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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Step 1: Build the top of your funnel SImply put, building the top of the funnel means participating in activities designed to create awareness about your association. So how can you build the top of your membership sales funnel? The people on your list are likely not all members but they signed up for a reason.

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3 Essential Social Media Fundraising Metrics for Nonprofits

Achieve

In this guide, we’ll walk through three key social media fundraising metrics, as well as how you can improve them: Social Media Engagement Rate Conversion Rate Social Media Return on Investment Ready to tap into the full potential of social media fundraising? Incorporate compelling stories. Thank supporters often.

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Building a Complete Virtual Auction Toolkit: 5 Essentials

sgEngage

Streamlined registration and checkout process. This data can also help guide the follow-up and stewardship processes, as you can quickly sort bidders by total contributions or other engagement metrics. Be sure to link directly to your virtual auction’s website or registration form.

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Top Ten Data Challenges (And Solutions) for Associations

Association Analytics

Solution : One way to combat this challenge is to build out a central repository using a modern ecosystem. 8: Your Organization Doesn’t Have KPIs and Metrics Challenge : Without key performance indicators (KPIs) or metrics, your organization is missing out on vital information about your members. Set up your KPI and metrics!

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Level Up Your Marketing with Analytics

Association Analytics

With membership marketing, the key is to build loyalty. By having tags in place, you can start building personas around your member’s behaviors and demographics and begin to learn what types of products and services they are interacting with and when. This is important for conversion metrics or click-through success metrics.

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

When it comes to observing data, IAEE likes to focus on metrics including product and publication downloads, event registrations, email interaction, social media engagement, volunteer signups, and donations. One opportunity IAEE uses for observation is a series of small group discussions called Community Buzz Hours.

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Don’t Fear Your Dirty Data

Association Analytics

Even without a complete data set (which is practically unattainable), you can still do things like send renewals, get event registrations, create membership reports and raise funds for your foundation. Keep monitoring the growth with metrics (for example, decreased number of duplicates, increase in completion rate of certain fields.).

Data 169