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Closing the Loop Between Social Media and Offline Action

Beth's Blog: How Nonprofits Can Use Social Media

But as a bonus, I learned from Facebook expert Mari Smith , that sandwich boards and window clings with Facebook and Twitter IDS are an effective technique to close the loop between offline and social media. to track how your online social network activities are driving offline actions.

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6-Year Online Giving Study Helps Nonprofits to Fundraise More Effectively

Wild Apricot

Network for Good and TrueSense Marketing have just released a landmark study of “the online giving experience” between 2003 and 2009. The Online Giving Study looks at $381 million in donations made to 66,470 different nonprofits through the nonprofits’ websites, donation portals and social networks.

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Back to School, Back Online

Amy Sample Ward

New research out today from nfpSynergy shows that organizations who serve youth may want to be going online to reach them. The newest report, out today, focused on the use of social networking platforms by young people who are/aren’t also involved with charities. The Research. What It Means. No running in the halls!

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New on SSIR: Slacktivism, the gateway to change?

Amy Sample Ward

Create opportunities for taking action that bridge online and offline, and start moving people on both sides of the computer. Getting Offline. Online connections with organizations and causes can help expose people to information about issues in a much richer, more dynamic, and more accessible (not to mention more scalable) way.

Change 194
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An 11-Step Guide to Successful Crowdfunding Campaigns for Nonprofit Organizations

Nonprofit Tech for Good

By Paige Kutliek , SEO Manager at GoFundMe ––a free fundraising platform for charities, people, and the causes you care about. We’ll cover how to best reach your supporters through different avenues and how to cast a wider net to reach people outside of your social network. 8) Promote your fundraiser offline.

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Solutions to Turning Offline Donors into Online Supporters

Connection Cafe

Online fundraising has seen a remarkable rise in the past few years. While beautiful charity galas and creative offline campaigns still gather support for nonprofits’ causes, they slowly slip away from donors’ focus. So which are these extra ingredients when adopting an online reach for donations?

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What 1.9 Million Donors Can Tell Us About Fundraising on the Web: A Cliff Notes Tour of The Online Giving Study

NTEN

million gifts 1.879 million unique donors 66,470 different nonprofits Seven-year time span (2003-2009) Donations from a wide range of nonprofit sizes and types About the Study The purpose of this data mining wasn’t to create another study about the rapid growth of online giving (though it is skyrocketing). We looked at: 3.6

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