Remove Benchmark Remove Metrics Remove Resource Remove Statistics
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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

It’s OK to not include links in conversational tweets and replies, but even then sharing links to resources or call-to-actions (CTAs) is often appropriate and useful, especially in Twitter Threads. Create custom graphics for powerful quotes, statistics, and call-to-actions. Schedule tweets in advance.

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Nonprofit Email: The Rules of Engagement

Pamela Grow

According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. Your open rate is, of course, one of the most important metrics you’ll want to track. of their total audience. Imagine the missed opportunities! Something like this.

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Direct Mail Donor Acquisition Strategies

Allegiance Group

Donors are your nonprofit’s greatest resource. We recommend you start with these 7 Key Database Metrics. These are the types of metrics you can share to help make the case for the much-needed investment in acquisition. Average gift statistics help you assess which organizations’ donors give larger gifts typically.

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How to Develop a Successful Nonprofit Fundraising Strategy

Bloomerang

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. In fact, Double the Donation’s fundraising statistics show that 63% of donors in the U.S. Also, review your fundraising metrics and data from previous campaigns. Offers accountability. Email marketing software.

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Measuring the Impact of Your Nonprofit Program

Beth's Blog: How Nonprofits Can Use Social Media

Many times, nonprofits, especially smaller ones, do not have the resources to hire outside consultants to measure the impact of their programs. Set Program Goals & Metrics. Clarify quantifiable outcomes or metrics that can be easily measured on a routine basis. How can they get started? Report Out.

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Humane Society: Tactics for Sustained Engagement

Beth's Blog: How Nonprofits Can Use Social Media

That’s also how we’ve been able to obtain more resources to handle the volume we have.&#. She went to say that she thinks too many folks are focused on the Facebook Like as the social media success metric. “Who cares? Do those people do what you want them to do, like advance the mission of your organization?

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Data and Analytics Tweet Chat Recap

Tech Soup

The tweet chat covered why data is important for nonprofits and libraries, how to identify what data to collect, and provided guidance on software resources organizations could use for collecting and analyzing data. Even text can be measured with text analysis tools that can provide statistics on keywords and gauge sentiment.