article thumbnail

Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

TikTok Ads Library: [link] Shows ads from brands, creators, influencers across different ad formats like in-feed, brand takeovers, etc. Doesn’t seem to share info about cost or impressions. Nonprofits can use this information to benchmark their own ad performance and identify areas for improvement.

Library 104
article thumbnail

Nonprofit Social Media Benchmarks Study

Care2

Interested in setting Facebook and Twitter benchmarks for your nonprofit but don’t know where to start? Check out M+R Strategic Services first Nonprofit Social Media Benchmarks Study , which includes sample research by groups such as Easter Seals, Oxfam, Human Rights Campaign, League of Conservation Voters, and more.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Nonprofit Email: The Rules of Engagement

Pamela Grow

According to the Nonprofit Email Engagement Benchmark Study by M+R , the average email open rate for nonprofits is around 25%, while the click-through rate hovers at 2.5%. Steer clear of info@ABC.org. Is there an organization you could partner with, as Feeding America did with Mother Jones? of their total audience.

email 52
article thumbnail

NTEN Member Buzz Round-Up

NTEN

M+R Strategic Services released the 2009 eNonprofit Benchmarks Study ( with NTEN ) last week, and Allyson Kapin wrote up some top take-aways. Looks like Peter Campbell , via his TechCafeteria project, has set up a handy nptech feed aggregator to pull in nonprofit technology info from the web into one spot. Thanks, Peter!

NTEN 40
article thumbnail

Unpacking Engagement Metrics for the Nonprofit Blog

Beth's Blog: How Nonprofits Can Use Social Media

"   I've been trying think through a benchmarking process that would identify metrics to track, how to track, and how to reflect on the data to make improvements in your blog. .    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "  

Metrics 71
article thumbnail

10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

However, to stand out from the other nearly one hundred million Facebook Pages vying for likes, comments, and shares, your nonprofit needs to excel at Facebook to ensure News Feed exposure. Their experience of your page will occur primarily in the News Feed. First impressions are important on social media.

Facebook 364
article thumbnail

How Unused Gift Cards Can Support Nonprofits - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Contact them for more info. Sound interesting?