the sector and that we get it into the hands of all who can benefit. This is key to living up to our nonprofit mission to provide data as a sustainable public good that supports the entire sector’s success. Add real-time data.

Data 85

Data Profile Picture Accessibility 85

Bloomerang

SEPTEMBER 22, 2021

During a hectic work day where many can only squeeze in a lunch break between firing off emails, it can be hard to know if you’re making your donors feel appreciated or if you’re giving them the impression that they’re getting copy and paste interactions. That’s why you need to chart your donor lists carefully.

Question 119

Question Donor Help Method 119

Nonprofit Tech for Good

APRIL 21, 2022

According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. It lets donors determine for themselves that their donation, involvement, and passion moved the needle and made a measurable contribution to the world. 2) Give social media shoutouts.

Impact 341

Impact Donation Donor Social Media 341

Pamela Grow

NOVEMBER 6, 2023

As a nonprofit leader, you know the importance of donor data. But your data collection contains sensitive information about your supporters, and they trust you to handle that data carefully. Thankfully, your nonprofit constituent relationship management (CRM) system can help keep donor data safe.

Data 52

Data Donor Software Nonprofit 52

Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

email 334

email Marketing Data Digital 334

NonProfit PRO

APRIL 13, 2023

Make 2023 a year of growth and enhance your fundraising data with Melissa’s smart, sharp data quality tools!

Data 130

Data Tools Fundraising Mail 130

TechImpact

AUGUST 20, 2014

There are more tools available to nonprofits today that can be used for measuring their donor data than ever before. Whether it be a CRM , GoogleAnalytics , or a social media analytic tool like SproutSocial , measuring and understanding data is an essential part of contemporary business. Data degrades. Here’s some data.

Data 175

Data Donor Database Nonprofit 175

Greater Giving

FEBRUARY 29, 2024

Fundraising Data: The Secret Weapon for Event Success During the Greater Giving hosted webinar Data-Driven Events: Elevating Fundraising Success , Stephen Kilbreath and Julianne Read of Kilbreath Events discussed the power of data-driven fundraising. Ask lots of questions of your data to get answers that will help you.

Data 52

Data Fundraising Donor Survey 52

sgEngage

JANUARY 30, 2024

If your nonprofit is ready to dive deeper into the world of AI fundraising to boost donor engagement with your mission, this is the place to start! In this guide, we’ll review the basics of AI fundraising tools and a few strategies for using these solutions to improve donor relationships.

Tools 84

Tools Donor Fundraising Survey 84