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The complete year-end guide to maximizing matching gifts

EveryAction

Needless to say, if you’re a fundraiser, meeting your organization’s fundraising goal is top of mind in the fall and winter. One way to bring any organization’s end-of-year fundraising strategy to the next level is a matching gift strategy. In the end, the nonprofit receives two gifts for the cost of soliciting one!

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The Unsung Hero in Fundraising Campaigns Isn’t Raffles—It’s Sweepstakes!

Nonprofit Tech for Good

Whether virtual, in person, or hybrid, raffles are an effective way to raise money for your nonprofit (case in point—the $9,420,506 raffle organizers on Eventgroove have earned for their causes since November 2019). Things to Keep in Mind When Running a Sweepstakes. Especially those who are unable to host raffles due to legalities.

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How to Run an Online Fundraising Campaign

Get Fully Funded

A well-rounded fundraising plan should include a variety of strategies like a signature event, appeals, monthly giving, and at least one online fundraising campaign. In short, you need to build a CAMPAIGN. What IS an Online Fundraising Campaign? An online fundraising campaign is different than a simple online fundraiser.

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10 Simple Strategies for a Successful Year-End Giving Campaign

Get Fully Funded

With Giving Tuesday in the rear view, it’s tempting to forgo a year-end giving campaign and coast to the end of the year, catching up on work and enjoying the holidays. A year-end giving campaign is your chance to win over donors when they are in a giving frame of mind. This is NOT the time to take your foot off the gas!

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Capital campaigns and donor fatigue: combatting your fears

Candid

Capital campaigns are big undertakings, for both you and your donors. They’re the ultimate testing ground for your donor stewardship tactics, as you’ll be asking for quite a lot — extra-large gifts, multi-year commitments, feasibility study interviews, and more. It’s natural to fear donor fatigue during a capital campaign.

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Who Qualifies as a Major Donor Prospect for Your Organization? (3 Guidelines)

The Fundraising Authority

Far too many organizations reply “everyone is a prospect” or “everyone with enough money is a prospect.” You only have so many staff members, so much money and so much time in a day. In order to be a major donor prospect, the person has to have the capacity to give at the level that you consider to be a major gift.

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What’s the Real ROI of Your Nonprofit’s Capital Campaign?

sgEngage

Often, in fundraising, people would like to know the ROI of various ways of raising money. Or how about your capital campaign? Dataro has written a clear and effective post on calculating ROI for fundraising campaigns. Capital Campaigns and ROI. How do you determine your capital campaign’s ROI?

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