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What’s trending? Top subject searches in Candid nonprofit profiles 

Candid

It’s one way to get inside the minds of people who use Candid’s GuideStar to discover organizations aligned with their values. In February, bucking end-of-year trends, none of these human services sub-categories were searched more often than the arts and culture sub-categories listed above.

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Why do we keep working in museums?

Museum 2.0

TL;DR A lot of really shitty people hate museums and hate that museums would even attempt social justice therefore museums are okay, maybe. It is well documented that most jobs in museums pay poorly. Gainful, full time museum employment is also notoriously difficult and competitive.

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professionals

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Year Three as a Museum Director. Thrived.

Museum 2.0

I''ve now been the executive director of the Santa Cruz Museum of Art & History for three years. We talk a lot at our museum about empowering our visitors, collaborators, interns, and staff by making space for them to shine. We work hard to name and build our culture in many ways. Naming our goals and our culture.

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Year Five as a Museum Director: Good to Grow

Museum 2.0

Five years ago, I left the consulting world to take the helm at the Santa Cruz Museum of Art & History (MAH) at a time of crisis and change. As I did at the one-year and three-year mark, here are some of the things I'm most proud of, mistakes I've made, and questions on my mind as we head into the next five years.

Museum 20
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5 Steps to Content Marketing Success for Arts and Cultural Nonprofits

Connection Cafe

How can arts and cultural organizations start leveraging content marketing? Surely this doesn’t apply to zoos, museums, and theaters does it? There are 5 steps to start a content marketing program at your arts and cultural organization. Look at your purchase history and see if there are any trends. Absolutely!

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Six Museum-Related Blogs You Might Not Know About That Are Really Good

Museum 2.0

I believe that the museum blogosphere is still underdeveloped and there's lots of room for people to share their inspiration, experience, and ideas. While this blog started by focusing on audience research, topics include subjectivity, participation, innovation, and culture shifts. The Museum of the Future. you get the idea.

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Art Brings People Together: Measuring the Power of Social Bridging

Museum 2.0

Earlier this fall, I read this headline: "Stanford study: Participation in a cultural activity may reduce prejudice." When the music video was focused on Mexican culture, the researchers found that the white and Asian participants demonstrated a decrease in prejudice against Latinos, both immediately after the activity and six months later.

Measure 47