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Build excitement before you ask: Rethink your year-end giving social media plan

Candid

And most importantly, get them used to engaging with your content. Here are a few types of content you can add to your social media plan to support your success this giving season. Then, reshare them to your feed with some slight changes to the text, so they’re not exact duplicates. This is another great way to build community.

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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

This will allow you to make sure you are creating content that speaks to those donors, as well as providing easy ways for them to give. Consider offering exclusive content, a VIP ticket to your next fundraising event, or an entry into a raffle. Barriers To Giving: What is preventing them from giving, or giving more?

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10 Mistakes Your Nonprofit Is Making On Social Media

Achieve

This often leads to social media efforts being an afterthought, which turns into a cycle of posting reactive content vs. proactive content. . Hint: A great time to do this is when you are creating your annual budget and marketing plan. Hint: I typically recommend posting 3-4x per week per channel as a starting point.

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Deepen the Donor Relationship by Focusing on the Donor Journey

Get Fully Funded

We rely on friends just like you to help us feed our community’s veterans.” …along with a nice photo Which one would make you feel great about the gift you just made? You can simplify the process by putting a few of these helpful hints into play: Automate. Which sounds better? Thank you so much for your generous gift. Map it out.

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5 Technology Tips for Increasing Matching Gift Revenue

DNL OmniMedia

For example, let’s say your fundraising team is looking to increase your matching gift efforts and collect more corporate donations for your cause ( hint: you should be !). By spoon-feeding donors all the details they’ll need, you can significantly streamline the process and drive more match revenue for your cause.

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Four Reasons Why Nonprofits Should Question Facebook’s Integrity, Longevity, and ROI (Return on Investment)

Nonprofit Tech for Good

I have been in trainings where if I even hint that perhaps Facebook is a little over-rated, then eyes glare, people shift in their seats, and I have recollections of a few people even walking out. Facebook doesn’t want a bunch of free agents out there cluttering up the News Feed, so Pages must now be authenticated/authorized.

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Making Facebook Groups Rock for Nonprofits – Guest Post by Miriam Brosseau

Beth's Blog: How Nonprofits Can Use Social Media

Here are some helpful hints to make your Facebook group a truly vibrant platform: Maximizing group features for networking and engagement: Tagging individuals in posts. Facebook is a “picture economy” (whereas Twitter is a “link economy” ); pics are the most engaged content, the most in-demand. The power of pictures.

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