Allegiance Group

FEBRUARY 14, 2023

Donors are your nonprofit’s greatest resource. From January to June 2022, the number of donors declined by 7%, and overall donor retention decreased by 4.2% Additionally, retention rates for first-time donors declined from 25.3% Additionally, retention rates for first-time donors declined from 25.3%

Mail 52

Mail Donor Strategy Files 52

Bloomerang

AUGUST 16, 2021

Mastering personalized, customer-centered philanthropy facilitation, especially mid-level and major donors, to increase donor lifetime value. One of the biggest problems nonprofits face is improving their low donor retention rate. Start with benchmark data. The same is true for ongoing vs. first-time donors.

Analytics 122

Analytics Strategy Fundraising Benchmark 122

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. The big sound bite from this year’s Benchmarks Report is that total online revenue grew by only 1% in 2018. Donors and nonprofits love monthly giving. Online revenue growth has plateaued.

Benchmark 81

Benchmark Digital Report Learning 81

Neon CRM

SEPTEMBER 7, 2023

Spending some time planning your year-end fundraising activities will help you connect with donors, inspire them to support your work, and start building donor relationships that will carry over into the next year and beyond. How many new donors did you acquire? Which of your year-end donors were repeat donors?

Campaign 98

Campaign Fundraising Retention Template 98

Nonprofit Tech for Good

FEBRUARY 12, 2021

According to the 2020 Benchmarks Data from M+R , overall online giving revenue increased by 10% in 2019, and revenue from monthly gifts increased by 22%. Access to real-time reports with donor and transaction information for your CRM, and forecasted donations for the month. The appeal of rounded up donations.

Effective 278

Effective Fundraising Nonprofit Channel 278

sgEngage

MARCH 22, 2024

This evolution has been driven by several factors: The need for increased engagement A more personalized approach to connecting with donors The popularity of activity trackers, such as Fitbit and Apple Watch And you cannot underestimate the importance of mobile fundraising. What Activity Will Appeal to Your Donors?

Track 91

Track Activities Active Activism 91

NetWits

AUGUST 8, 2012

Online donor solicitations are powerful. The allure to both nonprofits and potential donors is obvious. The Surprising Truth About Online Donors. Many organizations see the immediacy of giving, the larger average donations from online donors, and the relatively low costs in producing solicitations and look no further.

Offline 219

Offline Donor Online Fundraising 219

sgEngage

NOVEMBER 10, 2023

Recurring donations are gifts to a nonprofit organization made by a donor on an ongoing basis, typically monthly. As a result, organizations can demonstrate growth and impact to donors while strengthening their commitment to the mission. And donors like it. And donors like it.

Donation 52

Donation Blackbaud Retention Gift 52

Connection Cafe

FEBRUARY 14, 2017

When asked by organizations whether their online fundraising programs should focus on donor acquisition or donor retention, I say, “Yes.”. As fundraisers, we don’t have the option of choosing; we must solicit from existing donors while simultaneously growing prospect lists and converting new leads into first-time donors.

Retention 37

Retention Donor Online Research 37

Nonprofit Tech for Good

MARCH 20, 2018

At the time, making an online donation was a radical concept that executive staff and donors resisted, but it was a new technology that Gen X knew would change fundraising forever – they just didn’t think it would take this long. Source: Benchmarks. 8) 66% of donors have volunteered within the last 12 months.

Stats 243

Stats Online San Francisco Fundraising 243

Nonprofit Tech for Good

JUNE 23, 2020

As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information. It’s also worth sending a postcard campaign to your one-time donors asking them to become monthly donors.

Practice 339

Practice Online Fundraising Nonprofit 339

Neon CRM

SEPTEMBER 29, 2023

With 12% of all gifts made during the last few days of the year , fundraising emails are a powerful tool to encourage year-end generosity among your donors. And what’s most important to communicate to donors as the year comes to a close? Never rely on fundraising emails as the only way you connect with donors.

email 98

email Giving Template Gift 98

DNL OmniMedia

NOVEMBER 12, 2020

As a nonprofit fundraising professional, you know that raising major gifts is one of the most strategic efforts your organization will complete. Major gifts are not only a highly-strategic effort, but also a high-stakes one— for many nonprofits, over 80% of their total fundraising dollars come from major contributions alone.

Metrics 52

Metrics Gift Track Tech 52

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

Benchmark 62

Benchmark Digital Trend Report 62

Qgiv

OCTOBER 3, 2023

End of year giving trends Giving Tuesday vs December 31 Maximizing both Giving Tuesday and Decemeber 31 End of year giving trends Giving has been declining since 2022, so year-end fundraising can be a great opportunity to raise more for your organization and hopefully recover some lapsed donors! billion for nonprofits alone.

Trend 52

Trend Giving Social Media Gift 52

sgEngage

SEPTEMBER 7, 2022

There are many factors in fundraising, from early engagement to a donor’s ultimate or legacy gift. They spend time cultivating and engaging donors. This means that a donor may have two or even three different people from the same organization soliciting them before they finally make a gift.

Develop 74

Develop Management Gift Proposal 74

Pamela Grow

OCTOBER 30, 2023

According to the latest M+R Benchmarks Study , monthly giving increased by 11% in 2022, making up 28% of all online revenue. To take advantage of this trend toward recurring giving, your nonprofit will need to look inward at its donor data. Understand donors’ giving behaviors. Understand donors’ giving behaviors.

Analytics 52

Analytics Data Giving Metrics 52

Bloomerang

MAY 31, 2022

A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. That’s because all nonprofits have similar goals, including connecting with more donors, boosting their donor retention rates, and developing strategic, sustainable partnerships with other organizations.

Strategy 104

Strategy Develop Fundraising Nonprofit 104

Bloomerang

AUGUST 21, 2023

The Fundraising Planning and Climate Report ’s findings show the following: Adjust fundraising strategies : Based on the report’s predictions, consider adjusting your fundraising strategies to align with the current socioeconomic and cultural climate, and donor preferences. Determine the capacity to give of your donors and funders.

Action 75

Action Report Practice Fundraising 75

DNL OmniMedia

OCTOBER 13, 2020

Securing major gifts is an incredibly strategic effort. Each step you take with a prospect, from the first communication to receiving a gift, needs to be carefully tracked and planned for. At DNL OmniMedia, we help nonprofit organizations use their technology for more effective fundraising and donor stewardship.

Effective 98

Effective Management Guide Fundraising 98

Qgiv

SEPTEMBER 2, 2022

Through extensive donor and market research, along with insights from supporters’ actual behaviors, she identifies ways fundraisers can leverage trends into enhanced programs and performance. Donors respond to need. Source: One & All human services clients; excludes gifts of $10,000+. Follow the Leaders.

Strategy 52

Strategy Marketing Giving Ukraine 52

Bloomerang

NOVEMBER 16, 2023

According to the M+R Benchmarks 2023 report , 62% of nonprofits used text messaging for fundraising purposes in 2022. Text-to-give (also known as text-to-donate, text-to-pledge, or text fundraising) is a form of mobile fundraising that asks donors to send a keyword to a text fundraising phone number.

Mobile 56

Mobile Guide Giving Fundraising 56

NonProfit Hub

JUNE 8, 2016

If you find a donor and don’t plan for how to keep him or her, the costs are too high. We’re hemorrhaging donors, losing support as fast as we find it, seemingly condemned forever to pay a fortune just to stand still. It’s understandable why Retention Fundraising author Roger Craver chose Burnett to write the forward for this book.

Track 28

Track Donor Retention Metrics 28

Connection Cafe

APRIL 1, 2020

One key takeaway from past events is that it can take many, many years to rebuild a donor base if that donor base is not maintained. It’s okay to acknowledge what is happening in the world – donors expect it. Donors are looking for a way to help. Donors in the past have adjusted giving via downgrades.

Environment 46

Environment Teach Fundraising Lesson 46

NTEN

JUNE 8, 2011

The 2011 donorCentrics Internet and MultiChannel Giving Benchmarking Report was just released last week, updating the version I excitedly blogged about , lo, those many moons ago. We've been talking a lot about multi-channel fundraising in the last year or two, which begs the question: Are donors really multi-channel? The lesson?

Donor 58

Donor Offline Mail Channel 58

Bloomerang

DECEMBER 19, 2023

We’ve grouped these solutions into the following categories: Donor Management Fundraising Project Management Communication Design Forms Marketing Events Website Content Management System As you assess each option, keep in mind that seemingly “free” platforms may still come with costs. Is it worth it to spend the money?

Software 86

Software Free Tools Adobe 86

Connection Cafe

FEBRUARY 12, 2014

The investment in a good defense wins championships, or at least it did for the Seattle Seahawks, and I’d argue a similar level investment should be made to retain your monthly donors. I want to hear more about your monthly donor retention strategies, but my overall sense is that retention has taken a back seat to acquisition.

Donor 34

Donor Retention Seattle Gift 34

Qgiv

JUNE 14, 2021

After all, nonprofits need gifts and donations to sustain them, no matter what their mission or goals might be. Similarly, the other core team members of your nonprofit (including your major gifts officer, your board, your marketing director, etc.) Take a look at this example of a nonprofit’s fundraising calendar.

Develop 98

Develop Calendar Chart Nonprofit 98

Nonprofits Source

OCTOBER 4, 2023

For example, Double the Donation’s matching gift auto-submission tools integrate with leading CSR software providers like Millie, POINT, Selflessly, and Givinga. Let’s say an employee gives to a nonprofit that uses Double the Donation, the world’s most popular matching gift tool. Then, the software will complete the request for them.

Software 52

Software Business Guide Companies 52

NetWits

JUNE 13, 2011

Although the findings of the recently released 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report haven’t changed much since the last edition three years ago, its release has (re)fueled the conversation fire in the #nptech community. It shows that where we fail to engage donors, we also fail to raise funds.

Channel 118

Channel News Mail Blogger 118

Connection Cafe

MAY 13, 2019

Did you know that nearly eight out of ten new alumni donors don’t give again the following year? The FY2018 analysis features median metrics from the over 200 institutions that participate in the annual donorCentrics Collaborative Benchmarking service. . Or that it’s even lower if they are graduating seniors?

Report 21

Report Strategy Giving Analysis 21

Neon CRM

MAY 31, 2023

You work for a nonprofit that is totally stuck in the donor acquisition cycle from hell. You work long hours and spend a ton of resources getting new donors in the door, only to then see them never make a second gift, leaving you right back where you started. What is Donor Management? What is Donor Management?

Donor 52

Donor Management Guide Retention 52

Connection Cafe

JUNE 22, 2017

While it might seem a little early to start thinking about 2018 to some (hint: it’s not ), it’s the perfect time to benchmark where 2017 has taken you. Gift range chart : Utilizing a gift range chart is a great way to created focused, goal-oriented campaigns. Compare your fundraising performance against the Overall Index.

Resource 48

Resource Blackbaud Chart Retention 48

DNL OmniMedia

DECEMBER 13, 2021

Constituent relationship management (CRM) refers to the various processes that nonprofits use to steward and build relationships with donors, volunteers, advocates, members, and other constituents to secure ongoing support. Donor management. recurring gifts, planned gifts, and tributes), and process donations.

Blackbaud 52

Blackbaud Nonprofit Summary Comparison 52

Care2

JUNE 2, 2011

Blackbaud just released the 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report. and includes transactions for over 15 million donors and $1 billion in revenue. about online donors and online acquisition. Online-acquired donors are younger. Online donors tend to have higher household incomes.

Results 68

Results Fundraising Case Study Mail 68

Neon CRM

JULY 19, 2023

1/4th of Annual Nonprofit Revenue is Raised in December Source: M+R Benchmarks According to the 2023 M+R Benchmarks Report , December giving accounts for roughly one fourth (26%) of annual nonprofit revenue. As those last-minute donations are coming in, you should be getting ready to follow up with your donors. Get the guide 2.

Statistics 98

Statistics Giving Fundraising Benchmark 98

Bloomerang

MARCH 30, 2023

However, if your goal is SMART—specific, measurable, attainable, relevant, and time-bound—you’ll have a clear benchmark to work toward and measure progress. These goals are specific and have a clear timeline for completion, giving the nonprofit team a clear and attainable benchmark to strive for. Show appreciation to volunteers.

Volunteer 89

Volunteer Program Roles Training 89