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Building Blocks of Effective Creative: Relevance

M+R

We began to unpack the challenges and obligations of developing ethical creative in a roundtable discussion with our friends Amirio Freeman of Feeding America and Rosa Del Angel of Oxfam America. This understanding can include multiple dimensions: Demographics, including race, ethnicity, gender, class, age, and more. Right Channel.

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5 Steps To Increasing Your Facebook Reach

TechImpact

Facebook is one of the most important social media channels for almost every nonprofit in operation today. With new features being added to support nonprofits and their missions, Facebook’s usefulness to the nonprofit sector will only grow. Empower or inspire a certain demographic? Do you want to educate donors?

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How to Communicate Meaningfully with Nonprofit Supporters in an Election Year

Media Cause

Remember, as you navigate the news cycle and other big issues, they shouldn’t take away from the importance of your work as a nonprofit. Many of your supporters will have at least one thing in common this year—they’ve already been and will continue to be incessantly asked to donate across channels. They are real people.

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TREND SPOTLIGHT: Small Donors Are Giving Big

Greater Giving

Who are these new small donors, how do you find them and channel that generosity into your organization? Despite this steadily growing wealth gap, Millennials nevertheless proved to be the most generous demographic, donating 10% more than any other age group since the beginning of COVID-19. Embrace small donations!

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Great reads from around the web on October 14th

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). But these characteristics won't change about the demographic: They are vocal, demanding and discerning."

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13 Tools To Help You Create the Best Nonprofit Social Media Campaigns Ever

Qgiv

The good news? Buffer also offers analytics tools so you can learn more about your audience’s demographics and keep tabs on what posts perform best. This tool offers a way to link specific posts to pages on your website so your followers can easily find or act on what they see in your feed. We’re here to help!

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Is Your Nonprofit Too Old To Barf Rainbows on Snapchat?

Beth's Blog: How Nonprofits Can Use Social Media

SnapChat has been around for a few years, but I have not focused on it because as a babyboomer I’m not the target demographic. Snapcha t is a mobile app that lets users exchange text messages, photos and videos that disappear in 24 hours. Twitter is for keeping up with news and live events. This is called disposable media.