3 BIG reasons not to build a Mobile App!
Whole Whale
NOVEMBER 10, 2021
Of these users, 70-80% will then delete or relegate the app within 1 month (benchmarks via Localytics ). Note the version history on whatever updates are available, and note the major changes. CTR (benchmark via MailChimp ). cost per install (benchmark via AppBrain ). True cost fallcy: The black hole of maintenance costs.
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