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Nonprofit Email: The Rules of Engagement

Pamela Grow

According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! Social media, on the other hand, lags behind with an average ROI of 94%. A study by Edgerank Checker found that Facebook posts from nonprofit Pages only reached an average of 7.7% The numbers don’t lie! So, what do you think?

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Four Reasons Why Nonprofits Should Question Facebook’s Integrity, Longevity, and ROI (Return on Investment)

Nonprofit Tech for Good

The vast of majority of nonprofits love Facebook too. Yet recently, I sense some frustration with Facebook from nonprofits. I think the time has come for nonprofits to examine Facebook a little deeper. To question Facebook and it’s integrity, longevity and ROI [Return on Investment]. That said, people love Facebook.

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Three Recent Facebook Upgrades That Nonprofits Need to Know About

Nonprofit Tech for Good

One of the most important lessons that all nonprofit social media managers need to learn is that social media is constantly in flux. That said, Facebook has made some recent upgrades – and more are coming – that nonprofits need to know about. Once you get accustomed to a tool, it changes in an attempt to reinvent itself.

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How This Nonprofit Increased Donations After Switching to Salesforce

Saleforce Nonprofit

Board members and their contacts were often connected to both chapters and corporate donors, but those opportunities were obscured or staff were rowing in opposite directions. Meanwhile, the multiple content types and dynamic feeds made it easier for our staff to manage everything internally. Learn more about Nonprofit Cloud.

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Navigating Nonprofit Data Warehouses: A Comprehensive Guide

DNL OmniMedia

Nonprofits collect and generate vast amounts of data, ranging from individual donors’ contact information to program outcomes, but they often struggle with organizing and utilizing the information effectively. This is why data warehouses can have such a significant impact on nonprofits. What is a Nonprofit Data Warehouse?

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Thursday Thoughts | Last-minute to-do items before GivingTuesday 2022

EveryAction

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good. What are some last-minute to-do list items and tactics that can help nonprofits before GivingTuesday?

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

This is the sixth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

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